Automatically Email New Posts AWeber WordPress

aweber-review

ECommerce and Email Marketing go hand-in-hand. In running the online business, you’ll have the power to market the store in the way you wish to.

It may seem easy, but it isn’t. You engage with customers, go through social media, review blog posts, and more. There is also the possibility of making a sale following the advertisement. Another method of advertising is to use email marketing.

Nowadays, even a static newsletter isn’t enough to grab one’s interest. When you have a strategy in mind, say hello to Aweber.

This review will discuss Aweber, how email marketing works, and what you need to do.

aweber-logo

Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber Automatically Email New Posts AWeber WordPress

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in errors when published
  • Some templates might appear out of date
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing platform that is available to both businesses and individuals. It allows users to create newsletters and campaigns for any product or service built in HTML templates. Since it is an online platform uses automation to create a simple campaign. Once the email has been delivered to subscribers, you can view the data through their statistics.

Automatically Email New Posts AWeber WordPress

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Templates for Responsive Emails

In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. While some designs are outdated, they can be customized to give a modern appearance. You can tweak the colors, font, or style. When you can, coding your own template also works.

RSS for Email Templates

If you run a blog, you can change the content from an RSS feed in newsletters via email. Aweber refers to it as “Blog Broadcasts.” It can also be used with any content with an existing RSS feed. This provides immediate updates to subscribers via emails instead of the site.

There’s a catch, though. There aren’t all templates for email that are compatible with an RSS feed.

So when you choose a template, be sure you choose one that can also work with them. If it is not, the template will be used without the templates.

Builder of the Landing Page

Landing Pages are the newer features introduced in Aweber. They collect data and do not have distracting elements blocking the sign-up form. It’s just a way to let subscribers to fill in their information.

You can create the heading the font, style, and the color. Photos can also be used in this section to make the site appear professional to prospective subscribers.

But, this feature can’t be evaluated using automatic A/B testing. If you also expect it to be integrated in conjunction with Google Analytics, it is not possible at the moment. It’s something they’ll must work on as time goes by. Bonus points for having on a landing page in an email-marketing platform at the very least.

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AMP for Email

Aweber offers the benefit of using new technologies like AMP to send emails. AMP lets users make decisions that are not possible in traditional newsletters like making an appointment.

It includes the use of dynamic content in the email itself. Consider live results from surveys and scores from sports games or weather updates, and much more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It will determine which of your emails performs best, and it can be utilized as the basis for any future email campaigns.

It is attainable to discover details such as CTA in the event that you change a particular part of the design. It is possible to test this by experimenting with three emails as you mix and match. Most email marketing tools adhere to three variants since it’s the industry standard.

There is no limit in how the tests could take place, which gives you the freedom to choose the most effective strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation enables you to send a personal and customized email to your targeted audience. Aweber creates segments for any subject in your database. This includes emails opened or viewed, pages visited, link clicks, etc.

To separate the data, you need to visit the “Manage Subscribers” section. While Aweber cannot allow sending emails to different segments at the same time. One issue that could arise is when users select to mix and match segments.

The solution they can use at the very least is to send emails to various lists. You can exclude lists from mailings, but you cannot exclude individual segments.

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Analytics and Reporting

Aweber’s reporting system is an excellent feature that deserves praise. You monitor vital statistics like open rate, click-throughs, and bounces.

There’s even the option to see useful information, such as:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • The history of an individual’s activities

The information you gather here can be used for future campaigns. Depending on what they do it is possible to use Aweber to get better outcomes.

Marketing Automation

You can automate the email marketing process by designing the sales funnels of your choice. They are sent based on users’ actions like email openings and clicks on links, website visits, purchases made, etc. Automatically Email New Posts AWeber WordPress

If a subscriber clicks on a link, Aweber assigns a tag to the subscriber. The tags can determine the emails that are sent to who and when they’re delivered. This particular feature is referred to as “Aweber Campaigns.”

The process of creating a Subscriber List

Aweber lets you create an unlimited list of 10 contacts using an online form. Although you can manually enter the details, it’s also possible to import them. This speeds up the process so you won’t feel the anxiety. It will accept these types of files when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of choosing an already-generated subject line or creating your own. In the event of creating one, you must wait for verification by the Aweber team. It could take a day or two.

Customer Support and Knowledge Base

Aweber’s customer support is what sets it apart from the other. Whether you’re on the phone, live chat, or via email, you’ll be able to receive their advice. All subscription plans can use them. Email and live chat support is accessible 24/7. Phone support is available from 8am-8pm ET Monday to Friday. Automatically Email New Posts AWeber WordPress

If you’re still new to the whole marketing via email, Aweber has a Knowledge Base. Information, video tutorials and webinars can be found on this page. This makes sure that users are aware of the things they can incorporate into their campaigns.

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Aweber Pricing Plans

Aweber has two plans to choose from: Pro and Free. The difference here compared to other email marketing services is the number of subscribers you’ll be catering to. Each plan comes with 24/7 customer service via chat, phone or via email.

Free Plan

With the Free Plan, you get to use Aweber without cost. However, you’re restricted up to 500 people on the list. The company’s watermark will be present every time you make an electronic mail. Features like A/B testing may not be usable, but you can start your marketing from here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. These are as follows:

  • 1 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 250,000 contacts: Contact Aweber to request a quote

In this plan, you will have access to A/B tests and other essential features such as marketing automation. You can also see the data from your campaign as it is being implemented and also the source of these data. In some way or other, these additional features will greatly aid your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. It is particularly useful when you run an online store and you have access to vital features.

The main selling points are the numerous templates and data segmentation, as well as the A/B testing, and reporting system. It’s still possible to work on the free plan even in the absence of budget to invest in. The best part is that service for customers is always available. For those with no marketing background Their Knowledge Base can give you enough details to help you understand that.

If you’re enrolled in an paid plan it’s priced reasonably. The cost is not excessive, and you can make the most of the campaign you will develop.

Aweber can be the go-to email marketing tool for all marketer or businessperson.

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Frequently asked questions (FAQs) Automatically Email New Posts AWeber WordPress

What exactly is Aweber?

Aweber is an email marketing platform that is suitable for entrepreneurs or digital marketers. If you’re a novice or experienced, you can help your campaign be more visible to all potential customers. The company was founded in 1998 and has helped companies of all sizes.

Can Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into many ECommerce sites like Shopify and CRMs like Salesforce, web builders such as Wix and WordPress and more. Certain of them may require the use of a specific widget or coding to make the integration smooth.

Does Aweber have support for customers?

They offer it. The customer service of Aweber is available during business hours via chat, phone or via email. Aweber also has the company’s own Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance schedules for the platform. For those who are new to the platform, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. You can make at least 10 contacts using an online form. If you are able manually input the data manually.

Can you delete a list on Aweber?

Yes. You can remove the list using the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be deleted on Aweber within 30 days. The list can be reactivated at any time.

What are the campaigns that work within Aweber?

Campaigns on Aweber can be executed by a combination of subscribe or tag applied. If you subscribe, your campaign begins when someone signs up to the list. If it’s through Tag Applied, the campaign will start by applying an application tag on the subscriber’s information.

Are Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has recently launched Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They also plan to integrate together with Facebook Analytics as well.

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