ECommerce and Email Marketing go together. If you own an online store, you’re given the ability to promote your store the way you want to.
In writing, this may sound easy, but it isn’t. It’s about engaging with customers, go through social media reviewing blog posts and much more. You also have the chance of generating a sale in the wake of the advertisement. Another method of advertising is through email marketing.
Today, even a static newsletter is not enough to attract interest. If you have a plan to implement, you can say hi to Aweber.
This review will discuss Aweber the way email marketing works, and what you can do.
Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review of AWeber.
Pros and Pros and Aweber AWeber Api Find Subscriber By Id
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- The interface for users can be difficult to navigate
- The creation of a newsletter could result in mistakes after publication
- Some templates might appear out of date
- It cannot be integrated with Google Analytics
Aweber can be described as an email marketing platform that is available to both businesses and individuals. It permits users to design newsletters and campaigns for any item or service based in HTML templates. Since it is an online platform that makes use of automation to create a simple campaign. Once the email has been sent to the recipients, you can look at the details through their statistics.
Templates for Responsive Emails
Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. Although some templates are old however, they are customizable for an updated style. You can alter the colors, font, or style. If you’re able, you can code your own template this is also possible.
RSS to Email Templates
For bloggers who have a blog, you are able to change the content from an RSS feed in newsletters via email. Aweber refers to it as “Blog Broadcasts.” This can also work with any content with the existing RSS feed. This gives instant notifications to subscribers via emails instead of the site.
There’s a caveat, however. There aren’t all templates for email that can be used with RSS feeds.
So when you choose the template, make sure to find one that is compatible with them. If not, the template can be used without them.
Landing Page Builder
Landing Pages are among the latest features added in Aweber. They collect data and there are no distractions taking away from the registration form. All it does is allow subscribers to give their details.
You can design the heading and font, style and color. Photos can be also used to create a page that will look professional to potential subscribers.
This feature, however, cannot be tested through automatic A/B testing. If you’re also anticipating it to be integrated in conjunction with Google Analytics, it is not yet possible. This is a feature that they will must work on in the future. Plus points for including the landing page of an email marketing platform at the very least.
AMP for Email
Aweber offers the benefit of using new technologies like AMP for email. AMP allows users to take decisions that are not possible in traditional newsletters like making an appointment.
It includes the use of dynamic content within an email. Consider live results from surveys and scores from sports games or weather updates, and many more. The news is basically delivered to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes newsletters to a specific audience on your list. It will determine which of your emails performs best, and it is used as the one to send out future newsletters.
It’s possible to find details like CTA when you alter one particular aspect in the layout. You can try this by testing three emails , mixing and mix and match. Most email marketing tools adhere to 3 variants as it’s the industry standard.
There’s no limitation regarding how tests will go, giving freedom on the best approach. A big thumbs up for Aweber!
Segmentation allows you to send a personalized and personal email to your target audience. Aweber creates segments on any subject that is in your database. This includes emails opened, pages visited, link clicks, etc.
To segment the data, you need to visit your “Manage Subscribers” section. Although Aweber will not allow you to send emails to different segments simultaneously. One issue that could arise is when users choose the segments and then mix them.
The solution they can use at the very least is to send emails to various lists. It is possible to exclude lists from mailings, but it is impossible to exclude segments of a list.
Reporting and Analytics
The reporting system of Aweber is an excellent feature that deserves praise. It lets you monitor important statistics such as open rate bounces, click-throughs, as well as bounces.
You can also look up useful information such as:
- Email list growth over time
- Methods to sign-up
- Information about geography
- History of an individual’s activity
The information you get this way can be utilized for future campaigns. Depending on what they do, you can make use of Aweber to get better results.
You can automatize the email marketing process by creating your own sales flowcharts. They are sent based on user actions: email opens and clicks on links, website visits, purchase made, etc. AWeber Api Find Subscriber By Id
When a subscriber clicks an email link, Aweber assigns an email address for the subscriber. The tags will decide the emails that are sent to whom and when they are delivered. This particular feature is referred to as the “Aweber Campaigns.”
