ECommerce and Email Marketing go hand-in-hand. When you manage your own online shop, you’ll have the ability to promote your store in the way you wish to.
In writing, this might appear straightforward, but it’s actually not. It’s about engaging with customers by using social media, interact with them, review blog posts, and more. There’s also the possibility of making a sale after the advertisement. One method to promote is via email marketing.
Nowadays, even a static newsletter isn’t enough to draw interest. When you have a strategy in your mind, send a message to Aweber.
This review will talk about Aweber and how it works with email marketing, and what you can do.
Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review.
Pros and Pros and Aweber AWeber How To Add Emails To List
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- The interface for users can be difficult to navigate
- A newsletter’s creation can result in errors when published
- Some templates might appear old-fashioned.
- It is not compatible with Google Analytics
Aweber provides an email-based marketing platform that is available to both businesses and individuals. It permits users to design newsletters and campaigns for any service or product built on HTML templates. As an online platform uses automation to create a more efficient campaign. When the email is sent to the recipients, you can look at the information through their stats.
Templates for Responsive Emails
In comparison to its rivals, Aweber has over 700 HTML email templates to select from. While some designs are outdated however, they are customizable to give a modern look. You can alter the colors, font, or style. If you’re able, you can code your own template also works.
RSS feed to Email Templates
For bloggers who have a blog, you are able to convert the content of the RSS feed to newsletters via email. Aweber calls it “Blog Broadcasts.” It also works with any other content that has an existing RSS feed. It provides instant updates to subscribers through emails instead of the website.
There’s a catch, though. There aren’t all templates for email that work with RSS feeds.
When you select the template, make certain to select one that works with them. If not, the template can still work without them.
Landing Page Builder
Landing Pages are the latest feature introduced in Aweber. They capture data, and do not have distracting elements blocking the registration form. It’s just a way to let users to provide their information.
You can design the heading the font, style, and color. Photos can also be used in this section to make the site appear professional to prospective subscribers.
But, this feature can’t be evaluated using automatic A/B testing. If you also expect it could be used in conjunction with Google Analytics, it is not possible at the moment. It’s something they’ll must work on in the future. Bonus points for having a landing page for an email marketing platform at least.
AMP for Email
Aweber is a great alternative to making use of new technology such as AMP for email. AMP lets users make actions not done before in traditional newsletters such as setting an appointment.
This incorporates the use of dynamic content within an email. Think live survey results as well as sports game scores or weather updates, and much more. The news is basically delivered to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It checks which part performs best, and it can be utilized as the basis for future email campaigns.
There is a possibility of locating data like CTA when you alter an element or design. It is possible to test this by trying out three different emails while mixing and mix and match. Most email marketing tools adhere to three variants since it’s the industry standard.
There’s no restriction on how the tests would take place, which gives you the freedom to choose the best strategy. A large thumbs-up to Aweber!
Segmentation lets you send a personal and customized email to your targeted audience. Aweber creates segments on any subject within your database. This can include emails opened, pages visited, link clicks, and so on.
To segment the data, you need go to your “Manage Subscribers” section. While Aweber cannot allow sending emails to different segments simultaneously. The issue is when users choose to mix and match segments.
The solution they can use at the very least is to send emails to various lists. You can exclude lists from a mailing, but you can’t exclude specific segments.
Analytics and Reporting
Aweber’s reporting feature is a feature worthy of praise. It provides vital information like open rate, click-throughs, and bounces.
There’s also the option to see useful information, such as:
- Email list growth over time
- Methods for signing up
- Information about geography
- History of an individual’s activity
The data you collect will be useful in future campaigns. Depending on what they do, you can utilize Aweber for more effective outcomes.
You can automatize the email marketing process by creating the sales funnels of your choice. They are sent based on the actions of the user: emails opened, link clicks, site visits, purchases made, etc. AWeber How To Add Emails To List
When a subscriber clicks the link, Aweber will set tags for the subscriber. The tags will determine which emails are sent out to who and when they’re sent. This specific feature is known as “Aweber Campaigns.”
Making a Subscriber List
Aweber allows you to create lists of up to 10 contacts via an online form. While you can manually input the information, it’s easy to transfer them. This speeds up the process , so you don’t have to anxiety. They accept these file types when importing:
You have the option of choosing an already-generated subject line or making your own. If you create one, you need to wait for confirmation from Aweber. Aweber team. It can take a full day or two.
Customer Support and Knowledge Base
The customer service of Aweber is what is different from other companies. Whether you’re on the phone or live chat, or email, you can receive their advice. Every subscription plan can benefit from these services. Email and live chat are available 24 hours a day, while phone support is open from 8am to 8pm ET Monday to Friday. AWeber How To Add Emails To List
If you’re new to the whole email marketing industry, Aweber has a Knowledge Base. Information, video tutorials as well as webinars are available here. This will ensure that people have an idea of what they can incorporate into their campaigns.
Aweber Pricing Plans
Aweber has two plans you can choose from: Pro and Free. The main difference between these plans and the existing email marketing options is the amount of customers that you can cater to. Each plan comes with 24/7 customer support by phone, chat or via email.
With the Free Plan, you get access to Aweber for free. However, you’re only limited up to 500 people on the list. The company’s watermark will appear every time you’ll send an email. Features like A/B testing may not be usable, but you can begin your marketing here.
For those who subscribe to the Pro Plan, there’s a pricing structure for the number of subscribers. These are as follows:
- 0 – 500 contacts: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25000 contacts Contact Aweber to request a quote
In this plan, you get access to A/B testing as well as other essential features such as marketing automation. You can also see the data from your campaign and see where they came from. In some way or other the additional features will greatly aid your marketing strategy.
In the simplest terms, Aweber is a solid email marketing platform. This is most helpful when you manage an online shop and have access to the most essential features.
The most important selling point is its numerous templates and data segmentation, as well as the A/B testing, and reporting system. It’s still possible to work with the free plan when you don’t have enough budget to invest in. The greatest part is that service for customers is always available. If you don’t have a marketing background the Knowledge Base can give you sufficient information to answer this.
If you are enrolled in a paid plan It’s affordable too. The cost is not excessive and you will make the most of the campaign you’ll create.
Aweber could be the best choice for email marketing tool for all marketer or businessperson.
Frequently asked questions (FAQs) AWeber How To Add Emails To List
What exactly is Aweber?
An email-based marketing service is a must for entrepreneurs as well as digital marketing. Whether you are a beginner or experienced you can make your campaign more visible to all potential customers. The company was founded in 1998, and it helped companies regardless of size.
Is it possible to integrate Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into various ECommerce websites like Shopify, CRM such as Salesforce as well as web builders such as Wix and WordPress, etc. Some of them require the use of a specific widget or programming to make the integration smooth.
Does Aweber provide support for customers?
They can. The customer service of Aweber is available during business hours by phone, chat, or email. Aweber also has its own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance schedules for the platform. For those who are new to the platform you can download a toolkit containing strategies and documents in running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types for import. You can create up to 10 contacts using a form. If you are able enter the information manually.
Can you delete a list on Aweber?
Yes. You can deactivate the list using the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be deleted from Aweber within 30 days. The list can be reactivated at anytime.
What are the campaigns that work within Aweber?
Campaigns within Aweber can be executed in two ways: subscribe or tag applied. On Subscribe, the campaign will start when someone is added to your mailing list. If the subscriber is Tag Applied, the campaign will begin by applying an application tag on the subscriber’s data.
Do Landing Pages in Aweber integrated with Google Analytics?
It’s not true. Aweber has recently launched Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They also plan to integrate together with Facebook Analytics as well.