ECommerce and Email Marketing go hand-in-hand. If you own the online business, you’ll have the ability to promote your store in the way you wish to.
On paper, it could sound simple, but it’s not. Customers interact with you and go through social media reviewing blog posts and much more. There is also the possibility of making a sale after the advertisement. One method to promote is through email marketing.
These days, even the static newsletters aren’t enough to grab one’s interest. If you have a strategy to implement, you can say hi to Aweber.
This review will cover Aweber the way it works with email marketing, and what you can do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review of AWeber.
Pros and Pros and Aweber AWeber Error Code 553
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- User-interface may be challenging to navigate
- Creating a newsletter may form errors when published
- Some templates might appear old-fashioned.
- It isn’t able to be integrated with Google Analytics
Aweber is an email marketing platform for both individuals and businesses. It lets users create newsletters and campaigns for any item or service built upon HTML templates. Since it is an online platform, it makes use of automation to create a simple campaign. Once the email has been delivered to subscribers, you can view the data through their statistics.
Responsive Email Templates
Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some designs are outdated, they can be customized for an updated appearance. You can change the color as well as the font or style. If you’re able, you can code your own template also works.
RSS to Email Templates
If you run a blog, you are able to change the content from the RSS feed to emails that you can send out. Aweber calls it the “Blog Broadcasts.” It can also be used with any other content that has an existing RSS feed. It provides instant updates to subscribers via emails instead of the website.
There’s a caveat. Some email template templates are compatible with RSS feeds.
When you select the template, make certain to select one that is compatible with them. If not, the template can still work without them.
Builder of the Landing Page
Landing Pages are the newer features added in Aweber. They collect data and there are no distractions hindering the sign-up form. It’s just a way to let subscribers to fill in their information.
You can design the heading, font, style, and the color. Photos can also be used in this section to make the site appear professional to prospective subscribers.
But, this feature can’t be tested through automatic A/B testing. If you’re hoping that it to work in conjunction with Google Analytics, it is not possible at the moment. This is a feature that they will must work on as time goes by. Also, points for incorporating the landing page of in an email-marketing platform at least.
AMP for Email
Aweber offers the benefit of utilizing new technology like AMP for email. AMP lets users make decisions that are not possible in traditional newsletters like making an appointment.
This incorporates the use of dynamic content in emails themselves. Think live survey results, sports game scores as well as weather updates and much more. The news is basically delivered to you. Sounds familiar?
Also called Split Testing, Aweber optimizes emails to target a certain audience on your list. It will determine which of your emails does the best job, and will be used to determine the best option to send out future emails.
It’s possible to find details like CTA in the event that you change one particular aspect or design. You can test this by experimenting with three emails as you mix and mix and match. The majority of email marketing tools use three variations as the standard for industry.
There is no limit in how the tests could take place, which gives you the freedom to choose the best approach. A big thumbs up for Aweber!
Segmentation allows you to create a unique and personalized email to your intended audience. Aweber creates segments on any topic in your database. This can include emails opened by users, pages visited, clicks on links, clicks, and so on.
To divide the data, you’ll need to visit”Manage Subscribers” or the “Manage Subscribers” section. While Aweber will not allow you to send emails to multiple segments at once. One problem that can happen is when users select to mix and match segments.
The workaround they have at the very least is to send emails to various lists. You can exclude lists from mailings, but you can’t exclude specific segments.
Analytics and Reporting
Aweber’s reporting feature is a feature worthy of praise. It provides vital information like open rates bounces, click-throughs, as well as bounces.
There’s also the option to see useful information, such as:
- Email list growth over time
- Sign-up methods
- Information about geography
- An individual’s history of activities
The information you gather here can be used for future campaigns. Based on the type of campaign they are, you can utilize Aweber to get better outcomes.
