ECommerce and Email Marketing go hand-in-hand. When you manage the online business, you’ll have the option of marketing the store the way you want to.
On paper, it could appear straightforward, but it’s actually not. You engage with customers, go through social media reviewing blog posts and so on. There’s also the possibility of making a sale after the advertisement. One method to promote is through email marketing.
Nowadays, even a static newsletters aren’t enough to attract interest. If you have a plan in mind, say hello to Aweber.
This review will talk about Aweber, how email marketing works, and what you can do.
Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of our article for a more comprehensive review.
Pros and Cons of Aweber AWeber Api Find Subscriber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- The interface for users can be difficult to navigate
- Creating a newsletter may form mistakes after publication
- Some templates might appear out of date
- It cannot be integrated with Google Analytics
Aweber can be described as an email marketing service that is available to both businesses and individuals. It permits users to design newsletters and campaigns for any item or service based in HTML templates. Being an online platform that makes use of automation to make a streamlined campaign. Once the email has been sent to subscribers, you can view the information through their stats.
Templates for responsive email
Compared to its competitors, Aweber has over 700 HTML email templates to choose from. While some of the templates are outdated however, they are customizable for an updated style. You can tweak the colors as well as the font or style. If you’re able, you can code your own template also works.
RSS to Email Templates
If you run a blog, you can change the content from the RSS feed to newsletters via email. Aweber calls it the “Blog Broadcasts.” It also works with any other content that has an existing RSS feed. It provides instant updates to subscribers via emails instead of the site.
There’s a caveat, however. There aren’t all templates for email that are compatible with RSS feeds.
When you select a template, be sure to find one that works with them. If not, the template can be used without the templates.
Landing Page Builder
Landing Pages are among the latest features that were added to Aweber. They collect data and there are no distractions hindering the sign-up form. All it does is allow users to provide their information.
You can design the heading and font, style and color. Photos can also be used to create a page that will appear professional to prospective subscribers.
But, this feature can’t be evaluated using automatic A/B testing. If you’re also anticipating it to be integrated in conjunction with Google Analytics, it is not possible at the moment. This is a feature that they will have to develop as time goes by. Plus points for including a landing page for in an email-marketing platform at least.
AMP for Email
Aweber has the advantage of using new technologies like AMP for email. AMP lets users make decisions that are not possible in traditional newsletters such as setting an appointment.
This incorporates the use of dynamic content in emails themselves. Imagine live survey results as well as sports game scores, weather updates, and many more. The news is basically delivered to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes emails to target a certain audience on your list. It checks which part is most effective, and is used to determine the best option for any future email campaigns.
It’s possible to find information such as CTA when you change a particular part or design. It is possible to try this by testing three different emails while mixing and match. Most email marketing tools follow three variants since it’s the standard for industry.
There’s no limitation on how the tests would be conducted, allowing for freedom to choose the most effective strategy. A huge thumbs up to Aweber!
Segmentation allows you to send a personal and customized email to your targeted audience. Aweber creates segments on any subject within your database. This can include emails opened by users, pages visited, clicks on links, clicks, etc.
To segment the data, you have go to”Manage Subscribers” or the “Manage Subscribers” section. While Aweber cannot allow sending emails to different segments at the same time. One problem that can happen is when users select to mix and match segments.
The method they use at a minimum is to send emails to multiple lists. It is possible to exclude lists from your mailing list, however, you cannot exclude individual segments.
Reporting and Analytics
Aweber’s reporting feature is a feature worthy of praise. You monitor vital statistics like open rate bounces, click-throughs, as well as bounces.
There’s even the option to view helpful information like:
- Email list growth over time
- Methods to sign-up
- Geographical information
- The history of an individual’s activities
The data you collect here can be used in future campaigns. Depending on what they do you could use Aweber for better results.
