AWeber Brujos

aweber-review

ECommerce and Email Marketing go hand-in-hand. In running the online business, you’ll have the option of marketing the store however you would like to.

It could sound simple, but it’s not. Customers interact with you and go through social media reviewing blog posts and so on. You also have the chance of making a sale after the advertisement. Another method of advertising is to use email marketing.

These days, even the static newsletter isn’t enough to attract interest. If you have a strategy in mind, say hello to Aweber.

This review will discuss Aweber the way the email marketing process works, as well as what you should do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you will want to read the rest of the article for a more comprehensive review.

Pros and Cons of Aweber AWeber Brujos

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in mistakes after publication
  • Some templates may look out of date
  • It is not compatible with Google Analytics

Aweber Features

Aweber is an email marketing platform for businesses and individuals. It allows users to create campaigns and newsletters for any item or service built on HTML templates. As an online platform, it makes use of automation to create a simple campaign. After the email is sent to subscribers, you can view the details through their statistics.

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Responsive Email Templates

In comparison to its rivals, Aweber has over 700 HTML email templates to select from. While some of the templates are outdated however, they are customizable to give a modern look. You can tweak the colors as well as the font or style. When you can, coding your own template also works.

RSS to Email Templates

For bloggers who have a blog, you can transform the contents of your RSS feed into email newsletters. Aweber calls it the “Blog Broadcasts.” It can also be used on any type of content that has the existing RSS feed. This provides immediate updates to subscribers via email, instead of visiting the site.

There’s a catch, though. There aren’t all templates for email that can be used with an RSS feeds.

If you decide to use a template, be sure to find one that works with them. If you don’t, the template could be used without them.

Builder of the Landing Page

Landing Pages are the newer features that were added to Aweber. They capture data, and do not have distracting elements blocking the sign-up form. It’s just a way to let subscribers to give their details.

You can design the heading the font, style, and the color. Photos can be also used in this section to make the site appear professional to prospective subscribers.

However, this feature cannot be tested using automated A/B testing. If you’re hoping that it to work with Google Analytics, it is not possible at the moment. This is a feature that they will have to develop in the future. Plus points for including a landing page for an email marketing platform at least.

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AMP for Email

Aweber is a great alternative to making use of new technology such as AMP for email. AMP lets users take things that were not previously done in conventional newsletters, such as making an appointment.

It also combines using dynamic content within the email itself. Imagine live survey results as well as sports game scores or weather updates, and more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It will determine which of your emails performs best, and it is used as the one for future email campaigns.

There is a possibility of locating information such as CTA when you alter one particular aspect of the design. You can try this by testing three emails , mixing and match. Most email marketing tools adhere to three variants since it’s the industry standard.

There’s no restriction in how the tests could go, giving freedom on the best strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation lets you create a unique and personalized email to your targeted audience. Aweber creates segments for any topic in your database. This includes emails that are opened, pages visited, link clicks, etc.

To separate the data, you’ll need to go to your “Manage Subscribers” section. While Aweber won’t let you send emails to different segments at the same time. One problem that can happen is when users choose to mix and match segments.

The method they use at a minimum is to send emails to multiple lists. You can exclude lists from mailings, but you cannot exclude individual segments.

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Analytics and Reporting

Aweber’s reporting feature is a feature worthy of praise. It lets you monitor important statistics like open rate, click-throughs, and bounces.

You can also look up useful information such as:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • An individual’s history of activities

The information you gather will be useful in future campaigns. Depending on what they do it is possible to utilize Aweber to get better results.

Marketing Automation

You can automate the marketing via email process by designing the sales funnels of your choice. They are sent based on the actions of the user: emails opened or clicks on links, site visits, sales made, etc. AWeber Brujos

When a subscriber clicks a link, Aweber assigns an email address for the subscriber. The tags will determine which emails are sent out to who and when they’re delivered. This specific feature is known as the “Aweber Campaigns.”

The process of creating the Subscriber List

Aweber allows you to create a list of up to 10 contacts via an online form. Although you can manually enter the details, it’s also possible to import them. It will speed up the process so you don’t have to tension. It will accept these types of files when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of choosing a pre-generated subject line or making your own. In the event of creating one, you have to wait for verification from your Aweber team. It can take a full day or two days.

Customer Support & Knowledge Base

Aweber’s customer support is what is different from other companies. If you’re calling or live chat or via email, you’ll be able to have their help. Every subscription plan can benefit from them. Live chat and email are accessible 24/7. Phone support is available between 8am and 8pm ET Monday to Friday. AWeber Brujos

If you’re still new to the entire email marketing industry, Aweber has a Knowledge Base. Information, video tutorials as well as webinars are available on this page. This will ensure that people know what they can accomplish in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans you can select from: Pro and Free. The difference here compared to the existing email marketing options is the amount of subscribers you’ll be catering to. All plans offer 24/7 customer support via chat, phone, or email.

Free Plan

In the Free Plan, you get access to Aweber at no cost. However, you’re only limited to 500 subscribers on your list. The company’s logo will be present every time you’ll send an email. Features like A/B testing won’t be usable, but you can begin your marketing here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure for the number of subscribers. These are as follows:

  • 0 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts Contact Aweber for a quote

With this plan, you’ll get access to A/B testing as well as other essential features such as marketing automation. You can also see the data of your own campaign and see the source of these data. In one way or another, these additional features will assist you in your marketing strategy.

Conclusion

In short, Aweber is a solid platform for email marketing. It’s especially useful if you own an online store and you have access to the most essential features.

The main selling points are its many templates including data segmentation, A/B testing, and reporting system. It is still possible to use on the free version even when you don’t have enough funds to purchase. The best part is that the customer support is available 24/7. For those with no experience in marketing, their Knowledge Base can give you enough information to cover this.

If you’re enrolled in a paid plan, it’s reasonably priced too. The cost is not excessive and you will benefit from the campaign you’ll develop.

Aweber is a great choice for email marketing tool for all marketer or businessperson.

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Frequently Asked Questions (FAQs) AWeber Brujos

What is Aweber?

Aweber is an email marketing platform that is suitable for businesses and digital marketers. No matter if you’re a beginner or seasoned professional, you can increase the visibility of your campaign to any potential audience. The company was established in 1998 and has helped companies regardless of size.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into various ECommerce sites such as Shopify as well as CRM systems like Salesforce and web builders such as Wix and WordPress and more. Some of them require an additional widget or code to make the integration smooth.

Does Aweber offer support for customers?

They offer it. Customer service on Aweber is available during business hours via phone, chat or email. Aweber also provides its own Knowledge Base where you can access information, video tutorials as well as live webinars. scheduled maintenance schedules for the platform. For those who are new to the platform you can download a toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. You can create as many as 10 contacts through an online form. If you are able enter the data manually.

Can you delete a list on Aweber?

Yes. You can disable the list by visiting the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be removed from Aweber within 30 days. You are able to reactivate the list at any time.

How do campaigns function in Aweber?

Campaigns within Aweber are able to be implemented in two ways: subscribe or tag applied. When you subscribe, the campaign begins when someone joins your list. If through Tag Applied, the campaign will start when the system uses a tag to the subscriber’s data.

Do Landing Pages in Aweber integrated with Google Analytics?

No. Aweber just recently introduced Landing Pages on the platform. The company plans to have this to Google Analytics in due time. They are also planning to collaborate with Facebook Analytics as well.

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