ECommerce and Email Marketing go together. In running an online store, you have the ability to promote your store in the way you wish to.
In writing, this could sound simple, but it’s not. You engage with customers, go through social media, review blog posts, and so on. There is also the possibility of making a sale after the advertisement. One way to advertise is through email marketing.
Today, even a static newsletter isn’t enough to grab one’s interest. If you have a strategy in mind, say hello to Aweber.
This review will talk about Aweber, how email marketing works, and what you can do.
Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of the article for a more comprehensive review of AWeber.
Pros and Cons of Aweber AWeber Html Email Placeholder Code For Post Author`S Name
Pros
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- Cloud-based
- AMP to send emails
Cons
- It can be difficult for users to navigate
- A newsletter’s creation can result in mistakes after publication
- Some templates might appear old-fashioned.
- It isn’t able to be integrated with Google Analytics
Aweber Features
Aweber provides an email-based marketing service for businesses and individuals. It permits users to design newsletters and campaigns for any service or product based in HTML templates. As a platform that makes use of automation to create a simple campaign. After the email is delivered to recipients, you can look at the information through their stats.
> > Click Here to Sign up AWeber Today < <
Templates for Responsive Emails
Compared to its competitors, Aweber has over 700 HTML email templates that you can choose from. Although some templates are old but they can be modified to give a modern appearance. You can alter the colors and fonts, or even the style. When you can, coding your own template also works.
RSS feed to Email Templates
For bloggers who have blogs, you can convert the content of an RSS feed in email newsletters. Aweber calls it “Blog Broadcasts.” This can also work on any type of content that has the existing RSS feed. This provides immediate notifications to subscribers via email, instead of visiting the site.
There’s a caveat, however. There aren’t all templates for email that are compatible with RSS feeds.
So when you choose the template, make sure you choose one that is compatible with them. If it is not, the template will still work without the templates.
Builder of the Landing Page
Landing Pages are among the latest features added in Aweber. They capture data, and there are no distractions taking away from the registration form. It’s just a way to let users to provide their information.
You can create the heading, font, style, and color. Photos can be also used here to make the page look professional to potential subscribers.
But, this feature can’t be tested through automatic A/B testing. If you’re hoping that it could be used with Google Analytics, it is not currently possible. It’s a feature they have to develop as time passes. Plus points for including on a landing page in an email-marketing platform at least.
> > Click Here to Sign up AWeber Today < <
AMP for Email
Aweber has the advantage of utilizing new technology like AMP for email. AMP allows users to take actions not done before in traditional newsletters such as setting an appointment.
It also combines using dynamic content within emails themselves. Think live survey results as well as sports game scores, weather updates, and many more. In essence, the news comes to you. Sounds familiar?
A/B Testing
Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It checks which part does the best job, and is used to determine the best option to send out future email campaigns.
There is a possibility of locating data such as CTA in the event that you change a particular part or design. It is possible to test this by experimenting with three emails as you mix and mix and match. Most email marketing tools follow 3 variants as it’s the industry standard.
There’s no restriction in how the tests could go, giving freedom on the best strategy. A big thumbs up for Aweber!
Data Segmentation
Segmentation lets you create a unique and personalized email to your target audience. Aweber creates segments for any topic in your database. This includes emails that are opened, pages visited, link clicks, etc.
To segment the data, you have to go to your “Manage Subscribers” section. Although Aweber will not allow you to send emails to different segments at the same time. The issue is when users select the segments and then mix them.
The workaround they have at least is sending emails to several lists. It is possible to exclude lists from mailings, but you can’t exclude specific segments.
> > Click Here to Sign up AWeber Today < <
Reporting and Analytics
Aweber’s reporting feature is a feature worthy of praise. It provides vital information like open rate bounces, click-throughs, as well as bounces.
You can also view helpful information like:
- Email list growth over time
- Methods to sign-up
- Geographical information
- The history of an individual’s activities
The data you collect here can be used in future campaigns. Based on what they accomplish, you can make use of Aweber to get better results.
Marketing Automation
You can automate the email marketing process by designing the sales funnels of your choice. These are sent in response to user actions: email opens or clicks on links, site visits, sales made, and so on. AWeber Html Email Placeholder Code For Post Author`S Name
When a subscriber clicks an email link, Aweber will set tags for the subscriber. Tags can be used to decide which emails are sent to whom and when they are sent. This feature is also known as the “Aweber Campaigns.”
