AWeber How Add Integration

aweber-review

ECommerce and Email Marketing go in tandem. If you own the online business, you’ll have the power to market the store the way you want to.

On paper, it could appear easy, but it isn’t. It’s about engaging with customers by using social media, interact with them, review blog posts, and so on. There is also the possibility of generating a sale in the wake of the advertisement. One method to promote is through email marketing.

Nowadays, even a static newsletter isn’t enough to draw interest. When you have a strategy in your mind, send a message to Aweber.

This review will cover Aweber the way the email marketing process works, as well as what you need to do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber AWeber How Add Integration

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • It can be difficult for users to navigate
  • A newsletter’s creation can result in errors when published
  • Some templates could be outdated
  • It is not compatible with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution for both individuals and businesses. It lets users create newsletters and campaigns for any service or product built upon HTML templates. Being an online platform uses automation to make a streamlined campaign. After the email is sent to subscribers, you can view the details through their statistics.

AWeber How Add Integration

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Templates for responsive email

Comparatively to other providers, Aweber has over 700 HTML email templates to select from. While some designs are outdated, they can be customized to create a fresh look. You can tweak the colors, font, or style. When you can, coding your own template also works.

RSS for Email Templates

For bloggers who have blogs, you can convert the content of your RSS feed into emails that you can send out. Aweber refers to it as “Blog Broadcasts.” This can also work with any content with already an RSS feed. It provides instant updates to subscribers through email instead of going to the site.

There’s a catch, though. Not all email templates work with RSS feeds.

So when you choose a template, be sure you choose one that is compatible with them. If you don’t, the template could be used without the templates.

Landing Page Builder

Landing Pages are the latest feature added in Aweber. They capture data, and there are no distractions taking away from the registration form. All it does is allow users to provide their information.

You can design the heading and font, style and the color. Photos can also be used here to make the page look professional to potential subscribers.

But, this feature can’t be tested through automatic A/B testing. If you’re also anticipating it to be integrated with Google Analytics, it is not yet possible. This is a feature that they will must work on as time passes. Plus points for including a landing page for the email marketing system at least.

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AMP for Email

Aweber is a great alternative to utilizing new technology like AMP for email. AMP lets users take decisions that are not possible in conventional newsletters, such as making an appointment.

It includes the use of dynamic content within the email itself. Imagine live survey results and scores from sports games as well as weather updates and much more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes emails to target a certain segment of your subscribers. It will determine which of your emails performs best, and it can be used to determine the best option for any future newsletters.

It’s possible to find data such as CTA when you change one particular aspect of the design. It is possible to test this by experimenting with three different emails while mixing and mix and match. The majority of email marketing tools use 3 variants as it’s the standard for industry.

There’s no limitation in how the tests could take place, which gives you the freedom to choose the best strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation enables you to send a personal and customized email to your intended audience. Aweber creates segments for any topic in your database. This includes emails opened, pages visited, link clicks, etc.

To separate the data, you’ll need go to”Manage Subscribers” or the “Manage Subscribers” section. However, Aweber won’t let you send emails to different segments at the same time. One problem that can happen is when users choose the segments and then mix them.

The solution they can use at a minimum is to send emails to multiple lists. It is possible to exclude lists from mailings, but it is impossible to exclude segments of a list.

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Reporting and Analytics

The reporting system of Aweber is an excellent feature that deserves praise. It lets you monitor important statistics like open rate and bounces. Click-throughs are also tracked.

There’s also the option to see useful information, such as:

  • Email list growth over time
  • Sign-up methods
  • Information about geography
  • An individual’s history of activities

The information you gather this way can be utilized in future campaigns. Based on the type of campaign they are you could use Aweber for more effective results.

Marketing Automation

You can automate the marketing via email process by designing yourself your personal sales flow charts. They are sent based on users’ actions like email openings, link clicks, site visits, sales made, etc. AWeber How Add Integration

If a subscriber clicks on a link, Aweber will set an email address for the subscriber. The tags can decide which emails are sent to who and when they’re delivered. This specific feature is known as the “Aweber Campaigns.”

The process of creating a Subscriber List

Aweber allows you to build a list of up to 10 contacts via an online form. While you can manually input the data, it is also feasible to upload them instead. This speeds the process and you won’t feel the stress. They accept these file types when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of choosing a pre-generated subject line , or making your own. In the event of creating one, you need to wait for verification by the Aweber team. It can take a full day or two.

Customer Support & Knowledge Base

Aweber’s customer service stands out from the rest. If you’re calling, live chat, or email, you can receive their advice. Every subscription plan can benefit from these services. Email and live chat are accessible 24/7. Phone support is available between 8am and 8pm ET from Monday to Friday. AWeber How Add Integration

If you’re still a novice to the whole email marketing industry, Aweber has a Knowledge Base. Videos, information and webinars can be found on this page. This ensures that the users have an idea of what they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans to choose between: Pro and Free. The main difference between these plans and other email marketing services is the amount of subscribers you’ll be catering to. All plans have access to 24/7 customer support by chat, phone, or via email.

Free Plan

In the Free Plan, you get to use Aweber for free. But, you’re limited by 500 users on your account. The company’s logo will be present every time you’ll make an electronic mail. Features like A/B testing may not be available, but you can start your marketing from here.

Pro Plan

In the Pro Plan, there’s a pricing structure for the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 0 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 250,000 contacts Contact Aweber for a quote

In this plan, you get access to A/B tests and other essential features such as marketing automation. You can also see the data from your campaign as it is being implemented and also the source of these data. In one way or another these features can greatly aid your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for email marketing. This is most helpful when you own an online store and have access to essential vital features.

The most important selling point is the numerous templates, data segmentation, A/B testing, as well as a reporting system. It is still possible to use on the free plan even when you don’t have enough funds to purchase. The best part, service for customers is always available. For those with no prior experience in marketing, their Knowledge Base can give you enough details to help you understand the basics.

If you’re enrolled in an paid plan it’s priced reasonably. Not too much, and you can make the most of the campaign you will develop.

Aweber is a great choice for email marketing for any beginning marketer or businessperson.

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Most Frequently Asked Questions (FAQs) AWeber How Add Integration

What exactly is Aweber?

An email-based marketing service is a must for entrepreneurs as well as digital marketing. Whether you are a beginner or seasoned professional you can increase the visibility of your campaign to anyone who is interested. The company was established in 1998 and helped companies that were of any size.

Can Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with different ECommerce sites such as Shopify as well as CRM systems like Salesforce, web builders such as Wix and WordPress and more. Some of them require a dedicated widget or additional coding to facilitate the integration.

Does Aweber provide support for customers?

They can. Customer service on Aweber is available during working hours via chat, phone or email. It also offers its own Knowledge Base where you can learn more about the platform, videos as well as live webinars. scheduled maintenance times of the platform. For new users you can download a toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. It is possible to create at least 10 contacts using the form. If you’re able to, you could also input the data manually.

Can you delete a list on Aweber?

Yes. You have to remove the list by visiting the “Manage Lists” section. When it is clicked “Deactivate,” it will be deleted from Aweber after 30 days. The list can be reactivated at any time.

What are the campaigns that work within Aweber?

Campaigns within Aweber can be executed by a combination of subscribe or tag that is applied. When you subscribe, the campaign begins when someone is added to your mailing list. If through Tag Applied, the campaign will start when the system uses tags to identify the subscriber’s details.

Do Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has recently launched Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also plan to collaborate with Facebook Analytics as well.

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