ECommerce and Email Marketing go hand-in-hand. When you manage an online store, you’ll have the option of marketing the store however you would like to.
It might seem simple, but it’s not. You engage with customers and go through social media reviewing blog posts and more. There’s also the possibility of generating a sale in the wake of the advertisement. One way to advertise is to use email marketing.
Today, even a static newsletter isn’t enough to draw attention. When you have a strategy in your mind, send a message to Aweber.
This review will talk about Aweber, how it works with email marketing, and what you need to do.
Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review.
Pros and Pros and Aweber AWeber Api Move Subscriber Unhandled Exception
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- The interface for users can be difficult to navigate
- The creation of a newsletter could result in mistakes when it is published
- Some templates could be outdated
- It is not compatible with Google Analytics
Aweber is an email marketing service for businesses and individuals. It lets users create newsletters and campaigns for any service or product based on HTML templates. As an online platform uses automation to create a simple campaign. When the email is sent to subscribers, you can view the details through their statistics.
Responsive Email Templates
In comparison to its rivals, Aweber has over 700 HTML email templates that you can choose from. Although some templates are old however, they are customizable to give a modern appearance. You can change the color, font, or style. When you can, coding your own template also works.
RSS feed to Email Templates
For those running a blog, you are able to convert the content of your RSS feed into newsletters via email. Aweber calls it “Blog Broadcasts.” It also works with any other content that has already an RSS feed. This gives instant notifications to subscribers via emails instead of the website.
There’s a caveat. Some email template templates are compatible with RSS feed.
So when you choose a template, be sure to find one that works with them. If you don’t, the template could still be used without the templates.
Landing Page Builder
Landing Pages are among the latest features that were added to Aweber. They capture data, and no distracting elements are blocking the sign-up form. All it does is allow subscribers to fill in their information.
You can create the heading, font, style, and the color. Photos can also be used to create a page that will appear professional to prospective subscribers.
This feature, however, cannot be tested through automatic A/B testing. If you’re hoping that it to be integrated by Google Analytics, it is not yet possible. This is a feature that they will need to work on in the future. Also, points for incorporating a landing page for in an email-marketing platform at the very least.
AMP for Email
Aweber offers the benefit of utilizing new technology like AMP to send emails. AMP lets users make things that were not previously done in conventional newsletters, such as making an appointment.
It includes the use of dynamic content in the email itself. Imagine live survey results, sports game scores, weather updates, and many more. In essence, the news comes to you. Sounds familiar?
Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It will determine which of your emails is most effective, and is utilized as the basis for future newsletters.
There is a possibility of locating information such as CTA when you change one particular aspect of the design. You can test this by experimenting with three different emails while mixing and match. Most email marketing tools follow three variations as the industry standard.
There’s no limitation on how the tests would go, giving freedom on the best approach. A large thumbs-up to Aweber!
Segmentation enables you to create a unique and personalized email to your target audience. Aweber creates segments for any subject that is in your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, etc.
To segment the data, you need to visit your “Manage Subscribers” section. However, Aweber won’t let you send emails to different segments simultaneously. The issue is when users select to mix and match segments.
The workaround they have at least is sending emails to several lists. You can exclude lists from mailings, but you cannot exclude individual segments.
Analytics and Reporting
The reporting system of Aweber is a feature worthy of praise. You monitor vital statistics like open rates bounces, click-throughs, as well as bounces.
You can also see useful information, such as:
- Email list growth over time
- Sign-up methods
- Geographical information
- An individual’s history of activities
The data you collect here can be used for future campaigns. Based on the type of campaign they are you could use Aweber to get better outcomes.
You can automate the marketing via email process by designing yourself your personal sales flow charts. These are sent in response to the actions of the user: emails opened and clicks on links, website visits, sales made, etc. AWeber Api Move Subscriber Unhandled Exception
When a subscriber clicks an email link, Aweber assigns tags for the subscriber. Tags can be used to determine the emails that are sent to who and when they’re sent. This particular feature is referred to as “Aweber Campaigns.”
