AWeber, Getresponse, Infusionsoft, Ontraport

aweber-review

ECommerce and Email Marketing go together. In running the online business, you’ll have the ability to promote your store however you would like to.

On paper, it could seem easy, but it isn’t. It’s about engaging with customers and go through social media, review blog posts, and more. You also have the chance of making a sale following the advertisement. One way to advertise is via email marketing.

Today, even a static newsletter is not enough to attract interest. If you have a strategy in mind, say hello to Aweber.

This review will cover Aweber the way the email marketing process works, as well as what you can do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review.

Pros and Pros and Aweber AWeber, Getresponse, Infusionsoft, Ontraport

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • Creating a newsletter may form errors when published
  • Some templates could be outdated
  • It is not compatible with Google Analytics

Aweber Features

Aweber is an email marketing platform for businesses and individuals. It lets users create campaigns and newsletters for any service or product built on HTML templates. As an online platform uses automation to create a more efficient campaign. Once the email has been delivered to subscribers, you are able to view the details through their statistics.

AWeber, Getresponse, Infusionsoft, Ontraport

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Responsive Email Templates

Compared to its competitors, Aweber has over 700 HTML email templates to choose from. While some designs are outdated but they can be modified for an updated look. You can tweak the colors, font, or style. When you can, coding your own template this is also possible.

RSS feed to Email Templates

If you run a blog, you are able to convert the content of your RSS feed into newsletters via email. Aweber calls it “Blog Broadcasts.” This can also work on any type of content that has already an RSS feed. This gives instant notifications to subscribers via emails instead of the website.

There’s a caveat. Some email template templates are compatible with an RSS feed.

If you decide to use a template, be sure you choose one that works with them. If it is not, the template will be used without them.

Builder of the Landing Page

Landing Pages are the latest feature that were added to Aweber. They capture data, and no distracting elements are blocking the sign-up form. It’s all it takes is to allow subscribers to give their details.

You can design the heading the font, style, and the color. Photos can also be used in this section to make the site look professional for potential subscribers.

But, this feature can’t be tested through automatic A/B testing. If you also expect it to be integrated with Google Analytics, it is not yet possible. It’s a feature they need to work on as time goes by. Plus points for including on a landing page in an email-marketing platform, at a minimum.

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AMP for Email

Aweber is a great alternative to making use of new technology such as AMP for email. AMP lets users take actions not done before in conventional newsletters, such as making an appointment.

It includes the use of dynamic content within emails themselves. Think live survey results and scores from sports games as well as weather updates and much more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It will determine which of your emails is most effective, and is used as the one for any future emails.

It is attainable to discover details such as CTA when you alter an element or design. You can test this by experimenting with three different emails while mixing and mix and match. Most email marketing tools follow 3 variants as it’s the standard for industry.

There is no limit on how the tests would take place, which gives you the freedom to choose the most effective strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation allows you to send a personalized and personal email to your target audience. Aweber creates segments for any subject that is within your database. This can include emails opened, pages visited, link clicks, etc.

To divide the data, you need to go to your “Manage Subscribers” section. Although Aweber cannot allow sending emails to different segments at the same time. One problem that can happen is when users select and mix segments.

The method they use at the very least is to send emails to multiple lists. It is possible to exclude lists from mailings, but you cannot exclude individual segments.

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Reporting and Analytics

Aweber’s reporting system is a feature worthy of praise. You monitor vital statistics like open rate, click-throughs, and bounces.

There’s also the option to look up useful information such as:

  • Email list growth over time
  • Methods for signing up
  • Information about geography
  • The history of an individual’s activities

The data you collect this way can be utilized for future campaigns. Based on what they accomplish you could make use of Aweber for more effective outcomes.

Marketing Automation

You can automate the email marketing process by creating your own sales flowcharts. They are sent based on the actions of the user: emails opened, link clicks, site visits, purchase made, etc. AWeber, Getresponse, Infusionsoft, Ontraport

When a subscriber clicks an email link, Aweber assigns an email address for the subscriber. The tags can determine the emails that are sent to whom and when they are delivered. This particular feature is referred to as “Aweber Campaigns.”

