A AWeber Customize Blog Broadcast Template

aweber-review

ECommerce and Email Marketing go hand-in-hand. In running an online store, you’re given the power to market the store the way you want to.

On paper, it could appear easy, but it isn’t. It’s about engaging with customers and go through social media and blog posts, and more. You also have the chance of generating a sale in the wake of the advertisement. One method to promote is through email marketing.

These days, even the static newsletters aren’t enough to draw interest. If you have a plan in your mind, send a message to Aweber.

This review will cover Aweber, how it works with email marketing, and what you should do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you’ll want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Cons of Aweber A AWeber Customize Blog Broadcast Template

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • User-interface may be challenging to navigate
  • A newsletter’s creation can result in errors when published
  • Some templates may look old-fashioned.
  • It is not compatible with Google Analytics

Aweber Features

Aweber can be described as an email marketing platform for both individuals and businesses. It allows users to create campaigns and newsletters for any service or product that are based on HTML templates. Being an online platform, it makes use of automation to create a simple campaign. When the email is sent to subscribers, you are able to view the data through their statistics.

A AWeber Customize Blog Broadcast Template

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Templates for Responsive Emails

Comparatively to other providers, Aweber has over 700 HTML email templates that you can choose from. While some designs are outdated but they can be modified for an updated appearance. You can change the color, font, or style. When you can, coding your own template which also works as well.

RSS feed to Email Templates

If you run a blog, you can convert the content of your RSS feed into emails that you can send out. Aweber calls it the “Blog Broadcasts.” This can also work with any content with already an RSS feed. It provides instant updates to subscribers through email instead of going to the website.

There’s a catch, though. Not all email templates work with an RSS feed.

So when you choose a template, be certain to select one that can also work with them. If it is not, the template will still be used without the templates.

Builder of the Landing Page

Landing Pages are the newer features introduced in Aweber. They collect data and there are no distractions taking away from the sign-up form. All it does is allow subscribers to give their details.

You can create the heading and font, style and the color. Photos can be also used in this section to make the site look professional to potential subscribers.

This feature, however, cannot be tested using automated A/B testing. If you’re hoping that it to be integrated in conjunction with Google Analytics, it is not possible at the moment. It’s a feature they need to work on in the future. Bonus points for having on a landing page an email marketing platform at least.

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AMP for Email

Aweber is a great alternative to utilizing new technology like AMP for email. AMP lets users make decisions that are not possible in traditional newsletters such as setting an appointment.

It also combines using dynamic content within emails themselves. Think live survey results as well as sports game scores as well as weather updates and more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It checks which part does the best job, and can be utilized as the basis for future email campaigns.

It’s possible to find data like CTA when you change an element in the layout. It is possible to try this by testing three emails , mixing and match. Most email marketing tools adhere to three variants since it’s the industry standard.

There’s no limitation in how the tests could take place, which gives you the freedom to choose the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your target audience. Aweber creates segments for any subject that is in your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, etc.

To separate the data, you need to visit the “Manage Subscribers” section. While Aweber won’t let you send emails to different segments at the same time. One issue that could arise is when users select to mix and match segments.

The method they use at least is sending emails to various lists. Lists can be excluded from mailings, but it is impossible to exclude segments of a list.

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Analytics and Reporting

Aweber’s reporting system is a feature worthy of praise. It provides vital information like open rate, click-throughs, and bounces.

There’s even the option to view helpful information like:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • The history of an individual’s activities

The data you collect here can be used in future campaigns. Depending on what they do you could use Aweber for better outcomes.

Marketing Automation

You can automatize the email marketing process by designing your own sales flowcharts. They are sent out based on the actions of the user: emails opened or clicks on links, site visits, sales made, and so on. A AWeber Customize Blog Broadcast Template

If a subscriber clicks on a link, Aweber assigns tags for the subscriber. Tags can be used to decide the emails that are sent to whom and when they are sent. This particular feature is referred to as the “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to build lists of up to 10 contacts using an online form. Although you can manually enter the data, it is also possible to import them. It will speed up the process , so you don’t have to stress. They will accept the following file types when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of choosing a pre-generated subject line or making your own. If you create one, you need to wait for confirmation from the Aweber team. It can take a full day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what is different from other companies. Whether you’re on the phone or live chat, or email, you can have their help. All subscription plans have the ability to use them. Live chat and email are accessible 24/7. Phone support is available from 8am-8pm ET from Monday to Friday. A AWeber Customize Blog Broadcast Template

If you’re still new to the marketing via email, Aweber has a Knowledge Base. Tutorials, videos and webinars are all available on this page. This makes sure that users have an idea of what they can accomplish in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans you can choose from: Pro and Free. The distinction between this plan and existing email marketing services is the number of subscribers you’ll cater to. Each plan comes with 24/7 customer support by phone, chat, or email.

Free Plan

In the Free Plan, you get access to Aweber without cost. However, you’re only limited by 500 users on your account. The watermark of the company will appear each time you’ll make an electronic mail. Features like A/B testing may not be available, but you can begin your marketing here.

Pro Plan

In those who subscribe to the Pro Plan, there’s a pricing structure for the amount of subscribers. Here they are as follows:

  • 0 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 250,000 contacts Contact Aweber for a price

In this plan, you’ll get access to A/B testing as well as more essential features like marketing automation. You will also be able to see the data of your own campaign in action and where they come from. In one way or another, these additional features will greatly aid your marketing strategy.

Conclusion

In short, Aweber is a solid platform for email marketing. It’s especially useful if you own an online store and you have access to essential vital features.

The main selling points are its many templates and data segmentation, as well as the A/B testing, and reporting system. It can still work well on the free plan even when you don’t have enough funds to purchase. The best part is that the customer support is available 24/7. For those who have no prior experience in marketing Their Knowledge Base can give you sufficient information to answer the basics.

If you are enrolled in an paid plan it’s priced reasonably. It’s not too expensive but you’ll make the most of the campaign you will create.

Aweber is a great choice for email marketing platform for beginning marketer or businessperson.

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Most Frequently Asked Questions (FAQs) A AWeber Customize Blog Broadcast Template

What is Aweber?

Aweber is an email marketing platform designed for entrepreneurs or digital marketers. If you’re a novice or experienced it is possible to increase the visibility of your campaign to all potential customers. The company was established in 1998 and helped businesses regardless of size.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with many ECommerce sites such as Shopify, CRM such as Salesforce as well as web builders such as Wix and WordPress and many more. Certain of them may require a dedicated widget or additional programming to facilitate the integration.

Does Aweber offer customer service?

They offer it. The customer service of Aweber is available during business hours via phone, chat or email. Aweber also has the company’s own Knowledge Base where you can learn more about the platform, videos webcasts live, as well as scheduled maintenance schedules for the platform. For those who are new to the platform you can download a toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. You can create up to 10 contacts using an online form. If you are able enter the data manually.

Can you delete a list on Aweber?

Yes. You can disable the list by visiting the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be removed from Aweber within 30 days. You can reactivate the list at anytime.

How do campaigns function in Aweber?

Campaigns on Aweber can work by a combination of subscribe or tag that is applied. When you subscribe, the campaign begins when someone joins your list. If through Tag Applied, the campaign will start when the system uses an application tag on the subscriber’s data.

Do Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber has recently launched Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They are also planning to work with Facebook Analytics as well.

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