ECommerce and Email Marketing go hand-in-hand. In running the online business, you have the option of marketing the store in the way you wish to.
It might sound simple, but it’s not. Customers interact with you, go through social media, review blog posts, and more. You also have the chance of making a sale after the advertisement. One way to advertise is through email marketing.
These days, even the static newsletter is not enough to grab one’s attention. When you have a strategy in your mind, send a message to Aweber.
This review will cover Aweber, how it works with email marketing, and what you should do.
Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of AWeber.
Pros and Pros and Aweber Api AWeber Limit
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- User-interface may be challenging to navigate
- The creation of a newsletter could result in mistakes when it is published
- Some templates could be out of date
- It is not compatible with Google Analytics
Aweber can be described as an email marketing service for both individuals and businesses. It lets users create newsletters and campaigns for any service or product based in HTML templates. Since it is an online platform, it makes use of automation to make a streamlined campaign. When the email is sent to the subscribers, you can view the details through their statistics.
Responsive Email Templates
Compared to its competitors, Aweber has over 700 HTML email templates to select from. While some of the templates are outdated but they can be modified to give a modern appearance. You can tweak the colors, font, or style. When you can, coding your own template also works.
RSS feed to Email Templates
For bloggers who have blogs, you can convert the content of an RSS feed in newsletters via email. Aweber calls it the “Blog Broadcasts.” It also works on any type of content that has already an RSS feed. This gives instant notifications to subscribers via email, instead of visiting the website.
There’s a catch, though. Some email template templates work with RSS feed.
When you select a template, be certain to select one that works with them. If not, the template can be used without them.
Builder of the Landing Page
Landing Pages are the latest feature added in Aweber. They collect data and no distracting elements are taking away from the sign-up form. It’s just a way to let subscribers to fill in their information.
You can create the heading the font, style, and the color. Images can be utilized here to make the page look professional for potential subscribers.
But, this feature can’t be tested through automatic A/B testing. If you also expect it to be integrated in conjunction with Google Analytics, it is not possible at the moment. It’s something they’ll have to develop as time passes. Also, points for incorporating a landing page for the email marketing system at least.
AMP for Email
Aweber offers the benefit of utilizing new technology like AMP to send emails. AMP allows users to take actions not done before in traditional newsletters like making an appointment.
It also combines using dynamic content in the email itself. Think live survey results and scores from sports games, weather updates, and more. In essence, the news comes to you. Sounds familiar?
Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It determines which one is most effective, and is utilized as the basis for any future emails.
It is attainable to discover data such as CTA in the event that you change a particular part of the design. You can test this by experimenting with three emails as you mix and match. Most email marketing tools adhere to 3 variants as it’s the industry standard.
There’s no limitation regarding how tests will take place, which gives you the freedom to choose the best strategy. A huge thumbs up to Aweber!
Segmentation allows you to create a unique and personalized email to your intended audience. Aweber creates segments on any subject in your database. This includes emails that are opened, pages visited, link clicks, and so on.
To separate the data, you’ll need to go to”Manage Subscribers” or the “Manage Subscribers” section. However, Aweber cannot allow sending emails to multiple segments at once. One issue that could arise is when users select the segments and then mix them.
The workaround they have at the very least is to send emails to various lists. Lists can be excluded from your mailing list, however, you can’t exclude specific segments.
Analytics and Reporting
The reporting system of Aweber is an excellent feature that deserves praise. It lets you monitor important statistics like open rates bounces, click-throughs, as well as bounces.
There’s even the option to see useful information, such as:
- Email list growth over time
- Methods for signing up
- Information about geography
- History of an individual’s activity
The information you get this way can be utilized in future campaigns. Based on the type of campaign they are you could use Aweber to get better results.
You can automatize the email marketing process by creating the sales funnels of your choice. These are sent in response to the actions of the user: emails opened, link clicks, site visits, purchases made, etc. Api AWeber Limit
When a subscriber clicks a link, Aweber will set tags for the subscriber. Tags can be used to determine which emails are sent out to whom and when they are sent. This particular feature is referred to as “Aweber Campaigns.”
