AWeber Atomation Email

aweber-review

ECommerce and Email Marketing go in tandem. When you manage the online business, you’ll have the ability to promote your store the way you want to.

It may seem simple, but it’s not. You engage with customers and go through social media reviewing blog posts and so on. You also have the chance of making a sale following the advertisement. One way to advertise is via email marketing.

These days, even the static newsletter is not enough to attract interest. If you have a plan in your mind, send a message to Aweber.

This review will talk about Aweber the way the email marketing process works, as well as what you need to do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Cons of Aweber AWeber Atomation Email

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in mistakes when it is published
  • Some templates might appear old-fashioned.
  • It is not compatible with Google Analytics

Aweber Features

Aweber is an email marketing service for businesses and individuals. It lets users create campaigns and newsletters for any product or service that are based in HTML templates. As an online platform that makes use of automation to create a more efficient campaign. After the email is sent to subscribers, you are able to view the data through their statistics.

AWeber Atomation Email

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Responsive Email Templates

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. Although some templates are old however, they are customizable to create a fresh look. You can alter the colors as well as the font or style. If you are able to code your own template which also works as well.

RSS to Email Templates

For bloggers who have blogs, you can convert the content of the RSS feed to emails that you can send out. Aweber calls it the “Blog Broadcasts.” It can also be used on any type of content that has the existing RSS feed. This provides immediate updates to subscribers through emails instead of the website.

There’s a caveat. There aren’t all templates for email that can be used with RSS feed.

If you decide to use a template, be sure you choose one that is compatible with them. If not, the template can still work without the templates.

Landing Page Builder

Landing Pages are among the latest features introduced in Aweber. They collect data and there are no distractions taking away from the registration form. It’s all it takes is to allow subscribers to fill in their information.

You can create the heading and font, style and color. Photos can also be used in this section to make the site look professional for potential subscribers.

But, this feature can’t be tested using automated A/B testing. If you’re hoping that it to work in conjunction with Google Analytics, it is not currently possible. This is a feature that they will must work on in the future. Plus points for including a landing page for an email marketing platform at least.

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AMP for Email

Aweber has the advantage of making use of new technology such as AMP for email. AMP allows users to take things that were not previously done in traditional newsletters such as setting an appointment.

This incorporates the use of dynamic content within an email. Imagine live survey results, sports game scores, weather updates, and many more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes emails to target a certain group of people on your list. It determines which one does the best job, and is used as the one to send out future email campaigns.

There is a possibility of locating details such as CTA when you alter a particular part in the layout. You can test this by trying out three emails as you mix and match. Most email marketing tools adhere to three variations as the industry standard.

There’s no limitation regarding how tests will take place, which gives you the freedom to choose the best approach. A big thumbs up for Aweber!

Data Segmentation

Segmentation allows you to send a personalized and personal email to your targeted audience. Aweber creates segments for any subject that is within your database. This includes emails that are opened, pages visited, link clicks, and so on.

To divide the data, you’ll need to go to the “Manage Subscribers” section. However, Aweber will not allow you to send emails to multiple segments at once. The issue is when users choose to mix and match segments.

The solution they can use at a minimum is to send emails to various lists. You can exclude lists from your mailing list, however, you can’t exclude specific segments.

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Reporting and Analytics

Aweber’s reporting system is an excellent feature that deserves praise. It lets you monitor important statistics like open rate bounces, click-throughs, as well as bounces.

There’s even the option to view helpful information like:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • An individual’s history of activities

The information you gather this way can be utilized in future campaigns. Based on what they accomplish, you can utilize Aweber for more effective outcomes.

Marketing Automation

You can automate the marketing via email process by creating your own sales flowcharts. They are sent based on user actions: email opens and clicks on links, website visits, purchase made, etc. AWeber Atomation Email

If a subscriber clicks on an email link, Aweber assigns a tag to the subscriber. The tags will decide which emails are sent out to whom and when they are sent. This feature is also known as “Aweber Campaigns.”

Creating the Subscriber List

Aweber lets you create an unlimited list of 10 contacts via an online form. While you can manually input the data, it is also feasible to upload them. This speeds up the process so you won’t feel the tension. They accept these file types when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between making use of a pre-generated subject line , or creating your own. Except when making one, you have to wait for verification by your Aweber team. It can take a day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what stands out from the rest. If you’re calling, live chat, or via email, you’ll be able to get their input. Every subscription plan can benefit from these services. Email and live chat support is accessible 24/7. Phone support is available from 8am-8pm ET Monday to Friday. AWeber Atomation Email

If you’re new to the whole email marketing world, Aweber has a Knowledge Base. Tutorials, videos as well as webinars can be found here. This makes sure that users are aware of the things they can incorporate into their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans to select from: Free and Pro. The distinction between this plan and existing email marketing services is the number of subscribers that you can cater to. All plans have access to 24/7 customer service via phone, chat, or via email.

Free Plan

If you’re on the Free Plan, you get to use Aweber for free. However, you’re restricted up to 500 people on the list. The company’s watermark will be present every time you’ll make an electronic mail. Features like A/B testing may not be available, but you can start your marketing here.

Pro Plan

For the Pro Plan, there’s a pricing structure for the number of subscribers. These are as follows:

  • Contacts between 0 and 500: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25000 contacts Contact Aweber for a price

With this plan, you’ll get access to A/B testing and other essential features such as marketing automation. You can also see the results of your campaign in action and where they come from. One way or another, these additional features will assist you in your marketing plan.

Conclusion

In short, Aweber is a solid platform for marketing via email. This is most helpful when you own an online store and you get access to the most essential features.

The main selling points are its numerous templates and data segmentation, as well as the A/B testing, and a reporting system. It’s still possible to work on the free version even in the absence of budget to spend on. The best part, customer service is readily available. For those with no marketing background Their Knowledge Base can give you enough information to cover this.

When subscribed to a paid subscription It’s affordable too. It’s not too expensive but you’ll make the most of the campaign you will create.

Aweber is a great choice for email marketing for any beginning businessmen and marketers.

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Frequently Asked Questions (FAQs) AWeber Atomation Email

What exactly is Aweber?

An email-based marketing service is a must designed for entrepreneurs and digital marketers. No matter if you’re a beginner or seasoned professional it is possible to increase the visibility of your campaign to all potential customers. The company was established in 1998, and it helped companies of all sizes.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into different ECommerce websites like Shopify, CRM like Salesforce and web builders like Wix and WordPress and more. Certain of them may require a dedicated widget or additional coding to ensure seamless integration.

Does Aweber offer customer support?

They offer it. The customer service of Aweber is accessible during business hours via chat, phone or via email. Aweber also provides the company’s own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance times for the platform. For users who are brand new you can download a toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types for import. You can create up to 10 contacts through the form. If you can manually input the data manually.

Can you delete a list on Aweber?

Yes. You can disable the list by visiting the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be removed from Aweber within 30 days. The list can be reactivated at anytime.

What are the campaigns that work in Aweber?

Campaigns within Aweber can be executed in two ways: subscribe or tag applied. When you subscribe, the campaign begins when someone signs up to the list. If the subscriber is Tag Applied, the campaign will start with the application of tags to identify the subscriber’s information.

Are Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They are also planning to work together with Facebook Analytics as well.

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