Making an Subscriber List
Aweber allows you to create a list of up to 10 contacts with an online form. While you can manually input the information, it’s easy to transfer them instead. It speeds the process and you don’t have to tension. They accept these file types when importing:
You have the decision of making use of a pre-generated subject line , or making your own. In the event of creating one, you have to wait for confirmation by your Aweber team. It can take a day or two.
Customer Support & Knowledge Base
The customer service of Aweber is what is different from other companies. When you’re on the phone, live chat, or via email, you’ll be able to receive their advice. All subscription plans have the ability to use them. Email and live chat are available 24 hours a day, while phone support is open from 8am to 8pm ET from Monday to Friday. AWeber Api Find Subscriber By Id
If you’re new to the whole email marketing world, Aweber has a Knowledge Base. Videos, information and webinars are available on this page. This ensures that the users have an idea of what they can do in their campaigns.
Aweber Pricing Plans
Aweber has two plans you can select between: Pro and Free. The distinction between this plan and other email marketing services is the amount of customers you’ll cater to. Each plan comes with 24/7 customer support via phone, chat, or email.
With the Free Plan, you get to use Aweber without cost. However, you’re only limited by 500 users on your account. The company’s logo will appear each time you mail an email. Features such as A/B testing will not be usable, but you can start your marketing here.
To purchase the Pro Plan, there’s a pricing structure based on the amount of subscribers. These are as follows:
- 1 – 500 contacts: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 – 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 – 25,000 contacts: $149.99/month
- More than 250,000 contacts Contact Aweber for a quote
In this plan, you get access to A/B tests and other essential features such as marketing automation. You can also view the data from your campaign in action and the source of these data. One way or another these features can greatly aid your marketing plan.
In the simplest terms, Aweber is a solid platform for marketing via email. This is most helpful when you manage an online shop and have access to the most essential features.
The major selling points are its many templates and data segmentation, as well as the A/B testing, and reporting system. It’s still possible to work with the free plan when you don’t have the budget to spend on. The best part, the customer support is available 24/7. For those with no prior experience in marketing the Knowledge Base can give you enough information to cover that.
When subscribed to a paid plan it’s priced reasonably. The cost is not excessive, and you can get the best out of the campaign you develop.
Aweber is a great choice for email marketing for any beginning marketer or businessperson.
Frequently Asked Questions (FAQs) AWeber Api Find Subscriber By Id
What is Aweber?
Aweber is an email marketing platform for companies as well as digital marketing. Whether you are a beginner or veteran, you can make your campaign more visible to all potential customers. The company was established in 1998, and it helped companies of all sizes.
Does Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into different ECommerce websites like Shopify, CRM such as Salesforce as well as web builders such as Wix and WordPress, etc. Some of them will need an additional widget or coding to make the integration smooth.
Does Aweber have support for customers?
They can. The customer service of Aweber is available during working hours via phone, chat or via email. Aweber also provides its own Knowledge Base where you can learn more about the platform, videos webcasts live, as well as scheduled maintenance schedules for the platform. For new users, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. It is possible to create up to 10 contacts through a form. If you’re able to, you could also input the data manually.
Can you delete a list on Aweber?
Yes. You can remove the list using the “Manage Lists” section. When it is clicked “Deactivate,” it will be deleted on Aweber in 30 days. You are able to reactivate the list at anytime.
What are the campaigns that work in Aweber?
Campaigns in Aweber can work in two ways: on subscribe or tag that is applied. On Subscribe, the campaign will start when someone is added to your mailing list. If it’s through Tag Applied, the campaign will start by applying an application tag on the subscriber’s data.
Is Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber has just announced Landing Pages on the platform. The company is planning to have this to Google Analytics in due time. They also plan to work together with Facebook Analytics as well.