ECommerce and Email Marketing go in tandem. In running your own online shop, you have the ability to promote your store however you would like to.
On paper, it may seem easy, but it isn’t. You engage with customers by using social media, interact with them reviewing blog posts and so on. There is also the possibility of generating a sale in the wake of the advertisement. One way to advertise is to use email marketing.
Today, even a static newsletters aren’t enough to attract attention. If you have a strategy to implement, you can say hi to Aweber.
This review will cover Aweber and how it works with email marketing, and what you need to do.
Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of AWeber.
Pros and Pros and Aweber AWeber How To Delete Unconfirmed Email
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- User-interface may be challenging to navigate
- Creating a newsletter may form errors when published
- Some templates may look old-fashioned.
- It is not compatible with Google Analytics
Aweber provides an email-based marketing solution for businesses and individuals. It lets users create newsletters and campaigns for any product or service that are based in HTML templates. As a platform uses automation to make a streamlined campaign. After the email is sent to subscribers, you can view the data through their statistics.
Responsive Email Templates
In comparison to its rivals, Aweber has over 700 HTML email templates to select from. Although some templates are old, they can be customized for an updated style. You can change the color, font, or style. If you are able to code your own template this is also possible.
RSS to Email Templates
For those running a blog, you are able to transform the contents of an RSS feed in newsletters via email. Aweber calls it the “Blog Broadcasts.” It can also be used on any type of content that has the existing RSS feed. It provides instant updates to subscribers via emails instead of the website.
There’s a caveat, however. Not all email templates are compatible with an RSS feed.
So when you choose a template, be certain to select one that can also work with them. If you don’t, the template could still work without the templates.
Landing Page Builder
Landing Pages are among the latest features introduced in Aweber. They capture data, and no distracting elements are blocking the registration form. All it does is allow users to provide their information.
The heading can be designed by you. You can choose the font the font, style, and color. Images can be utilized here to make the page look professional to potential subscribers.
However, this feature cannot be tested through automatic A/B testing. If you’re also anticipating it to be integrated with Google Analytics, it is not currently possible. This is a feature that they will must work on as time goes by. Plus points for including on a landing page the email marketing system, at a minimum.
AMP for Email
Aweber has the advantage of making use of new technology such as AMP for email. AMP lets users make actions not done before in traditional newsletters like making an appointment.
It also combines using dynamic content in an email. Imagine live survey results and scores from sports games, weather updates, and more. The news is basically delivered to you. Sounds familiar?
Also called Split Testing, Aweber optimizes emails to target a certain group of people on your list. It determines which one does the best job, and can be used as the one for any future email campaigns.
There is a possibility of locating data such as CTA when you change an element of the design. It is possible to try this by testing three different emails while mixing and match. Most email marketing tools follow three variations as the standard for industry.
There is no limit in how the tests could go, giving freedom on the most effective strategy. A huge thumbs up to Aweber!
Segmentation allows you to create a unique and personalized email to your targeted audience. Aweber creates segments for any subject that is in your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.
To divide the data, you have go to the “Manage Subscribers” section. While Aweber cannot allow sending emails to different segments simultaneously. The issue is when users select the segments and then mix them.
The solution they can use at the very least is to send emails to multiple lists. It is possible to exclude lists from a mailing, but you cannot exclude individual segments.
Analytics and Reporting
Aweber’s reporting feature is an excellent feature that deserves praise. It lets you monitor important statistics such as open rate and bounces. Click-throughs are also tracked.
You can also view helpful information like:
- Email list growth over time
- Methods for signing up
- Geographical information
- History of an individual’s activity
The data you collect here can be used in future campaigns. Based on what they accomplish it is possible to utilize Aweber for more effective results.
You can automate the marketing via email process by designing your own sales flowcharts. They are sent based on users’ actions like email openings or clicks on links, site visits, sales made, etc. AWeber How To Delete Unconfirmed Email
When a subscriber clicks a link, Aweber will set a tag to the subscriber. The tags will determine the emails that are sent to whom and when they are sent. This specific feature is known as the “Aweber Campaigns.”