Making an Subscriber List
Aweber lets you create a list of up to 10 contacts via a form. Although you can manually enter the data, it is also easy to transfer them. This speeds the process and you won’t feel the anxiety. They accept these file types when they import:
You can choose between making use of a pre-generated subject line , or making your own. If you create one, you must wait for verification by the Aweber team. It can take a full day or two.
Customer Support and Knowledge Base
The customer service of Aweber is what is different from other companies. If you’re calling or live chat, or via email, you’ll be able to have their help. All subscription plans can use these services. Chat and emails support is available 24 hours a day, while phone support is available between 8am and 8pm ET from Monday to Friday. AWeber Api Move Subscriber Unhandled Exception
If you’re new to the marketing via email, Aweber has a Knowledge Base. Tutorials, videos and webinars can be found here. This makes sure that users know what they can do in their marketing campaigns.
Aweber Pricing Plans
Aweber offers two plans to select from: Pro and Free. The main difference between these plans and the existing email marketing options is the number of subscribers you’ll be catering to. All plans offer 24/7 customer support by chat, phone or via email.
If you’re on the Free Plan, you get to use Aweber at no cost. But, you’re limited to 500 subscribers on your list. The watermark of the company will appear every time you make an electronic mail. Features like A/B testing won’t be available, however, you can start your marketing here.
For those who subscribe to the Pro Plan, there’s a pricing structure for the number of subscribers. Here they are as follows:
- 1 – 500 contacts: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25,000 contacts: Contact Aweber to request a quote
With this plan, you get access to A/B testing and other essential features such as marketing automation. You will also be able to see the results of your campaign and see where they come from. One way or another, these additional features will greatly aid your marketing strategy.
In the simplest terms, Aweber is a solid platform for email marketing. It’s especially useful if you manage an online shop and have access to essential vital features.
The most important selling point is its numerous templates and data segmentation, as well as the A/B testing, and reporting system. It is still possible to use on the free version even when you don’t have enough budget to invest in. The best part is that the customer support is available 24/7. For those with no experience in marketing Their Knowledge Base can give you enough details to help you understand this.
When subscribed to a paid plan it’s priced reasonably. It’s not too expensive but you’ll benefit from the campaign you’ll develop.
Aweber is a great choice for email marketing platform for beginning marketer or businessperson.
Frequently Asked Questions (FAQs) AWeber Api Move Subscriber Unhandled Exception
What is Aweber?
The Aweber platform for email marketing is designed that is suitable for entrepreneurs as well as digital marketing. If you’re a novice or veteran it is possible to increase the visibility of your campaign to all potential customers. The company was established in 1998, and it helped companies regardless of size.
Can Aweber be integrated with third-party applications?
Yes. Aweber can be integrated into different ECommerce sites such as Shopify as well as CRM systems such as Salesforce, web builders like Wix and WordPress, etc. Some of them will need an additional widget or coding to ensure seamless integration.
Does Aweber have customer support?
They do. Customer support on Aweber is available during working hours by phone, chat or email. It also offers an in-house Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance schedules for the platform. For new users it offers a toolkit that can be downloaded containing strategies and documents in running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create at least 10 contacts with a form. If you can, you could also input the data manually.
Can you delete a list on Aweber?
Yes. You must remove the list using the “Manage Lists” section. After you click “Deactivate,” it will be removed from Aweber after 30 days. You are able to reactivate the list at anytime.
What are the campaigns that work in Aweber?
Campaigns within Aweber can work in two ways: on subscribe or tag applied. On Subscribe, the campaign will start when someone signs up to the list. If through Tag Applied, the campaign will start by applying tags to identify the subscriber’s details.
Are Landing Pages in Aweber integrated with Google Analytics?
No. Aweber has recently launched Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They are also planning to collaborate with Facebook Analytics as well.