ECommerce and Email Marketing go hand-in-hand. In running an online store, you’ll have the ability to promote your store however you would like to.
In writing, this might appear straightforward, but it’s actually not. Customers interact with you by using social media, interact with them reviewing blog posts and so on. There’s also the possibility of generating a sale in the wake of the advertisement. One way to advertise is to use email marketing.
These days, even the static newsletter is not enough to draw interest. When you have a strategy in your mind, send a message to Aweber.
This review will cover Aweber the way it works with email marketing, and what you can do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review.
Pros and Cons of Aweber AWeber Form Not Adding Subscribers
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- It can be difficult for users to navigate
- The creation of a newsletter could result in mistakes after publication
- Some templates could be outdated
- It isn’t able to be integrated with Google Analytics
Aweber can be described as an email marketing service that is available to both businesses and individuals. It permits users to design campaigns and newsletters for any service or product based in HTML templates. Since it is a platform that makes use of automation to create a simple campaign. When the email is delivered to recipients, you can look at the data through their statistics.
Responsive Email Templates
In comparison to its rivals, Aweber has over 700 HTML email templates to select from. Although some templates are old, they can be customized for an updated look. You can alter the colors and fonts, or even the style. If you’re able, you can code your own template this is also possible.
RSS feed to Email Templates
If you run blogs, you can change the content from an RSS feed in newsletters via email. Aweber refers to it as “Blog Broadcasts.” This can also work with any content with the existing RSS feed. It provides instant notifications to subscribers via emails instead of the site.
There’s a caveat, however. Some email template templates work with an RSS feeds.
If you decide to use a template, be sure you choose one that works with them. If you don’t, the template could still work without them.
Builder of the Landing Page
Landing Pages are the latest feature introduced in Aweber. They capture data, and there are no distractions taking away from the registration form. It’s just a way to let subscribers to give their details.
You can create the heading the font, style, and the color. Images can be utilized to create a page that will look professional for potential subscribers.
But, this feature can’t be tested through automatic A/B testing. If you’re also anticipating it could be used with Google Analytics, it is not possible at the moment. It’s a feature they must work on in the future. Plus points for including a landing page for the email marketing system at the very least.
AMP for Email
Aweber is a great alternative to using new technologies like AMP for email. AMP lets users make things that were not previously done in traditional newsletters such as setting an appointment.
It also combines using dynamic content within the email itself. Imagine live survey results as well as sports game scores or weather updates, and many more. The news is basically delivered to you. Sounds familiar?
Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It determines which one does the best job, and can be utilized as the basis to send out future emails.
It’s possible to find information like CTA when you alter one particular aspect of the design. It is possible to test this by experimenting with three different emails while mixing and match. Most email marketing tools adhere to 3 variants as it’s the industry standard.
There’s no restriction on how the tests would be conducted, allowing for freedom to choose the best approach. A huge thumbs up to Aweber!
Segmentation enables you to create a unique and personalized email to your intended audience. Aweber creates segments on any subject that is within your database. This includes emails that are opened, pages visited, link clicks, etc.
To separate the data, you’ll need to visit the “Manage Subscribers” section. However, Aweber will not allow you to send emails to different segments at the same time. The issue is when users choose the segments and then mix them.
The method they use at a minimum is to send emails to various lists. You can exclude lists from your mailing list, however, you can’t exclude specific segments.
Analytics and Reporting
Aweber’s reporting feature is a feature worthy of praise. It lets you monitor important statistics like open rates, click-throughs, and bounces.
There’s also the option to view helpful information like:
- Email list growth over time
- Methods for signing up
- Information about geography
- History of an individual’s activity
The information you get here can be used for future campaigns. Based on what they accomplish you could utilize Aweber for better results.
You can automate the marketing via email process by creating yourself your personal sales flow charts. They are sent based on user actions: email opens or clicks on links, site visits, purchase made, etc. AWeber Form Not Adding Subscribers
When a subscriber clicks the link, Aweber assigns tags for the subscriber. The tags will decide which emails are sent out to whom and when they are sent. This specific feature is known as “Aweber Campaigns.”
