I have extensive experience of family business management in four general industry categories: wholesale distribution, retail distribution, manufacturing and agriculture.

Industry Experience
Providing family business management presentations


The Internet: A Solid Foundation for SuccessMy presentations are typically part of an Association's meeting program. They take several forms.

Typically, they consist of a main platform presentation for the entire group followed by a breakout session for those wanting more information in an interactive workshop format

Often I am featured along with a panel of individuals from various backgrounds, with special knowledge on the issues to be discussed.

I have extensive experience in four general industry categories of family business management. These are areas where I spent over 25 years working alongside owners to solve problems and create practical solutions. My presentations help audience members answer the question, “How can we take advantage of the Internet, to maximize our advantages and achieve our objectives?”

Whether a 20 minute luncheon presentation or a 21/2 hour program, the attendees leave with the tools necessary to design the future of their enterprise. I always combine humor with practical application to create a results oriented program.

Wholesale and Retail Distribution

Hardware and Building Products Companies, Outdoor Power Equipment Industry, and Wholesalers to the trades, are examples of businesses ideally positioned to consolidate their territories, expand their distribution networks, and solve channel conflicts - by using their Internet presence constructively. Intense competition from online vertical networks and their traditional rivals makes taking action now, of critical importance to them.

Manufacturing

In the competitive atmosphere of today, “seamless” integration of the Internet is crucial for family business management of any kind. It is vital for survival. In this industry, some mistakes the business can absorb. But not taking advantage of the opportunities to "level the field" to get a leg up on their competitors, is one that will absorb the business.

Agriculture

Farmers and Ranchers facing the challenge of “Passing Down the Farm” can use the power of the Internet in numerous and creative ways - to increase opportunities for extending their farm unto the next generation and beyond.
Agri Businesses such as Seed, Feed, and Fertilizer Companies, are no longer penalized because of their rural locations. They now have access to the resources and opportunities previously available only to 'in-town' companies.


For information about a custom designed family business management presentation overview for your group or client.

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Wayne D. Messick

family business advisor and small business strategy


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