Making an Subscriber List
Aweber allows you to build lists of up to 10 contacts with a form. While you can manually input the details, it’s also possible to import them. It speeds up the process , so you don’t have to tension. They accept these file types when they import:
You have the decision of using a pre-generated subject line , or making your own. If you create one, you need to wait for confirmation from the Aweber team. It could take a day or two.
Customer Support and Knowledge Base
The customer service of Aweber is what stands out from the rest. Whether you’re on the phone, live chat, or via email, you’ll be able to receive their advice. All subscription plans have the ability to use them. Live chat and email support is accessible 24/7. Phone support is available between 8am and 8pm ET from Monday to Friday. AWeber How To Delete Unconfirmed Email
If you’re still new to the marketing via email, Aweber has a Knowledge Base. Videos, information and webinars can be found on this page. This ensures that the users are aware of the things they can accomplish in their campaigns.
Aweber Pricing Plans
Aweber has two plans you can select from: Free and Pro. The main difference between these plans and other email marketing services is the amount of subscribers you’ll cater to. Each plan comes with 24/7 customer support via phone, chat, or via email.
With the Free Plan, you get access to Aweber for free. However, you’re only limited to 500 subscribers on your list. The watermark of the company will appear every time you send an email. Features like A/B testing may not be usable, but you can begin your marketing from here.
For Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the amount of subscribers. The following are the prices for Pro Plan subscribers:
- Contacts between 0 and 500: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25,000 contacts Contact Aweber for a price
In this plan, you will have access to A/B testing and more essential features like marketing automation. You can also view the results of your campaign and see where they came from. In some way or other the additional features will significantly help in your marketing plan.
In short, Aweber is a solid platform for email marketing. It is particularly useful when you own an online store and you get access to vital features.
The most important selling point is the numerous templates including data segmentation, A/B testing, and a reporting system. It is still possible to use on the free version even when you don’t have the budget to spend on. The best part, the customer support is available 24/7. For those who have no prior experience in marketing the Knowledge Base can give you enough details to help you understand this.
When subscribed to a paid subscription it’s priced reasonably. The cost is not excessive, and you can make the most of the campaign you create.
Aweber is a great choice for email marketing tool for all marketer or businessperson.
Most Frequently asked questions (FAQs) AWeber How To Delete Unconfirmed Email
What exactly is Aweber?
An email-based marketing service is a must for companies and digital marketers. No matter if you’re a beginner or experienced it is possible to make your campaign more visible to any potential audience. The company was founded in 1998 and helped businesses that were of any size.
Is it possible to integrate Aweber be integrated into third-party apps?
Yes. Aweber is able to be integrated with different ECommerce sites like Shopify as well as CRM systems like Salesforce, web builders like Wix and WordPress, etc. Certain of them may require the use of a specific widget or coding to ensure seamless integration.
Does Aweber provide customer service?
They offer it. Customer support on Aweber is accessible during business hours via chat, phone or via email. Aweber also has an in-house Knowledge Base where you can access information, video tutorials as well as live webinars. scheduled maintenance times for the platform. For those who are new to the platform it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. You can create up to 10 contacts with a form. If you can manually input the data manually.
Can you delete a list on Aweber?
Yes. You have to remove the list by visiting the “Manage Lists” section. When it is clicked “Deactivate,” it will be removed from Aweber after 30 days. The list can be reactivated at any time.
How do campaigns work in Aweber?
Campaigns on Aweber can be executed in two ways: on subscribe or tag applied. On Subscribe, the campaign will begin when a subscriber is added to your mailing list. If through Tag Applied, the campaign will start when the system uses an application tag on the subscriber’s information.
Is Landing Pages in Aweber integrated with Google Analytics?
It’s not true. Aweber has just announced Landing Pages on the platform. The company is planning to have this to Google Analytics in due time. They also have plans to work with Facebook Analytics as well.