You can automate the email marketing process by designing the sales funnels of your choice. They are sent based on user actions: email opens and clicks on links, website visits, purchase made, etc. AWeber Error Code 553
If a subscriber clicks on the link, Aweber will set an email address for the subscriber. The tags can determine the emails that are sent to whom and when they are sent. This particular feature is referred to as the “Aweber Campaigns.”
The process of creating a Subscriber List
Aweber allows you to create an unlimited list of 10 contacts using the form. Although you can manually enter the information, it’s possible to import them instead. This speeds the process and you won’t feel the anxiety. It will accept these types of files when importing:
You can choose between using a pre-generated subject line or making your own. If you create one, you must wait for confirmation by your Aweber team. It could take a day or two.
Customer Support & Knowledge Base
The customer service of Aweber is what stands out from the rest. If you’re calling or live chat, or via email, you’ll be able to receive their advice. All subscription plans can use these services. Email and live chat support is available 24 hours a day, while phone support is open from 8am to 8pm ET, Monday through Friday. AWeber Error Code 553
If you’re still a novice to the whole marketing via email, Aweber has a Knowledge Base. Information, video tutorials and webinars are all available here. This will ensure that people know what they can accomplish in their campaigns.
Aweber Pricing Plans
Aweber has two plans you can choose between: Pro and Free. The difference here compared to the existing email marketing options is the number of subscribers that you can cater to. All plans have access to 24/7 customer support by chat, phone, or via email.
In the Free Plan, you get access to Aweber at no cost. However, you’re only limited to 500 subscribers on your list. The watermark of the company will appear every time you’ll mail an email. Features like A/B testing won’t be usable, but you can start your marketing from here.
To purchase the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. These are as follows:
- Contacts between 0 and 500: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 – 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 250,000 contacts: Contact Aweber to request a quote
In this plan, you’ll get access to A/B tests and other essential features such as marketing automation. You can also view the results of your campaign as it is being implemented and also the source of these data. In some way or other these features can significantly help in your marketing plan.
In short, Aweber is a solid platform for email marketing. This is most helpful when you own an online store and you get access to essential vital features.
The main selling points are its many templates including data segmentation, A/B testing, and reporting system. It is still possible to use on the free plan even when you don’t have enough budget to spend on. The best part, the customer support is available 24/7. If you don’t have a experience in marketing the Knowledge Base can give you enough information to cover this.
If you are enrolled in a paid subscription It’s affordable too. Not too much and you will make the most of the campaign you create.
Aweber could be the best choice for email marketing for any beginning marketing or businessperson alike.
Frequently Asked Questions (FAQs) AWeber Error Code 553
What is Aweber?
An email-based marketing service is a must for entrepreneurs and digital marketers. No matter if you’re a beginner or experienced you can help your campaign be more visible to all potential customers. The company was established in 1998, and it helped companies of all sizes.
Is it possible to integrate Aweber be integrated with third-party applications?
Yes. Aweber is able to be integrated with different ECommerce sites like Shopify as well as CRM systems like Salesforce and web builders such as Wix and WordPress and many more. Some of them require a dedicated widget or additional programming to facilitate the integration.
Does Aweber offer customer service?
They offer it. The customer service of Aweber is available during business hours via phone, chat, or email. Aweber also has the company’s own Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance times for the platform. For new users, there’s a downloadable toolkit with strategies and other documents for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create at least 10 contacts using the form. If you’re able to enter the information manually.
Can you delete a list on Aweber?
Yes. You must disable the list by going to the “Manage Lists” section. Once you click “Deactivate,” it will be deleted from Aweber in 30 days. The list can be reactivated at any time.
How do campaigns work in Aweber?
Campaigns in Aweber can be executed in two ways: on subscribe or tag applied. When you subscribe, the campaign begins when someone signs up to the list. If through Tag Applied, the campaign will start by applying tags to identify the subscriber’s data.
Are Landing Pages in Aweber integrated with Google Analytics?
It’s not true. Aweber has recently launched Landing Pages on the platform. The company is planning to have this to Google Analytics in due time. They are also planning to work together with Facebook Analytics as well.