You can automate the email marketing process by creating your own sales flowcharts. They are sent out based on the actions of the user: emails opened or clicks on links, site visits, purchase made, etc. AWeber Api Find Subscriber
When a subscriber clicks the link, Aweber assigns a tag to the subscriber. The tags can decide which emails are sent out to who and when they’re sent. This specific feature is known as “Aweber Campaigns.”
Making the Subscriber List
Aweber allows you to build a list of up to 10 contacts via an online form. Although you can manually enter the details, it’s also easy to transfer them. It speeds up the process , so that you don’t experience the stress. It will accept these types of files when importing:
You have the decision of choosing a pre-generated subject line or making your own. If you create one, you need to wait for confirmation from the Aweber team. It can take a day or two.
Customer Support & Knowledge Base
Aweber’s customer support is what sets it apart from the other. Whether you’re on the phone or live chat, or by email, you’ll have their help. Every subscription plan can benefit from them. Email and live chat support is available 24 hours a day, while phone support is open from 8am to 8pm ET from Monday to Friday. AWeber Api Find Subscriber
If you’re new to the entire email marketing industry, Aweber has a Knowledge Base. Tutorials, videos and webinars are all available on this page. This will ensure that people know what they can do in their marketing campaigns.
Aweber Pricing Plans
Aweber offers two plans to choose from: Pro and Free. The main difference between these plans and the existing email marketing options is the number of subscribers that you can cater to. Each plan comes with 24/7 customer support by chat, phone, or via email.
With the Free Plan, you get access to Aweber for free. However, you’re restricted to 500 subscribers on your list. The company’s watermark will appear each time you’ll send an email. Features like A/B testing may not be available, but you can start your marketing from here.
In those who subscribe to the Pro Plan, there’s a pricing structure that is based on the number of subscribers. Here they are as follows:
- 0 – 500 contacts: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25000 contacts Contact Aweber for a price
In this plan, you get access to A/B testing as well as other essential features such as marketing automation. You can also see the data of your own campaign in action and where they come from. One way or another the additional features will significantly help in your marketing strategy.
In short, Aweber is a solid platform for marketing via email. This is most helpful when you manage an online shop and you have access to essential vital features.
The most important selling point is its numerous templates, data segmentation, A/B testing, and a reporting system. It’s still possible to work on the free version even when you don’t have enough budget to invest in. The greatest part is that the customer support is available 24/7. For those with no prior experience in marketing Their Knowledge Base can give you sufficient information to answer that.
If you’re enrolled in a paid subscription It’s affordable too. It’s not too expensive, and you can make the most of the campaign you’ll make.
Aweber can be the go-to email marketing platform for beginning marketing or businessperson alike.
Frequently Asked Questions (FAQs) AWeber Api Find Subscriber
What exactly is Aweber?
The Aweber platform for email marketing is designed designed for entrepreneurs or digital marketers. If you’re a novice or seasoned professional, you can make your campaign more visible to all potential customers. The company was established in 1998 and helped businesses regardless of size.
Can Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into various ECommerce sites such as Shopify as well as CRM systems like Salesforce and web builders such as Wix and WordPress and many more. Certain of them may require an additional widget or coding to ensure seamless integration.
Does Aweber offer customer support?
They do. Customer service on Aweber is available during business hours via phone, chat, or email. Aweber also provides the company’s own Knowledge Base where you can learn more about the platform, videos as well as live webinars. scheduled maintenance schedules for the platform. For new users it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create as many as 10 contacts with an online form. If you’re able to, you could also input the data manually.
Can you delete a list on Aweber?
Yes. You can remove the list using the “Manage Lists” section. Once you click “Deactivate,” it will be deleted from Aweber in 30 days. You can reactivate the list at any time.
What are the campaigns that work in Aweber?
Campaigns in Aweber are able to be implemented in two ways: on subscribe or tag applied. When you subscribe, the campaign begins when someone joins your list. If it’s through Tag Applied, the campaign would begin with the application of tags to identify the subscriber’s data.
Are Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber has just announced Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They also plan to work in conjunction with Facebook Analytics as well.