AWeber How To Move People To Campaings

aweber-review

ECommerce and Email Marketing go in tandem. In running an online store, you’ll have the ability to promote your store the way you want to.

It might seem easy, but it isn’t. It’s about engaging with customers and go through social media reviewing blog posts and so on. There is also the possibility of making a sale following the advertisement. Another method of advertising is through email marketing.

These days, even the static newsletter isn’t enough to draw attention. If you have a strategy to implement, you can say hi to Aweber.

This review will discuss Aweber and how email marketing works, and what you need to do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. After, you’ll want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Cons of Aweber AWeber How To Move People To Campaings

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in mistakes after publication
  • Some templates may look outdated
  • It is not compatible with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution that is available to both businesses and individuals. It lets users create newsletters and campaigns for any product or service built on HTML templates. Being an online platform that makes use of automation to create a simple campaign. When the email is sent to subscribers, you can view the data through their statistics.

AWeber How To Move People To Campaings

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Templates for responsive email

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some designs are outdated however, they are customizable to give a modern look. You can change the color, font, or style. If you’re able, you can code your own template this is also possible.

RSS for Email Templates

If you run a blog, you can change the content from the RSS feed to newsletters via email. Aweber calls it “Blog Broadcasts.” It also works on any type of content that has the existing RSS feed. This provides immediate notifications to subscribers via email, instead of visiting the site.

There’s a caveat, however. Not all email templates are compatible with an RSS feeds.

So when you choose the template, make sure to find one that is compatible with them. If it is not, the template will still work without them.

Builder of the Landing Page

Landing Pages are the newer features added in Aweber. They are designed to collect information, and no distracting elements are blocking the sign-up form. All it does is allow subscribers to give their details.

You can create the heading, font, style, and color. Images can be utilized here to make the page appear professional to prospective subscribers.

This feature, however, cannot be tested using automated A/B testing. If you also expect it to be integrated in conjunction with Google Analytics, it is not currently possible. This is a feature that they will have to develop as time passes. Also, points for incorporating the landing page of in an email-marketing platform at least.

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AMP for Email

Aweber is a great alternative to using new technologies like AMP for email. AMP allows users to take actions not done before in traditional newsletters like making an appointment.

It also combines using dynamic content in an email. Consider live results from surveys as well as sports game scores as well as weather updates and much more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It will determine which of your emails does the best job, and is used to determine the best option for any future emails.

It is attainable to discover information such as CTA when you change an element in the layout. It is possible to try this by testing three emails as you mix and mix and match. The majority of email marketing tools use three variations as the industry standard.

There is no limit in how the tests could go, giving freedom on the most effective strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation enables you to create a unique and personalized email to your targeted audience. Aweber creates segments on any subject in your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, etc.

To separate the data, you’ll need to visit”Manage Subscribers” or the “Manage Subscribers” section. While Aweber won’t let you send emails to different segments at the same time. The issue is when users choose the segments and then mix them.

The method they use at a minimum is to send emails to multiple lists. You can exclude lists from your mailing list, however, it is impossible to exclude segments of a list.

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Analytics and Reporting

Aweber’s reporting system is a feature worthy of praise. You monitor vital statistics like open rate, click-throughs, and bounces.

There’s also the option to look up useful information such as:

  • Email list growth over time
  • Sign-up methods
  • Information about geography
  • The history of an individual’s activities

The data you collect this way can be utilized for future campaigns. Based on the type of campaign they are you could make use of Aweber for better outcomes.

Marketing Automation

You can automate the email marketing process by creating the sales funnels of your choice. These are sent in response to users’ actions like email openings or clicks on links, site visits, purchases made, etc. AWeber How To Move People To Campaings

When a subscriber clicks the link, Aweber will set tags for the subscriber. The tags can decide the emails that are sent to whom and when they are delivered. This feature is also known as “Aweber Campaigns.”

Creating an Subscriber List

Aweber lets you create a list of up to 10 contacts with a form. Although you can manually enter the information, it’s feasible to upload them instead. It will speed up the process , so you won’t feel the tension. They will accept the following file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of choosing an already-generated subject line or making your own. In the event of creating one, you have to wait for verification from your Aweber team. It could take a day or two days.

Customer Support and Knowledge Base

Aweber’s customer support is what sets it apart from the other. When you’re on the phone, live chat, or email, you can have their help. Every subscription plan can benefit from these services. Live chat and email support is accessible 24/7. Phone support is available between 8am and 8pm ET, Monday through Friday. AWeber How To Move People To Campaings

If you’re still a novice to the whole email marketing world, Aweber has a Knowledge Base. Tutorials, videos as well as webinars are available here. This will ensure that people know what they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans to select from: Pro and Free. The distinction between this plan and the existing email marketing options is the amount of subscribers you’ll be catering to. All plans have access to 24/7 customer service via phone, chat or email.

Free Plan

If you’re on the Free Plan, you get to use Aweber at no cost. However, you’re restricted to 500 subscribers on your list. The company’s watermark will appear every time you send an email. Features like A/B testing won’t be available, but you can begin your marketing here.

Pro Plan

In Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the number of subscribers. These are as follows:

  • 0 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber for a price

With this plan, you’ll get access to A/B testing as well as other essential features such as marketing automation. You will also be able to see the data of your own campaign as it is being implemented and also the source of these data. In some way or other the additional features will assist you in your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for email marketing. This is most helpful when you run an online store and have access to vital features.

The main selling points are its numerous templates and data segmentation, as well as the A/B testing, as well as a reporting system. It can still work well on the free plan even when you don’t have the funds to purchase. The best part, the customer support is available 24/7. For those with no marketing background, their Knowledge Base can give you sufficient information to answer that.

When subscribed to a paid subscription it’s priced reasonably. It’s not too expensive and you will make the most of the campaign you’ll make.

Aweber could be the best choice for email marketing platform for beginning marketing or businessperson alike.

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Frequently Asked Questions (FAQs) AWeber How To Move People To Campaings

What is Aweber?

The Aweber platform for email marketing is designed designed for companies as well as digital marketing. Whether you are a beginner or veteran you can help your campaign be more visible to all potential customers. The company was founded in 1998 and has helped businesses that were of any size.

Does Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with many ECommerce sites like Shopify and CRMs such as Salesforce as well as web builders such as Wix and WordPress and more. Some of them require a dedicated widget or additional programming to ensure seamless integration.

Does Aweber offer customer service?

They offer it. Customer service on Aweber is accessible during business hours via chat, phone or via email. Aweber also provides the company’s own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance schedules for the platform. For users who are brand new it offers a toolkit that can be downloaded containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. You can make up to 10 contacts through an online form. If you can manually input the data manually.

Can you delete a list on Aweber?

Yes. You can remove the list by going to the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be deleted on Aweber after 30 days. You can reactivate the list at any time.

How do campaigns function in Aweber?

Campaigns within Aweber can work in two ways: subscribe or tag applied. On Subscribe, the campaign will begin when a subscriber signs up to the list. If the subscriber is Tag Applied, the campaign will start by applying a tag to the subscriber’s information.

Is Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They are also planning to work in conjunction with Facebook Analytics as well.

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