AWeber And Salesforce

aweber-review

ECommerce and Email Marketing go in tandem. If you own an online store, you have the ability to promote your store however you would like to.

On paper, it could appear simple, but it’s not. It’s about engaging with customers by using social media, interact with them, review blog posts, and more. There’s also the possibility of making a sale following the advertisement. One way to advertise is through email marketing.

These days, even the static newsletters aren’t enough to grab one’s interest. When you have a strategy to implement, you can say hi to Aweber.

This review will talk about Aweber, how it works with email marketing, and what you should do.

aweber-logo

Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber AWeber And Salesforce

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • User-interface may be challenging to navigate
  • Creating a newsletter may form mistakes after publication
  • Some templates might appear old-fashioned.
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber provides an email-based marketing service for businesses and individuals. It allows users to create newsletters and campaigns for any item or service based on HTML templates. Since it is a platform, it makes use of automation to create a more efficient campaign. Once the email has been delivered to subscribers, you can view the information through their stats.

AWeber And Salesforce

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Templates for Responsive Emails

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some designs are outdated but they can be modified for an updated look. You can tweak the colors as well as the font or style. If you are able to code your own template which also works as well.

RSS feed to Email Templates

For bloggers who have a blog, you are able to change the content from your RSS feed into emails that you can send out. Aweber calls it “Blog Broadcasts.” This can also work on any type of content that has an existing RSS feed. This gives instant notifications to subscribers via emails instead of the website.

There’s a caveat. Not all email templates are compatible with an RSS feed.

So when you choose the template, make sure you choose one that can also work with them. If you don’t, the template could be used without the templates.

Builder of the Landing Page

Landing Pages are among the latest features introduced in Aweber. They collect data and there are no distractions blocking the sign-up form. It’s just a way to let subscribers to give their details.

You can design the heading the font, style, and color. Photos can also be used to create a page that will look professional for potential subscribers.

But, this feature can’t be tested through automatic A/B testing. If you also expect it could be used with Google Analytics, it is not yet possible. It’s something they’ll must work on in the future. Also, points for incorporating a landing page for an email marketing platform, at a minimum.

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AMP for Email

Aweber has the advantage of using new technologies like AMP to send emails. AMP lets users take actions not done before in conventional newsletters, such as making an appointment.

It includes the use of dynamic content within an email. Imagine live survey results and scores from sports games or weather updates, and more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes newsletters to a specific audience on your list. It will determine which of your emails is most effective, and can be utilized as the basis for any future newsletters.

It is attainable to discover details such as CTA when you change one particular aspect in the layout. You can try this by testing three emails , mixing and match. Most email marketing tools follow three variants since it’s the standard for industry.

There is no limit regarding how tests will take place, which gives you the freedom to choose the best approach. A huge thumbs up to Aweber!

Data Segmentation

Segmentation lets you create a unique and personalized email to your intended audience. Aweber creates segments for any subject in your database. This can include emails opened, pages visited, link clicks, etc.

To segment the data, you need go to your “Manage Subscribers” section. Although Aweber won’t let you send emails to multiple segments at once. One problem that can happen is when users select and mix segments.

The method they use at least is sending emails to various lists. Lists can be excluded from mailings, but you can’t exclude specific segments.

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> > Click Here to Sign up AWeber Today < <

Reporting and Analytics

Aweber’s reporting system is an excellent feature that deserves praise. You monitor vital statistics like open rates bounces, click-throughs, as well as bounces.

You can also view helpful information like:

  • Email list growth over time
  • Methods to sign-up
  • Information about geography
  • The history of an individual’s activities

The data you collect here can be used in future campaigns. Based on the type of campaign they are it is possible to use Aweber to get better outcomes.

Marketing Automation

You can automate the email marketing process by designing your own sales flowcharts. They are sent out based on user actions: email opens, link clicks, site visits, purchase made, etc. AWeber And Salesforce

If a subscriber clicks on the link, Aweber will set tags for the subscriber. The tags can determine which emails are sent out to whom and when they are delivered. This specific feature is known as the “Aweber Campaigns.”

The process of creating the Subscriber List

Aweber allows you to create a list of up to 10 contacts using the form. Although you can manually enter the information, it’s easy to transfer them. It speeds the process and you don’t have to anxiety. They accept these file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between choosing a pre-generated subject line or creating your own. Except when making one, you have to wait for confirmation from the Aweber team. It could take a day or two days.

Customer Support & Knowledge Base

Aweber’s customer support is what sets it apart from the other. If you’re calling or live chat or via email, you’ll be able to get their input. Every subscription plan can benefit from them. Chat and emails support is available 24 hours a day, while phone support is open from 8am to 8pm ET, Monday through Friday. AWeber And Salesforce

If you’re still new to the whole email marketing industry, Aweber has a Knowledge Base. Videos, information, and webinars can be found on this page. This ensures that the users know what they can incorporate into their marketing campaigns.

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> > Click Here to Sign up AWeber Today < <

Aweber Pricing Plans

Aweber offers two plans to select from: Free and Pro. The distinction between this plan and existing email marketing services is the amount of customers you’ll cater to. All plans have access to 24/7 customer support via phone, chat, or email.

Free Plan

If you’re on the Free Plan, you get to use Aweber without cost. But, you’re limited up to 500 people on the list. The company’s logo will appear every time you mail an email. Features like A/B testing may not be usable, but you can start your marketing here.

Pro Plan

In the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:

  • 1 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 250,000 contacts: Contact Aweber to request a quote

With this plan, you’ll get access to A/B testing and additional essential features, such as marketing automation. You will also be able to see the results of your campaign as it is being implemented and also the source of these data. In some way or other these features can greatly aid your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. It is particularly useful when you manage an online shop and you get access to essential vital features.

The major selling points are its many templates including data segmentation, A/B testing, and reporting system. It can still work well on the free plan even in the absence of budget to spend on. The best part, customer service is readily available. For those with no marketing background the Knowledge Base can give you enough information to cover this.

If you are enrolled in an paid plan, it’s reasonably priced too. The cost is not excessive and you will make the most of the campaign you’ll make.

Aweber could be the best choice for email marketing tool for all marketing or businessperson alike.

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Frequently asked questions (FAQs) AWeber And Salesforce

What exactly is Aweber?

The Aweber platform for email marketing is designed designed for businesses and digital marketers. If you’re a novice or experienced it is possible to increase the visibility of your campaign to anyone who is interested. The company was founded in 1998 and has helped businesses regardless of size.

Can Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with many ECommerce sites such as Shopify and CRMs such as Salesforce, web builders such as Wix and WordPress, etc. Some of them require a dedicated widget or additional programming to ensure seamless integration.

Does Aweber have support for customers?

They offer it. Customer service on Aweber is accessible during business hours via phone, chat or via email. Aweber also provides the company’s own Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance schedules for the platform. For users who are brand new it offers a toolkit that can be downloaded with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types for import. You can create at least 10 contacts through a form. If you are able, you could also input the information manually.

Can you delete a list on Aweber?

Yes. You have to deactivate the list by going to the “Manage Lists” section. Once the list is deactivated, click “Deactivate,” it will be deleted on Aweber in 30 days. You can reactivate the list at any time.

How do campaigns function within Aweber?

Campaigns within Aweber can work in two ways: on subscribe or tag applied. If you subscribe, your campaign will start when someone signs up to the list. If through Tag Applied, the campaign would begin by applying a tag to the subscriber’s data.

Do Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has recently launched Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They are also planning to work with Facebook Analytics as well.

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