AWeber Campaign Report

aweber-review

ECommerce and Email Marketing go in tandem. When you manage your own online shop, you’ll have the ability to promote your store however you would like to.

In writing, this could seem simple, but it’s not. Customers interact with you by using social media, interact with them, review blog posts, and more. There’s also the possibility of generating a sale in the wake of the advertisement. One way to advertise is via email marketing.

These days, even the static newsletters aren’t enough to draw interest. If you have a plan to implement, you can say hi to Aweber.

This review will talk about Aweber, how it works with email marketing, and what you need to do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Cons of Aweber AWeber Campaign Report

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • A newsletter’s creation can result in mistakes after publication
  • Some templates might appear out of date
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber is an email marketing service that is available to both businesses and individuals. It lets users create campaigns and newsletters for any product or service built in HTML templates. Since it is a platform uses automation to make a streamlined campaign. Once the email has been sent to recipients, you can look at the information through their stats.

AWeber Campaign Report

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Templates for Responsive Emails

Compared to its competitors, Aweber has over 700 HTML email templates to select from. While some designs are outdated but they can be modified to give a modern appearance. You can change the color and fonts, or even the style. If you are able to code your own template which also works as well.

RSS for Email Templates

For bloggers who have a blog, you can transform the contents of an RSS feed in emails that you can send out. Aweber refers to it as “Blog Broadcasts.” It also works with any content with already an RSS feed. This provides immediate updates to subscribers through email instead of going to the site.

There’s a catch, though. There aren’t all templates for email that are compatible with an RSS feeds.

So when you choose a template, be sure to find one that works with them. If you don’t, the template could still work without them.

Landing Page Builder

Landing Pages are among the latest features that were added to Aweber. They are designed to collect information, and do not have distracting elements blocking the sign-up form. All it does is allow subscribers to fill in their information.

The heading can be designed by you. You can choose the font, font, style, and the color. Photos can be also used in this section to make the site look professional for potential subscribers.

But, this feature can’t be evaluated using automatic A/B testing. If you’re hoping that it to work in conjunction with Google Analytics, it is not currently possible. It’s something they’ll must work on in the future. Bonus points for having a landing page for in an email-marketing platform at least.

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AMP for Email

Aweber offers the benefit of making use of new technology such as AMP for email. AMP lets users make things that were not previously done in traditional newsletters such as setting an appointment.

It also combines using dynamic content in the email itself. Consider live results from surveys, sports game scores as well as weather updates and more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It determines which one does the best job, and will be used to determine the best option for any future newsletters.

It is attainable to discover details such as CTA when you change an element in the layout. You can try this by testing three emails as you mix and mix and match. Most email marketing tools follow three variations as the industry standard.

There’s no restriction regarding how tests will be conducted, allowing for freedom to choose the best approach. A big thumbs up for Aweber!

Data Segmentation

Segmentation enables you to send a personalized and personal email to your targeted audience. Aweber creates segments on any subject that is in your database. This can include emails opened or viewed, pages visited, link clicks, etc.

To divide the data, you’ll need go to the “Manage Subscribers” section. Although Aweber won’t let you send emails to different segments simultaneously. One issue that could arise is when users choose to mix and match segments.

The workaround they have at a minimum is to send emails to various lists. Lists can be excluded from mailings, but you can’t exclude specific segments.

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Analytics and Reporting

Aweber’s reporting system is a feature worthy of praise. It provides vital information like open rates and bounces. Click-throughs are also tracked.

There’s even the option to see useful information, such as:

  • Email list growth over time
  • Methods to sign-up
  • Information about geography
  • The history of an individual’s activities

The data you collect here can be used for future campaigns. Based on the type of campaign they are you could make use of Aweber for better outcomes.

Marketing Automation

You can automate the email marketing process by creating the sales funnels of your choice. They are sent out based on users’ actions like email openings, link clicks, site visits, purchases made, etc. AWeber Campaign Report

When a subscriber clicks the link, Aweber will set an email address for the subscriber. The tags will decide which emails are sent to who and when they’re sent. This particular feature is referred to as the “Aweber Campaigns.”

Creating an Subscriber List

Aweber lets you create a list of up to 10 contacts via a form. While you can manually input the details, it’s also possible to import them. It will speed the process and that you don’t experience the stress. They accept these file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between making use of a pre-generated subject line or making your own. Except when making one, you need to wait for confirmation from your Aweber team. It can take a day or two.

Customer Support & Knowledge Base

Aweber’s customer support is what sets it apart from the other. Whether you’re on the phone, live chat, or via email, you’ll be able to get their input. Every subscription plan can benefit from these services. Email and live chat are available 24/7, and phone support is available between 8am and 8pm ET, Monday through Friday. AWeber Campaign Report

If you’re new to the entire email marketing industry, Aweber has a Knowledge Base. Information, video tutorials, and webinars can be found on this page. This will ensure that people are aware of the things they can incorporate into their marketing campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select from: Free and Pro. The main difference between these plans and other email marketing services is the amount of subscribers you’ll be catering to. All plans offer 24/7 customer service via phone, chat, or email.

Free Plan

If you’re on the Free Plan, you get access to Aweber for free. However, you’re restricted up to 500 people on the list. The company’s watermark will be present every time you mail an email. Features like A/B testing won’t be usable, but you can begin your marketing here.

Pro Plan

In Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:

  • 1 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25000 contacts Contact Aweber for a quote

In this plan, you’ll get access to A/B tests and other essential features such as marketing automation. You will also be able to see the results of your campaign as it is being implemented and also the source of these data. One way or another the additional features will greatly aid your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. It is particularly useful when you manage an online shop and have access to essential vital features.

The most important selling point is its numerous templates and data segmentation, as well as the A/B testing, and reporting system. It can still work well with the free plan in the absence of budget to spend on. The best part is that the customer support is available 24/7. For those with no prior experience in marketing Their Knowledge Base can give you enough details to help you understand the basics.

When subscribed to a paid subscription It’s affordable too. It’s not too expensive but you’ll benefit from the campaign you will develop.

Aweber can be the go-to email marketing for any beginning marketer or businessperson.

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Commonly Asked Questions (FAQs) AWeber Campaign Report

What exactly is Aweber?

The Aweber platform for email marketing is designed designed for companies as well as digital marketing. If you’re a novice or veteran, you can help your campaign be more visible to anyone who is interested. The company was established in 1998, and it helped companies that were of any size.

Is it possible to integrate Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with many ECommerce websites like Shopify as well as CRM systems like Salesforce as well as web builders like Wix and WordPress, etc. Some of them will need a dedicated widget or additional programming to make the integration smooth.

Does Aweber have customer support?

They do. The customer service of Aweber is accessible during business hours via chat, phone or via email. It also offers its own Knowledge Base where you can access information, video tutorials, live webinars, and scheduled maintenance times of the platform. For users who are brand new, there’s a downloadable toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make at least 10 contacts with the form. If you’re able to manually input the data manually.

Can you delete a list on Aweber?

Yes. You can remove the list using the “Manage Lists” section. Once it is clicked “Deactivate,” it will be removed from Aweber after 30 days. You are able to reactivate the list at anytime.

What are the campaigns that work in Aweber?

Campaigns within Aweber are able to be implemented in two ways: subscribe or tag applied. If you subscribe, your campaign will start when someone signs up to the list. If the subscriber is Tag Applied, the campaign will begin with the application of a tag to the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. The company is planning to integrate this feature with Google Analytics in due time. They also plan to integrate together with Facebook Analytics as well.

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