AWeber How To Add A Tag

aweber-review

ECommerce and Email Marketing go hand-in-hand. If you own an online store, you have the option of marketing the store in the way you wish to.

In writing, this might appear straightforward, but it’s actually not. You engage with customers, go through social media and blog posts, and so on. There is also the possibility of making a sale after the advertisement. Another method of advertising is through email marketing.

Today, even a static newsletter isn’t enough to grab one’s interest. If you have a strategy in mind, say hello to Aweber.

This review will talk about Aweber and how it works with email marketing, and what you can do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber AWeber How To Add A Tag

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • The interface for users can be difficult to navigate
  • A newsletter’s creation can result in mistakes when it is published
  • Some templates might appear out of date
  • It is not compatible with Google Analytics

Aweber Features

Aweber is an email marketing platform that is available to both businesses and individuals. It lets users create campaigns and newsletters for any service or product that are based on HTML templates. As an online platform uses automation to create a simple campaign. After the email is sent to recipients, you can look at the details through their statistics.

AWeber How To Add A Tag

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Responsive Email Templates

In comparison to its rivals, Aweber has over 700 HTML email templates that you can choose from. While some designs are outdated however, they are customizable to give a modern style. You can change the color and fonts, or even the style. If you’re able, you can code your own template which also works as well.

RSS for Email Templates

For bloggers who have a blog, you are able to convert the content of an RSS feed in newsletters via email. Aweber refers to it as “Blog Broadcasts.” It can also be used on any type of content that has an existing RSS feed. It provides instant updates to subscribers through email instead of going to the website.

There’s a caveat. Not all email templates work with RSS feeds.

If you decide to use a template, be sure to find one that works with them. If you don’t, the template could still work without the templates.

Landing Page Builder

Landing Pages are the newer features introduced in Aweber. They collect data and no distracting elements are hindering the sign-up form. All it does is allow users to provide their information.

The heading can be designed by you. You can choose the font the font, style, and color. Photos can be also used here to make the page look professional to potential subscribers.

This feature, however, cannot be tested through automatic A/B testing. If you’re also anticipating it could be used in conjunction with Google Analytics, it is not yet possible. This is a feature that they will have to develop as time goes by. Also, points for incorporating on a landing page the email marketing system at least.

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AMP for Email

Aweber offers the benefit of utilizing new technology like AMP for email. AMP allows users to take things that were not previously done in traditional newsletters such as setting an appointment.

It also combines using dynamic content in an email. Consider live results from surveys, sports game scores, weather updates, and much more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It will determine which of your emails does the best job, and can be used as the one to send out future newsletters.

It is attainable to discover details like CTA in the event that you change an element or design. You can test this by experimenting with three different emails while mixing and match. Most email marketing tools follow three variants since it’s the standard for industry.

There is no limit on how the tests would take place, which gives you the freedom to choose the best approach. A large thumbs-up to Aweber!

Data Segmentation

Segmentation allows you to send a personalized and personal email to your target audience. Aweber creates segments for any subject that is in your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, and so on.

To divide the data, you’ll need to go to your “Manage Subscribers” section. While Aweber will not allow you to send emails to multiple segments at once. One issue that could arise is when users choose and mix segments.

The solution they can use at least is sending emails to various lists. Lists can be excluded from your mailing list, however, you cannot exclude individual segments.

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Analytics and Reporting

The reporting system of Aweber is an excellent feature that deserves praise. It provides vital information like open rates, click-throughs, and bounces.

You can also view helpful information like:

  • Email list growth over time
  • Methods for signing up
  • Information about geography
  • An individual’s history of activities

The information you get this way can be utilized in future campaigns. Based on the type of campaign they are, you can utilize Aweber for better results.

Marketing Automation

You can automate the email marketing process by designing the sales funnels of your choice. They are sent out based on user actions: email opens or clicks on links, site visits, sales made, etc. AWeber How To Add A Tag

If a subscriber clicks on a link, Aweber will set tags for the subscriber. The tags can determine which emails are sent to whom and when they are delivered. This particular feature is referred to as “Aweber Campaigns.”

Making the Subscriber List

Aweber allows you to build lists of up to 10 contacts with an online form. Although you can manually enter the information, it’s feasible to upload them. It speeds up the process , so you won’t feel the anxiety. They will accept the following file types when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of making use of a pre-generated subject line , or making your own. In the event of creating one, you need to wait for verification from your Aweber team. It can take a full day or two.

Customer Support and Knowledge Base

Aweber’s customer support is what is different from other companies. Whether you’re on the phone or live chat, or via email, you’ll be able to receive their advice. All subscription plans can use them. Chat and emails are available 24 hours a day, while phone support is available from 8am-8pm ET, Monday through Friday. AWeber How To Add A Tag

If you’re new to the entire marketing via email, Aweber has a Knowledge Base. Information, video tutorials and webinars are all available on this page. This makes sure that users are aware of the things they can do in their campaigns.

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Aweber Pricing Plans

Aweber has two plans you can select between: Pro and Free. The main difference between these plans and existing email marketing services is the number of subscribers you’ll be catering to. All plans have access to 24/7 customer support via phone, chat or via email.

Free Plan

In the Free Plan, you get access to Aweber for free. However, you’re restricted up to 500 people on the list. The company’s logo will appear every time you’ll mail an email. Features such as A/B testing will not be available, but you can start your marketing from here.

Pro Plan

In Pro Plan subscribers Pro Plan, there’s a pricing structure for the number of subscribers. These are as follows:

  • Contacts between 0 and 500: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts Contact Aweber to request a quote

In this plan, you will have access to A/B testing and additional essential features, such as marketing automation. You can also view the results of your campaign in action and the source of these data. In one way or another, these additional features will significantly help in your marketing strategy.

Conclusion

In short, Aweber is a solid email marketing platform. It’s especially useful if you own an online store and have access to vital features.

The main selling points are its many templates and data segmentation, as well as the A/B testing, and reporting system. It’s still possible to work on the free plan even when you don’t have the budget to spend on. The best part is that service for customers is always available. For those who have no prior experience in marketing Their Knowledge Base can give you enough details to help you understand the basics.

If you’re enrolled in a paid plan It’s affordable too. The cost is not excessive and you will make the most of the campaign you create.

Aweber could be the best choice for email marketing tool for all businessmen and marketers.

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Commonly Asked Questions (FAQs) AWeber How To Add A Tag

What exactly is Aweber?

The Aweber platform for email marketing is designed designed for companies as well as digital marketing. No matter if you’re a beginner or seasoned professional, you can make your campaign more visible to anyone who is interested. The company was established in 1998 and has helped businesses of all sizes.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with many ECommerce sites such as Shopify, CRM such as Salesforce as well as web builders such as Wix and WordPress and many more. Some of them will need the use of a specific widget or programming to make the integration smooth.

Does Aweber offer customer support?

They do. The customer service of Aweber is accessible during business hours via phone, chat or email. Aweber also provides an in-house Knowledge Base where you can learn more about the platform, videos webcasts live, as well as scheduled maintenance times of the platform. For users who are brand new, there’s a downloadable toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. You can create up to 10 contacts with an online form. If you’re able to enter the data manually.

Can you delete a list on Aweber?

Yes. You have to remove the list by visiting the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be deleted on Aweber in 30 days. You can reactivate the list at any time.

How do campaigns function in Aweber?

Campaigns in Aweber can work in two ways: subscribe or tag applied. If you subscribe, your campaign will begin when a subscriber is added to your mailing list. If it’s through Tag Applied, the campaign would begin by applying a tag to the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has just announced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also plan to integrate together with Facebook Analytics as well.

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