AWeber For Agencues

aweber-review

ECommerce and Email Marketing go together. When you manage your own online shop, you have the ability to promote your store in the way you wish to.

In writing, this might seem straightforward, but it’s actually not. It’s about engaging with customers and go through social media and blog posts, and much more. There is also the possibility of making a sale after the advertisement. One method to promote is via email marketing.

Today, even a static newsletter isn’t enough to grab one’s interest. If you have a plan in your mind, send a message to Aweber.

This review will cover Aweber, how the email marketing process works, as well as what you can do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you will want to read the rest of the article for a more comprehensive review.

Pros and Pros and Aweber AWeber For Agencues

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • It can be difficult for users to navigate
  • The creation of a newsletter could result in errors when published
  • Some templates may look outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber provides an email-based marketing platform that is available to both businesses and individuals. It permits users to design campaigns and newsletters for any product or service built in HTML templates. As an online platform, it makes use of automation to create a more efficient campaign. After the email is delivered to recipients, you can look at the details through their statistics.

AWeber For Agencues

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Templates for responsive email

Comparatively to other providers, Aweber has over 700 HTML email templates that you can choose from. While some designs are outdated, they can be customized to give a modern style. You can change the color and fonts, or even the style. If you’re able, you can code your own template which also works as well.

RSS feed to Email Templates

For those running blogs, you can transform the contents of the RSS feed to email newsletters. Aweber refers to it as “Blog Broadcasts.” It can also be used with any other content that has already an RSS feed. This provides immediate notifications to subscribers via email instead of going to the website.

There’s a caveat, however. There aren’t all templates for email that are compatible with an RSS feeds.

If you decide to use a template, be sure you choose one that works with them. If you don’t, the template could be used without the templates.

Builder of the Landing Page

Landing Pages are among the latest features introduced in Aweber. They collect data and no distracting elements are hindering the registration form. All it does is allow subscribers to give their details.

The heading can be designed by you. You can choose the font and font, style and color. Photos can be also used in this section to make the site look professional to potential subscribers.

This feature, however, cannot be tested through automatic A/B testing. If you’re hoping that it to work with Google Analytics, it is not yet possible. It’s a feature they must work on as time passes. Bonus points for having on a landing page in an email-marketing platform at the very least.

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AMP for Email

Aweber has the advantage of utilizing new technology like AMP for email. AMP lets users take things that were not previously done in traditional newsletters like making an appointment.

It also combines using dynamic content within emails themselves. Think live survey results as well as sports game scores, weather updates, and many more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It checks which part does the best job, and can be used as the one to send out future email campaigns.

There is a possibility of locating data such as CTA when you change one particular aspect or design. It is possible to test this by experimenting with three emails as you mix and mix and match. Most email marketing tools adhere to 3 variants as it’s the industry standard.

There’s no restriction in how the tests could go, giving freedom on the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation enables you to send a personalized and personal email to your targeted audience. Aweber creates segments for any subject within your database. This can include emails opened, pages visited, link clicks, and so on.

To separate the data, you have go to your “Manage Subscribers” section. While Aweber will not allow you to send emails to multiple segments at once. The issue is when users select the segments and then mix them.

The solution they can use at a minimum is to send emails to several lists. You can exclude lists from a mailing, but it is impossible to exclude segments of a list.

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Reporting and Analytics

The reporting system of Aweber is an excellent feature that deserves praise. It provides vital information like open rate and bounces. Click-throughs are also tracked.

There’s even the option to look up useful information such as:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • An individual’s history of activities

The data you collect this way can be utilized in future campaigns. Depending on what they do you could make use of Aweber for more effective results.

Marketing Automation

You can automatize the email marketing process by creating the sales funnels of your choice. They are sent based on user actions: email opens, link clicks, site visits, purchase made, and so on. AWeber For Agencues

When a subscriber clicks a link, Aweber will set a tag to the subscriber. The tags will determine which emails are sent to whom and when they are sent. This feature is also known as the “Aweber Campaigns.”

Creating an Subscriber List

Aweber allows you to build lists of up to 10 contacts via an online form. While you can manually input the information, it’s possible to import them. It will speed the process and that you don’t experience the tension. They will accept the following file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of choosing a pre-generated subject line , or making your own. Except when making one, you have to wait for confirmation from your Aweber team. It could take a day or two days.

Customer Support and Knowledge Base

Aweber’s customer service stands out from the rest. Whether you’re on the phone, live chat, or by email, you’ll get their input. All subscription plans have the ability to use them. Chat and emails support is available 24 hours a day, while phone support is available between 8am and 8pm ET Monday to Friday. AWeber For Agencues

If you’re still a novice to the entire email marketing industry, Aweber has a Knowledge Base. Information, video tutorials as well as webinars are available on this page. This will ensure that people are aware of the things they can incorporate into their marketing campaigns.

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Aweber Pricing Plans

Aweber offers two plans to choose from: Free and Pro. The distinction between this plan and the existing email marketing options is the amount of subscribers you’ll cater to. Each plan comes with 24/7 customer support via chat, phone, or email.

Free Plan

With the Free Plan, you get access to Aweber for free. However, you’re only limited up to 500 people on the list. The watermark of the company will appear every time you’ll send an email. Features like A/B testing may not be available, however, you can start your marketing efforts here.

Pro Plan

For the Pro Plan, there’s a pricing structure for the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 1 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25,000 contacts Contact Aweber for a quote

With this plan, you get access to A/B tests and other essential features such as marketing automation. You can also see the data of your own campaign as it is being implemented and also where they came from. One way or another these features can assist you in your marketing strategy.

Conclusion

In short, Aweber is a solid email marketing platform. This is most helpful when you own an online store and you have access to essential vital features.

The major selling points are the numerous templates and data segmentation, as well as the A/B testing, as well as a reporting system. It’s still possible to work on the free version even when you don’t have enough budget to invest in. The greatest part is that the customer support is available 24/7. For those with no prior experience in marketing Their Knowledge Base can give you enough details to help you understand this.

If you’re enrolled in a paid subscription, it’s reasonably priced too. Not too much and you will benefit from the campaign you make.

Aweber is a great choice for email marketing platform for beginning businessmen and marketers.

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Commonly Asked Questions (FAQs) AWeber For Agencues

What exactly is Aweber?

The Aweber platform for email marketing is designed designed for entrepreneurs and digital marketers. Whether you are a beginner or experienced it is possible to make your campaign more visible to any potential audience. The company was established in 1998 and has helped companies of all sizes.

Does Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with different ECommerce sites such as Shopify and CRMs like Salesforce, web builders like Wix and WordPress, etc. Some of them require the use of a specific widget or code to ensure seamless integration.

Does Aweber have customer support?

They offer it. Customer service on Aweber is accessible during business hours by phone, chat or via email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials, live webinars, and scheduled maintenance times of the platform. For new users, there’s a downloadable toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. You can create as many as 10 contacts using the form. If you’re able to enter the data manually.

Can you delete a list on Aweber?

Yes. You can disable the list by going to the “Manage Lists” section. After you click “Deactivate,” it will be deleted on Aweber after 30 days. You are able to reactivate the list at any time.

What are the campaigns that work in Aweber?

Campaigns within Aweber can work by a combination of subscribe or tag applied. When you subscribe, the campaign begins when someone joins your list. If through Tag Applied, the campaign will begin when the system uses a tag to the subscriber’s information.

Is Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber has just announced Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They are also planning to collaborate with Facebook Analytics as well.

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