AWeber Email Gate Bridge Page

aweber-review

ECommerce and Email Marketing go together. In running an online store, you’re given the power to market the store however you would like to.

On paper, it might seem straightforward, but it’s actually not. Customers interact with you by using social media, interact with them reviewing blog posts and much more. There is also the possibility of generating a sale in the wake of the advertisement. Another method of advertising is via email marketing.

Nowadays, even a static newsletter is not enough to attract interest. When you have a strategy in mind, say hello to Aweber.

This review will talk about Aweber and how email marketing works, and what you need to do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Cons of Aweber AWeber Email Gate Bridge Page

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • It can be difficult for users to navigate
  • A newsletter’s creation can result in mistakes when it is published
  • Some templates could be outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber is an email marketing platform that is available to both businesses and individuals. It permits users to design campaigns and newsletters for any service or product that are based upon HTML templates. Being a platform, it makes use of automation to create a simple campaign. When the email is delivered to subscribers, you can view the information through their stats.

AWeber Email Gate Bridge Page

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Templates for responsive email

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. Although some templates are old but they can be modified for an updated look. You can tweak the colors as well as the font or style. When you can, coding your own template this is also possible.

RSS for Email Templates

For those running a blog, you are able to transform the contents of an RSS feed in email newsletters. Aweber calls it “Blog Broadcasts.” This can also work with any content with already an RSS feed. This gives instant updates to subscribers via emails instead of the website.

There’s a caveat, however. Not all email templates work with RSS feed.

If you decide to use the template, make sure you choose one that is compatible with them. If it is not, the template will be used without them.

Builder of the Landing Page

Landing Pages are the newer features introduced in Aweber. They capture data, and do not have distracting elements hindering the sign-up form. It’s just a way to let subscribers to fill in their information.

You can create the heading the font, style, and the color. Photos can also be used here to make the page look professional for potential subscribers.

However, this feature cannot be evaluated using automatic A/B testing. If you’re hoping that it could be used with Google Analytics, it is not possible at the moment. It’s a feature they need to work on as time goes by. Plus points for including on a landing page an email marketing platform, at a minimum.

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AMP for Email

Aweber is a great alternative to using new technologies like AMP to send emails. AMP allows users to take things that were not previously done in conventional newsletters, such as making an appointment.

It includes the use of dynamic content in an email. Consider live results from surveys as well as sports game scores or weather updates, and many more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes emails to target a certain audience on your list. It will determine which of your emails performs best, and it will be used to determine the best option for future newsletters.

It is attainable to discover details like CTA when you change a particular part or design. It is possible to try this by testing three different emails while mixing and match. Most email marketing tools adhere to 3 variants as it’s the industry standard.

There is no limit in how the tests could be conducted, allowing for freedom to choose the most effective strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation allows you to create a unique and personalized email to your targeted audience. Aweber creates segments for any subject within your database. This can include emails opened by users, pages visited, clicks on links, clicks, etc.

To segment the data, you have to visit”Manage Subscribers” or the “Manage Subscribers” section. However, Aweber won’t let you send emails to different segments at the same time. One problem that can happen is when users choose the segments and then mix them.

The method they use at a minimum is to send emails to various lists. You can exclude lists from mailings, but you can’t exclude specific segments.

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Reporting and Analytics

Aweber’s reporting feature is an excellent feature that deserves praise. It lets you monitor important statistics such as open rate, click-throughs, and bounces.

You can also look up useful information such as:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • History of an individual’s activity

The information you gather here can be used for future campaigns. Based on the type of campaign they are, you can use Aweber for more effective results.

Marketing Automation

You can automate the marketing via email process by creating yourself your personal sales flow charts. These are sent in response to user actions: email opens, link clicks, site visits, purchases made, etc. AWeber Email Gate Bridge Page

When a subscriber clicks an email link, Aweber will set a tag to the subscriber. Tags can be used to determine the emails that are sent to whom and when they are sent. This particular feature is referred to as “Aweber Campaigns.”

Making an Subscriber List

Aweber allows you to create an unlimited list of 10 contacts with an online form. Although you can manually enter the data, it is also easy to transfer them instead. It will speed up the process , so you won’t feel the tension. They accept these file types when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between using a pre-generated subject line , or creating your own. In the event of creating one, you need to wait for verification by your Aweber team. It can take a full day or two.

Customer Support and Knowledge Base

Aweber’s customer support is what sets it apart from the other. When you’re on the phone or live chat, or email, you can get their input. Every subscription plan can benefit from them. Chat and emails support is available 24/7, and phone support is available between 8am and 8pm ET, Monday through Friday. AWeber Email Gate Bridge Page

If you’re still new to the marketing via email, Aweber has a Knowledge Base. Information, video tutorials and webinars can be found here. This ensures that the users are aware of the things they can incorporate into their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans you can choose from: Pro and Free. The main difference between these plans and other email marketing services is the amount of customers that you can cater to. All plans offer 24/7 customer support by phone, chat, or email.

Free Plan

With the Free Plan, you get access to Aweber for free. But, you’re limited by 500 users on your account. The watermark of the company will appear every time you send an email. Features like A/B testing won’t be usable, but you can start your marketing here.

Pro Plan

For the Pro Plan, there’s a pricing structure for the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 1 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts Contact Aweber to request a quote

In this plan, you’ll get access to A/B testing as well as more essential features like marketing automation. You can also see the data from your campaign and see the source of these data. One way or another, these additional features will significantly help in your marketing plan.

Conclusion

In short, Aweber is a solid email marketing platform. It’s especially useful if you manage an online shop and you get access to essential vital features.

The most important selling point is its many templates, data segmentation, A/B testing, and a reporting system. It’s still possible to work on the free plan even when you don’t have enough budget to spend on. The best part is that service for customers is always available. If you don’t have a prior experience in marketing the Knowledge Base can give you sufficient information to answer this.

If you are enrolled in an paid plan, it’s reasonably priced too. The cost is not excessive, and you can make the most of the campaign you’ll develop.

Aweber can be the go-to email marketing for any beginning businessmen and marketers.

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Most Frequently Asked Questions (FAQs) AWeber Email Gate Bridge Page

What is Aweber?

Aweber is an email marketing platform for entrepreneurs or digital marketers. Whether you are a beginner or experienced you can help your campaign be more visible to any potential audience. The company was founded in 1998 and helped companies regardless of size.

Does Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into many ECommerce sites such as Shopify as well as CRM systems such as Salesforce as well as web builders such as Wix and WordPress and more. Some of them will need a dedicated widget or additional coding to facilitate the integration.

Does Aweber offer customer support?

They can. The customer service of Aweber is available during business hours by phone, chat, or email. It also offers its own Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance times for the platform. For users who are brand new, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. You can make as many as 10 contacts through the form. If you are able manually input the data manually.

Can you delete a list on Aweber?

Yes. You can deactivate the list using the “Manage Lists” section. After it is clicked “Deactivate,” it will be deleted on Aweber after 30 days. The list can be reactivated at any time.

What are the campaigns that work in Aweber?

Campaigns within Aweber can work by a combination of subscribe or tag applied. If you subscribe, your campaign will start when someone is added to your mailing list. If it’s through Tag Applied, the campaign would begin with the application of tags to identify the subscriber’s information.

Is Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has recently launched Landing Pages on the platform. The company plans to integrate this feature with Google Analytics in due time. They also plan to work with Facebook Analytics as well.

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