The process of creating the Subscriber List
Aweber allows you to create a list of up to 10 contacts using an online form. Although you can manually enter the information, it’s easy to transfer them. This speeds up the process , so that you don’t experience the tension. It will accept these types of files for import:
- XLS
- XLSX
- CSV
- TVS
- TXT
You can choose between choosing a pre-generated subject line or creating your own. In the event of creating one, you must wait for confirmation from Aweber. Aweber team. It can take a full day or two days.
Customer Support and Knowledge Base
Aweber’s customer service is different from other companies. If you’re calling, live chat, or email, you can get their input. All subscription plans have the ability to use these services. Live chat and email are available 24/7, and phone support is open from 8am to 8pm ET from Monday to Friday. AWeber Html Email Placeholder Code For Post Author`S Name
If you’re still new to the entire email marketing world, Aweber has a Knowledge Base. Tutorials, videos and webinars can be found on this page. This will ensure that people are aware of the things they can accomplish in their campaigns.
> > Click Here to Sign up AWeber Today < <
Aweber Pricing Plans
Aweber has two plans to select from: Pro and Free. The distinction between this plan and other email marketing services is the amount of subscribers you’ll cater to. All plans have access to 24/7 customer service via phone, chat, or via email.
Free Plan
If you’re on the Free Plan, you get to use Aweber for free. However, you’re restricted to 500 subscribers on your list. The company’s watermark will appear each time you’ll make an electronic mail. Features like A/B testing may not be usable, but you can begin your marketing efforts here.
Pro Plan
In Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the number of subscribers. These are as follows:
- 0 – 500 contacts: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25,000 contacts Contact Aweber to request a quote
In this plan, you’ll get access to A/B testing and more essential features like marketing automation. You will also be able to see the data of your own campaign as it is being implemented and also where they came from. One way or another, these additional features will significantly help in your marketing strategy.
Conclusion
In short, Aweber is a solid platform for email marketing. This is most helpful when you manage an online shop and have access to the most essential features.
The most important selling point is its numerous templates including data segmentation, A/B testing, and a reporting system. It is still possible to use on the free plan even when you don’t have enough funds to purchase. The best part is that customer service is readily available. For those who have no marketing background Their Knowledge Base can give you sufficient information to answer the basics.
If you’re enrolled in an paid plan, it’s reasonably priced too. Not too much and you will benefit from the campaign you will create.
Aweber is a great choice for email marketing platform for beginning marketing or businessperson alike.
> > Click Here to Sign up AWeber Today < <
Most Frequently Asked Questions (FAQs) AWeber Html Email Placeholder Code For Post Author`S Name
What exactly is Aweber?
The Aweber platform for email marketing is designed designed for companies and digital marketers. No matter if you’re a beginner or veteran you can make your campaign more visible to anyone who is interested. The company was founded in 1998 and has helped businesses of all sizes.
Does Aweber be integrated with third-party applications?
Yes. Aweber can be integrated into many ECommerce sites such as Shopify and CRMs like Salesforce and web builders like Wix and WordPress and many more. Some of them will need an additional widget or programming to make the integration smooth.
Does Aweber have customer service?
They can. Customer service on Aweber is accessible during business hours via phone, chat or via email. Aweber also provides an in-house Knowledge Base where you can access information, video tutorials, live webinars, and scheduled maintenance times for the platform. For new users, there’s a downloadable toolkit containing strategies and documents in running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. It is possible to create as many as 10 contacts using a form. If you can enter the data manually.
Can you delete a list on Aweber?
Yes. You can disable the list by visiting the “Manage Lists” section. When you click “Deactivate,” it will be deleted on Aweber after 30 days. The list can be reactivated at any time.
What are the campaigns that work within Aweber?
Campaigns on Aweber can be executed in two ways: subscribe or tag that is applied. When you subscribe, the campaign begins when someone signs up to the list. If it’s through Tag Applied, the campaign will start by applying a tag to the subscriber’s information.
Do Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber has recently launched Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They also plan to collaborate together with Facebook Analytics as well.