ECommerce and Email Marketing go in tandem. When you manage an online store, you’ll have the ability to promote your store the way you want to.
On paper, it could sound straightforward, but it’s actually not. It’s about engaging with customers by using social media, interact with them reviewing blog posts and so on. You also have the chance of making a sale following the advertisement. Another method of advertising is via email marketing.
Today, even a static newsletters aren’t enough to draw interest. If you have a strategy in mind, say hello to Aweber.
This review will discuss Aweber the way email marketing works, and what you need to do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of our article for a more comprehensive review of AWeber.
Pros and Cons of Aweber AWeber Clickbank Integration
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- The interface for users can be difficult to navigate
- The creation of a newsletter could result in mistakes after publication
- Some templates may look outdated
- It cannot be integrated with Google Analytics
Aweber can be described as an email marketing solution that is available to both businesses and individuals. It permits users to design newsletters and campaigns for any item or service based on HTML templates. Since it is an online platform uses automation to create a more efficient campaign. After the email is delivered to subscribers, you can view the data through their statistics.
Templates for responsive email
In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. While some designs are outdated however, they are customizable for an updated style. You can change the color and fonts, or even the style. If you are able to code your own template this is also possible.
RSS feed to Email Templates
If you run blogs, you can convert the content of the RSS feed to emails that you can send out. Aweber calls it “Blog Broadcasts.” This can also work with any content with an existing RSS feed. This provides immediate notifications to subscribers via email, instead of visiting the website.
There’s a caveat. Not all email templates can be used with RSS feed.
So when you choose a template, be sure you choose one that is compatible with them. If it is not, the template will still work without them.
Builder of the Landing Page
Landing Pages are among the latest features added in Aweber. They collect data and there are no distractions hindering the registration form. All it does is allow subscribers to fill in their information.
You can create the heading, font, style, and color. Photos can be also used in this section to make the site appear professional to prospective subscribers.
This feature, however, cannot be evaluated using automatic A/B testing. If you’re also anticipating it to work in conjunction with Google Analytics, it is not yet possible. This is a feature that they will must work on as time passes. Bonus points for having on a landing page an email marketing platform, at a minimum.
AMP for Email
Aweber is a great alternative to making use of new technology such as AMP for email. AMP allows users to take actions not done before in traditional newsletters like making an appointment.
It also combines using dynamic content within an email. Think live survey results as well as sports game scores, weather updates, and more. In essence, the news comes to you. Sounds familiar?
Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular audience on your list. It checks which part is most effective, and can be used to determine the best option to send out future newsletters.
It is attainable to discover details such as CTA when you change an element or design. It is possible to test this by experimenting with three emails as you mix and match. Most email marketing tools adhere to three variants since it’s the standard for industry.
There is no limit in how the tests could be conducted, allowing for freedom to choose the best strategy. A big thumbs up for Aweber!
Segmentation lets you send a personalized and personal email to your target audience. Aweber creates segments on any subject in your database. This can include emails opened, pages visited, link clicks, etc.
To divide the data, you need go to the “Manage Subscribers” section. While Aweber won’t let you send emails to different segments simultaneously. One problem that can happen is when users select and mix segments.
The workaround they have at a minimum is to send emails to multiple lists. You can exclude lists from your mailing list, however, you can’t exclude specific segments.
Reporting and Analytics
The reporting system of Aweber is a feature worthy of praise. It lets you monitor important statistics like open rate, click-throughs, and bounces.
You can also see useful information, such as:
- Email list growth over time
- Methods for signing up
- Information about geography
- The history of an individual’s activities
The data you collect this way can be utilized for future campaigns. Based on what they accomplish, you can use Aweber for more effective outcomes.
You can automate the marketing via email process by creating the sales funnels of your choice. They are sent based on user actions: email opens and clicks on links, website visits, sales made, and so on. AWeber Clickbank Integration
If a subscriber clicks on a link, Aweber assigns an email address for the subscriber. The tags can decide the emails that are sent to who and when they’re sent. This feature is also known as the “Aweber Campaigns.”
Making a Subscriber List
Aweber lets you create a list of up to 10 contacts with the form. While you can manually input the data, it is also possible to import them instead. It speeds up the process , so you don’t have to anxiety. It will accept these types of files when importing:
You have the option of making use of a pre-generated subject line or making your own. Except when making one, you have to wait for confirmation from the Aweber team. It can take a full day or two.
Customer Support and Knowledge Base
The customer service of Aweber is what is different from other companies. When you’re on the phone or live chat or by email, you’ll get their input. Every subscription plan can benefit from them. Live chat and email support is available 24/7, and phone support is open from 8am to 8pm ET, Monday through Friday. AWeber Clickbank Integration
If you’re still new to the email marketing industry, Aweber has a Knowledge Base. Information, video tutorials and webinars are available on this page. This ensures that the users know what they can accomplish in their marketing campaigns.
Aweber Pricing Plans
Aweber has two plans to select between: Pro and Free. The difference here compared to existing email marketing services is the amount of subscribers you’ll be catering to. Each plan comes with 24/7 customer service via chat, phone or email.
If you’re on the Free Plan, you get to use Aweber without cost. But, you’re limited to 500 subscribers on your list. The company’s logo will appear each time you’ll send an email. Features such as A/B testing will not be usable, but you can start your marketing efforts here.
To purchase Pro Plan subscribers Pro Plan, there’s a pricing structure based on the number of subscribers. Here they are as follows:
- 1 – 500 contacts: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25000 contacts: Contact Aweber to request a quote
In this plan, you’ll get access to A/B testing as well as more essential features like marketing automation. You can also see the data of your own campaign and see where they came from. In one way or another, these additional features will assist you in your marketing plan.
In the simplest terms, Aweber is a solid platform for marketing via email. It’s especially useful if you manage an online shop and you have access to the most essential features.
The main selling points are the numerous templates, data segmentation, A/B testing, and a reporting system. It is still possible to use on the free plan even in the absence of budget to spend on. The best part is that customer service is readily available. For those with no marketing background Their Knowledge Base can give you enough details to help you understand the basics.
When subscribed to a paid plan It’s affordable too. The cost is not excessive, and you can get the best out of the campaign you’ll make.
Aweber is a great choice for email marketing platform for beginning marketing or businessperson alike.
Most Frequently asked questions (FAQs) AWeber Clickbank Integration
What is Aweber?
Aweber is an email marketing platform for businesses and digital marketers. Whether you are a beginner or veteran you can make your campaign more visible to all potential customers. The company was founded in 1998, and it helped companies that were of any size.
Does Aweber be integrated with third-party applications?
Yes. Aweber can be integrated into many ECommerce sites like Shopify and CRMs such as Salesforce and web builders such as Wix and WordPress, etc. Some of them require an additional widget or code to ensure seamless integration.
Does Aweber have customer support?
They can. Customer service on Aweber is available during business hours by phone, chat or via email. Aweber also has the company’s own Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance schedules for the platform. For users who are brand new you can download a toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. You can create as many as 10 contacts using an online form. If you’re able to manually input the data manually.
Can you delete a list on Aweber?
Yes. You must disable the list using the “Manage Lists” section. After you click “Deactivate,” it will be deleted from Aweber after 30 days. The list can be reactivated at any time.
How do campaigns work in Aweber?
Campaigns in Aweber are able to be implemented by a combination of subscribe or tag that is applied. When you subscribe, the campaign begins when someone joins your list. If the subscriber is Tag Applied, the campaign will start with the application of a tag to the subscriber’s data.
Is Landing Pages in Aweber integrated with Google Analytics?
No. Aweber has recently launched Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They also plan to work together with Facebook Analytics as well.