The process of creating a Subscriber List
Aweber allows you to create an unlimited list of 10 contacts with a form. Although you can manually enter the information, it’s possible to import them instead. It speeds up the process so that you don’t experience the stress. They will accept the following file types when importing:
You have the option of choosing a pre-generated subject line , or making your own. If you create one, you need to wait for confirmation by the Aweber team. It can take a day or two days.
Customer Support and Knowledge Base
Aweber’s customer service sets it apart from the other. If you’re calling, live chat, or via email, you’ll be able to receive their advice. All subscription plans can use these services. Email and live chat are available 24 hours a day, while phone support is open from 8am to 8pm ET Monday to Friday. Api AWeber Limit
If you’re still a novice to the email marketing world, Aweber has a Knowledge Base. Tutorials, videos and webinars can be found here. This makes sure that users are aware of the things they can accomplish in their marketing campaigns.
Aweber Pricing Plans
Aweber offers two plans to select from: Pro and Free. The main difference between these plans and other email marketing services is the amount of subscribers you’ll cater to. Each plan comes with 24/7 customer support via chat, phone or via email.
In the Free Plan, you get to use Aweber for free. However, you’re only limited to 500 subscribers on your list. The watermark of the company will appear each time you make an electronic mail. Features such as A/B testing will not be usable, but you can start your marketing here.
In the Pro Plan, there’s a pricing structure based on the number of subscribers. These are as follows:
- 1 – 500 contacts: $19.99/month
- Contacts between 501 and 2,500: $29.99/month
- 2,501 – 5,000 contacts: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25,000 contacts Contact Aweber to request a quote
With this plan, you will have access to A/B testing and more essential features like marketing automation. You can also see the results of your campaign in action and the source of these data. One way or another these features can assist you in your marketing strategy.
In short, Aweber is a solid platform for marketing via email. It’s especially useful if you manage an online shop and you get access to essential vital features.
The major selling points are the numerous templates, data segmentation, A/B testing, as well as a reporting system. It is still possible to use on the free version even in the absence of budget to spend on. The best part is that service for customers is always available. If you don’t have a experience in marketing, their Knowledge Base can give you enough information to cover that.
If you are enrolled in a paid plan, it’s reasonably priced too. It’s not too expensive but you’ll make the most of the campaign you will create.
Aweber is a great choice for email marketing tool for all marketer or businessperson.
Commonly Asked Questions (FAQs) Api AWeber Limit
What is Aweber?
An email-based marketing service is a must designed for entrepreneurs or digital marketers. If you’re a novice or experienced you can make your campaign more visible to any potential audience. The company was established in 1998, and it helped companies regardless of size.
Can Aweber be integrated into third-party apps?
Yes. Aweber is able to be integrated with many ECommerce websites like Shopify, CRM like Salesforce as well as web builders like Wix and WordPress and many more. Certain of them may require the use of a specific widget or code to facilitate the integration.
Does Aweber provide support for customers?
They do. The customer service of Aweber is accessible during business hours by phone, chat or via email. It also offers its own Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance times of the platform. For users who are brand new, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. You can create at least 10 contacts using an online form. If you’re able to manually input the data manually.
Can you delete a list on Aweber?
Yes. You have to remove the list using the “Manage Lists” section. Once it is clicked “Deactivate,” it will be removed from Aweber in 30 days. The list can be reactivated at anytime.
What are the campaigns that work in Aweber?
Campaigns within Aweber can be executed by a combination of subscribe or tag applied. On Subscribe, the campaign will start when someone signs up to the list. If it’s through Tag Applied, the campaign will start when the system uses an application tag on the subscriber’s data.
Are Landing Pages in Aweber integrated with Google Analytics?
No. Aweber just recently introduced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also have plans to collaborate with Facebook Analytics as well.