AWeber Email Examples

aweber-review

ECommerce and Email Marketing go together. If you own an online store, you’re given the option of marketing the store in the way you wish to.

It could seem straightforward, but it’s actually not. You engage with customers, go through social media reviewing blog posts and more. There’s also the possibility of generating a sale in the wake of the advertisement. One method to promote is through email marketing.

Today, even a static newsletter is not enough to draw interest. When you have a strategy in mind, say hello to Aweber.

This review will cover Aweber, how the email marketing process works, as well as what you should do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Pros and Aweber AWeber Email Examples

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • A newsletter’s creation can result in mistakes after publication
  • Some templates might appear out of date
  • It is not compatible with Google Analytics

Aweber Features

Aweber can be described as an email marketing platform for businesses and individuals. It permits users to design newsletters and campaigns for any service or product based upon HTML templates. As a platform uses automation to create a more efficient campaign. When the email is sent to subscribers, you can view the information through their stats.

AWeber Email Examples

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Templates for responsive email

In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. While some designs are outdated however, they are customizable for an updated look. You can alter the colors as well as the font or style. If you are able to code your own template which also works as well.

RSS to Email Templates

For bloggers who have a blog, you are able to transform the contents of your RSS feed into emails that you can send out. Aweber calls it the “Blog Broadcasts.” It also works on any type of content that has an existing RSS feed. This gives instant notifications to subscribers via email, instead of visiting the site.

There’s a caveat, however. Not all email templates can be used with an RSS feed.

If you decide to use a template, be sure to find one that works with them. If not, the template can be used without the templates.

Landing Page Builder

Landing Pages are the latest feature introduced in Aweber. They capture data, and no distracting elements are hindering the sign-up form. All it does is allow subscribers to give their details.

The heading can be designed by you. You can choose the font the font, style, and color. Images can be utilized in this section to make the site look professional for potential subscribers.

However, this feature cannot be tested using automated A/B testing. If you also expect it could be used by Google Analytics, it is not yet possible. It’s a feature they have to develop as time passes. Also, points for incorporating on a landing page an email marketing platform at least.

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AMP for Email

Aweber is a great alternative to utilizing new technology like AMP for email. AMP allows users to take things that were not previously done in traditional newsletters like making an appointment.

It also combines using dynamic content in emails themselves. Think live survey results as well as sports game scores or weather updates, and many more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes newsletters to a specific group of people on your list. It checks which part is most effective, and can be used to determine the best option for any future newsletters.

It’s possible to find information like CTA when you change a particular part in the layout. You can test this by experimenting with three different emails while mixing and mix and match. Most email marketing tools adhere to 3 variants as it’s the industry standard.

There’s no restriction in how the tests could be conducted, allowing for freedom to choose the best strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation allows you to send a personalized and personal email to your intended audience. Aweber creates segments for any topic within your database. This can include emails opened, pages visited, link clicks, etc.

To divide the data, you need go to the “Manage Subscribers” section. However, Aweber cannot allow sending emails to different segments at the same time. One issue that could arise is when users select the segments and then mix them.

The workaround they have at the very least is to send emails to various lists. You can exclude lists from your mailing list, however, you cannot exclude individual segments.

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Reporting and Analytics

The reporting system of Aweber is an excellent feature that deserves praise. It provides vital information such as open rate bounces, click-throughs, as well as bounces.

You can also look up useful information such as:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • An individual’s history of activities

The information you gather this way can be utilized in future campaigns. Depending on what they do it is possible to make use of Aweber for more effective outcomes.

Marketing Automation

You can automate the marketing via email process by creating yourself your personal sales flow charts. They are sent based on the actions of the user: emails opened, link clicks, site visits, purchase made, etc. AWeber Email Examples

When a subscriber clicks the link, Aweber assigns tags for the subscriber. The tags will determine which emails are sent out to who and when they’re delivered. This particular feature is referred to as “Aweber Campaigns.”

The process of creating the Subscriber List

Aweber allows you to build a list of up to 10 contacts via the form. While you can manually input the information, it’s feasible to upload them instead. This speeds the process and you don’t have to anxiety. It will accept these types of files for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between making use of a pre-generated subject line or creating your own. If you create one, you have to wait for confirmation by your Aweber team. It could take a day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what stands out from the rest. When you’re on the phone, live chat, or via email, you’ll be able to have their help. All subscription plans can use them. Chat and emails are available 24 hours a day, while phone support is available from 8am-8pm ET Monday to Friday. AWeber Email Examples

If you’re new to the entire email marketing industry, Aweber has a Knowledge Base. Information, video tutorials and webinars are available on this page. This ensures that the users know what they can do in their campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select from: Pro and Free. The main difference between these plans and other email marketing services is the number of subscribers you’ll be catering to. Each plan comes with 24/7 customer support via chat, phone, or via email.

Free Plan

In the Free Plan, you get to use Aweber at no cost. However, you’re only limited up to 500 people on the list. The watermark of the company will appear every time you make an electronic mail. Features such as A/B testing will not be available, but you can begin your marketing efforts here.

Pro Plan

To purchase Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 0 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 250,000 contacts Contact Aweber to request a quote

In this plan, you will have access to A/B testing and other essential features such as marketing automation. You will also be able to see the results of your campaign in action and the source of these data. In one way or another these features can greatly aid your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. This is most helpful when you manage an online shop and you get access to essential vital features.

The major selling points are the numerous templates including data segmentation, A/B testing, as well as a reporting system. It’s still possible to work on the free version even when you don’t have the budget to spend on. The best part is that the customer support is available 24/7. For those who have no experience in marketing the Knowledge Base can give you sufficient information to answer that.

If you’re enrolled in a paid subscription it’s priced reasonably. Not too much, and you can get the best out of the campaign you will develop.

Aweber is a great choice for email marketing platform for beginning marketing or businessperson alike.

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Frequently asked questions (FAQs) AWeber Email Examples

What is Aweber?

The Aweber platform for email marketing is designed for companies and digital marketers. Whether you are a beginner or seasoned professional, you can increase the visibility of your campaign to anyone who is interested. The company was founded in 1998 and helped businesses of all sizes.

Can Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with many ECommerce sites like Shopify, CRM like Salesforce as well as web builders such as Wix and WordPress and more. Some of them will need an additional widget or code to facilitate the integration.

Does Aweber have customer support?

They do. Customer support on Aweber is available during working hours by phone, chat or via email. It also offers its own Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance times of the platform. For users who are brand new, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. It is possible to create up to 10 contacts with the form. If you can manually input the information manually.

Can you delete a list on Aweber?

Yes. You must remove the list using the “Manage Lists” section. Once the list is deactivated, click “Deactivate,” it will be deleted on Aweber in 30 days. The list can be reactivated at anytime.

How do campaigns function in Aweber?

Campaigns within Aweber can be executed by a combination of subscribe or tag that is applied. On Subscribe, the campaign begins when someone joins your list. If it’s through Tag Applied, the campaign will start with the application of a tag to the subscriber’s data.

Is Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has just announced Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They also plan to collaborate together with Facebook Analytics as well.

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