Creating a Subscriber List

Aweber allows you to build a list of up to 10 contacts using an online form. Although you can manually enter the details, it’s also possible to import them instead. This speeds up the process , so that you don’t experience the anxiety. They accept these file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of making use of a pre-generated subject line , or creating your own. If you create one, you need to wait for confirmation from Aweber. Aweber team. It could take a day or two days.

Customer Support & Knowledge Base

Aweber’s customer service stands out from the rest. When you’re on the phone or live chat, or email, you can receive their advice. All subscription plans can use these services. Chat and emails are available 24 hours a day, while phone support is available from 8am-8pm ET Monday to Friday. AWeber, Getresponse, Infusionsoft, Ontraport

If you’re still a novice to the marketing via email, Aweber has a Knowledge Base. Videos, information and webinars are all available on this page. This makes sure that users have an idea of what they can accomplish in their marketing campaigns.

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> > Click Here to Sign up AWeber Today < <

Aweber Pricing Plans

Aweber offers two plans to select from: Free and Pro. The main difference between these plans and existing email marketing services is the amount of customers you’ll cater to. All plans have access to 24/7 customer service via phone, chat or via email.

Free Plan

With the Free Plan, you get access to Aweber without cost. However, you’re only limited up to 500 people on the list. The company’s watermark will appear every time you send an email. Features like A/B testing may not be usable, but you can begin your marketing from here.

Pro Plan

To purchase Pro Plan subscribers Pro Plan, there’s a pricing structure based on the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 1 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 250,000 contacts: Contact Aweber for a quote

With this plan, you’ll get access to A/B tests and more essential features like marketing automation. You can also see the data of your own campaign as it is being implemented and also where they come from. One way or another the additional features will assist you in your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. It is particularly useful when you own an online store and have access to the most essential features.

The most important selling point is the numerous templates, data segmentation, A/B testing, as well as a reporting system. It is still possible to use with the free plan when you don’t have enough budget to spend on. The best part, service for customers is always available. For those with no marketing background, their Knowledge Base can give you sufficient information to answer the basics.

If you are enrolled in a paid subscription it’s priced reasonably. It’s not too expensive but you’ll make the most of the campaign you’ll make.

Aweber can be the go-to email marketing platform for beginning marketer or businessperson.

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Most Frequently Asked Questions (FAQs) AWeber, Getresponse, Infusionsoft, Ontraport

What is Aweber?

Aweber is an email marketing platform designed for entrepreneurs as well as digital marketing. No matter if you’re a beginner or experienced you can make your campaign more visible to any potential audience. The company was established in 1998, and it helped companies that were of any size.

Does Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with many ECommerce sites such as Shopify as well as CRM systems like Salesforce, web builders like Wix and WordPress and many more. Some of them require the use of a specific widget or coding to ensure seamless integration.

Does Aweber offer support for customers?

They do. Customer support on Aweber is available during working hours via chat, phone or email. It also offers an in-house Knowledge Base where you can learn more about the platform, videos webcasts live, as well as scheduled maintenance times for the platform. For those who are new to the platform it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create up to 10 contacts using the form. If you can manually input the data manually.

Can you delete a list on Aweber?

Yes. You must disable the list by visiting the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be removed from Aweber after 30 days. You are able to reactivate the list at anytime.

How do campaigns function in Aweber?

Campaigns within Aweber can work in two ways: subscribe or tag that is applied. When you subscribe, the campaign will begin when a subscriber is added to your mailing list. If the subscriber is Tag Applied, the campaign would begin with the application of a tag to the subscriber’s information.

Are Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber has recently launched Landing Pages on the platform. The company plans to have this to Google Analytics in due time. They are also planning to work together with Facebook Analytics as well.

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