Creating the Subscriber List
Aweber lets you create a list of up to 10 contacts using a form. Although you can manually enter the information, it’s feasible to upload them. This speeds the process and you don’t have to tension. It will accept these types of files for import:
You have the decision of using a pre-generated subject line , or making your own. Except when making one, you must wait for verification from your Aweber team. It could take a day or two.
Customer Support & Knowledge Base
The customer service of Aweber is what sets it apart from the other. If you’re calling or live chat or via email, you’ll be able to receive their advice. All subscription plans have the ability to use these services. Email and live chat support is available 24 hours a day, while phone support is available between 8am and 8pm ET from Monday to Friday. AWeber Form Not Adding Subscribers
If you’re still new to the whole email marketing industry, Aweber has a Knowledge Base. Tutorials, videos, and webinars are all available here. This will ensure that people are aware of the things they can accomplish in their campaigns.
Aweber Pricing Plans
Aweber has two plans to choose between: Pro and Free. The difference here compared to other email marketing services is the number of subscribers you’ll cater to. Each plan comes with 24/7 customer support via phone, chat, or via email.
With the Free Plan, you get access to Aweber at no cost. However, you’re only limited to 500 subscribers on your list. The watermark of the company will be present every time you’ll send an email. Features like A/B testing may not be usable, but you can start your marketing from here.
In the Pro Plan, there’s a pricing structure for the amount of subscribers. These are as follows:
- 0 – 500 contacts: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 – 25,000 contacts: $149.99/month
- More than 25000 contacts: Contact Aweber for a quote
With this plan, you’ll get access to A/B tests and other essential features such as marketing automation. You will also be able to see the results of your campaign in action and the source of these data. One way or another the additional features will assist you in your marketing strategy.
In short, Aweber is a solid platform for email marketing. It is particularly useful when you manage an online shop and have access to essential vital features.
The main selling points are its numerous templates, data segmentation, A/B testing, as well as a reporting system. It is still possible to use with the free plan when you don’t have enough funds to purchase. The greatest part is that customer service is readily available. For those with no experience in marketing the Knowledge Base can give you sufficient information to answer that.
If you are enrolled in a paid subscription it’s priced reasonably. It’s not too expensive, and you can make the most of the campaign you create.
Aweber can be the go-to email marketing platform for beginning marketer or businessperson.
Frequently asked questions (FAQs) AWeber Form Not Adding Subscribers
What is Aweber?
An email-based marketing service is a must that is suitable for entrepreneurs or digital marketers. Whether you are a beginner or experienced it is possible to make your campaign more visible to any potential audience. The company was founded in 1998 and has helped businesses that were of any size.
Can Aweber be integrated with third-party applications?
Yes. Aweber can be integrated into different ECommerce sites like Shopify as well as CRM systems such as Salesforce as well as web builders like Wix and WordPress and many more. Certain of them may require an additional widget or programming to make the integration smooth.
Does Aweber offer support for customers?
They can. The customer service of Aweber is available during working hours by phone, chat or email. Aweber also provides its own Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance times of the platform. For users who are brand new, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when it imports. You can create at least 10 contacts with the form. If you’re able to enter the information manually.
Can you delete a list on Aweber?
Yes. You can disable the list by going to the “Manage Lists” section. Once the list is deactivated, click “Deactivate,” it will be deleted from Aweber in 30 days. The list can be reactivated at anytime.
What are the campaigns that work within Aweber?
Campaigns on Aweber can work by a combination of subscribe or tag that is applied. If you subscribe, your campaign will start when someone joins your list. If through Tag Applied, the campaign would begin with the application of tags to identify the subscriber’s information.
Is Landing Pages in Aweber integrated with Google Analytics?
It’s not true. Aweber just recently introduced Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They also have plans to work with Facebook Analytics as well.