AWeber Drupal 7 Module

aweber-review

ECommerce and Email Marketing go in tandem. In running your own online shop, you’re given the power to market the store in the way you wish to.

In writing, this may sound easy, but it isn’t. It’s about engaging with customers, go through social media, review blog posts, and more. There’s also the possibility of making a sale following the advertisement. Another method of advertising is through email marketing.

These days, even the static newsletter isn’t enough to attract attention. If you have a strategy in your mind, send a message to Aweber.

This review will cover Aweber the way the email marketing process works, as well as what you need to do.

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Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review.

Pros and Cons of Aweber AWeber Drupal 7 Module

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in errors when published
  • Some templates may look outdated
  • It is not compatible with Google Analytics

Aweber Features

Aweber can be described as an email marketing service for both individuals and businesses. It allows users to create newsletters and campaigns for any product or service built on HTML templates. Since it is an online platform that makes use of automation to create a simple campaign. Once the email has been sent to recipients, you can look at the details through their statistics.

AWeber Drupal 7 Module

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Templates for Responsive Emails

Compared to its competitors, Aweber has over 700 HTML email templates that you can choose from. Although some templates are old but they can be modified to create a fresh appearance. You can tweak the colors and fonts, or even the style. When you can, coding your own template this is also possible.

RSS feed to Email Templates

For those running a blog, you can transform the contents of the RSS feed to email newsletters. Aweber refers to it as “Blog Broadcasts.” It also works with any content with already an RSS feed. This gives instant notifications to subscribers via email, instead of visiting the website.

There’s a caveat. Some email template templates can be used with RSS feed.

If you decide to use a template, be certain to select one that is compatible with them. If you don’t, the template could still be used without the templates.

Landing Page Builder

Landing Pages are the latest feature introduced in Aweber. They capture data, and there are no distractions hindering the registration form. It’s all it takes is to allow subscribers to fill in their information.

The heading can be designed by you. You can choose the font, font, style, and color. Photos can be also used to create a page that will look professional to potential subscribers.

But, this feature can’t be evaluated using automatic A/B testing. If you also expect it to be integrated with Google Analytics, it is not possible at the moment. It’s a feature they need to work on as time passes. Also, points for incorporating the landing page of the email marketing system at least.

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AMP for Email

Aweber offers the benefit of using new technologies like AMP for email. AMP allows users to take actions not done before in traditional newsletters like making an appointment.

It also combines using dynamic content within emails themselves. Think live survey results, sports game scores, weather updates, and many more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It checks which part does the best job, and will be used as the one for future emails.

It’s possible to find data like CTA when you change an element of the design. It is possible to test this by experimenting with three emails , mixing and match. Most email marketing tools follow three variations as the standard for industry.

There’s no limitation on how the tests would go, giving freedom on the best approach. A large thumbs-up to Aweber!

Data Segmentation

Segmentation lets you send a personalized and personal email to your target audience. Aweber creates segments on any subject in your database. This can include emails opened or viewed, pages visited, link clicks, etc.

To divide the data, you’ll need to visit your “Manage Subscribers” section. Although Aweber cannot allow sending emails to different segments at the same time. The issue is when users select the segments and then mix them.

The workaround they have at least is sending emails to multiple lists. Lists can be excluded from your mailing list, however, you cannot exclude individual segments.

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Reporting and Analytics

Aweber’s reporting system is an excellent feature that deserves praise. You monitor vital statistics like open rate, click-throughs, and bounces.

You can also view helpful information like:

  • Email list growth over time
  • Sign-up methods
  • Information about geography
  • The history of an individual’s activities

The information you get this way can be utilized for future campaigns. Based on the type of campaign they are you could utilize Aweber for more effective results.

Marketing Automation

You can automatize the email marketing process by creating yourself your personal sales flow charts. These are sent in response to users’ actions like email openings and clicks on links, website visits, purchase made, etc. AWeber Drupal 7 Module

When a subscriber clicks a link, Aweber assigns a tag to the subscriber. Tags can be used to decide which emails are sent out to who and when they’re sent. This particular feature is referred to as “Aweber Campaigns.”

Making the Subscriber List

Aweber lets you create a list of up to 10 contacts using the form. While you can manually input the details, it’s also easy to transfer them instead. It will speed up the process so that you don’t experience the stress. They will accept the following file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between using a pre-generated subject line , or creating your own. Except when making one, you must wait for confirmation from your Aweber team. It can take a day or two days.

Customer Support & Knowledge Base

The customer service of Aweber is what stands out from the rest. Whether you’re on the phone or live chat or email, you can have their help. All subscription plans have the ability to use them. Email and live chat support is available 24/7, and phone support is available between 8am and 8pm ET Monday to Friday. AWeber Drupal 7 Module

If you’re new to the entire email marketing industry, Aweber has a Knowledge Base. Tutorials, videos, and webinars can be found here. This will ensure that people have an idea of what they can do in their marketing campaigns.

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> > Click Here to Sign up AWeber Today < <

Aweber Pricing Plans

Aweber has two plans to choose between: Pro and Free. The main difference between these plans and other email marketing services is the number of subscribers you’ll be catering to. All plans have access to 24/7 customer support by phone, chat or via email.

Free Plan

In the Free Plan, you get access to Aweber at no cost. However, you’re only limited by 500 users on your account. The company’s watermark will appear every time you mail an email. Features like A/B testing won’t be available, but you can start your marketing from here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:

  • 0 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts Contact Aweber for a price

With this plan, you get access to A/B testing and more essential features like marketing automation. You can also view the data from your campaign and see where they came from. In one way or another the additional features will assist you in your marketing strategy.

Conclusion

In short, Aweber is a solid platform for email marketing. It is particularly useful when you own an online store and you have access to vital features.

The major selling points are the numerous templates, data segmentation, A/B testing, as well as a reporting system. It can still work well on the free version even when you don’t have the budget to spend on. The best part, customer service is readily available. For those who have no marketing background, their Knowledge Base can give you enough details to help you understand the basics.

If you are enrolled in an paid plan It’s affordable too. The cost is not excessive, and you can get the best out of the campaign you make.

Aweber could be the best choice for email marketing platform for beginning marketing or businessperson alike.

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Frequently asked questions (FAQs) AWeber Drupal 7 Module

What is Aweber?

Aweber is an email marketing platform for businesses and digital marketers. No matter if you’re a beginner or seasoned professional, you can increase the visibility of your campaign to anyone who is interested. The company was founded in 1998 and has helped businesses that were of any size.

Can Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with many ECommerce sites like Shopify, CRM like Salesforce and web builders like Wix and WordPress, etc. Some of them will need the use of a specific widget or programming to ensure seamless integration.

Does Aweber provide support for customers?

They do. Customer service on Aweber is available during working hours by phone, chat or email. It also offers its own Knowledge Base where you can access information, video tutorials, live webinars, and scheduled maintenance schedules for the platform. For new users it offers a toolkit that can be downloaded with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create at least 10 contacts with the form. If you’re able to enter the data manually.

Can you delete a list on Aweber?

Yes. You can remove the list using the “Manage Lists” section. Once it is clicked “Deactivate,” it will be deleted from Aweber in 30 days. You can reactivate the list at any time.

How do campaigns function in Aweber?

Campaigns in Aweber can work in two ways: on subscribe or tag that is applied. When you subscribe, the campaign begins when someone signs up to the list. If through Tag Applied, the campaign would begin when the system uses tags to identify the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has recently launched Landing Pages on the platform. The company is planning to have this to Google Analytics in due time. They are also planning to collaborate in conjunction with Facebook Analytics as well.

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