AWeber Html Message Editor

aweber-review

ECommerce and Email Marketing go together. When you manage the online business, you’re given the option of marketing the store in the way you wish to.

In writing, this may appear straightforward, but it’s actually not. You engage with customers and go through social media and blog posts, and so on. There is also the possibility of making a sale following the advertisement. One way to advertise is to use email marketing.

Today, even a static newsletter isn’t enough to grab one’s attention. If you have a strategy in mind, say hello to Aweber.

This review will cover Aweber the way it works with email marketing, and what you can do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Pros and Aweber AWeber Html Message Editor

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • User-interface may be challenging to navigate
  • A newsletter’s creation can result in mistakes after publication
  • Some templates could be outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing platform for businesses and individuals. It allows users to create newsletters and campaigns for any item or service based on HTML templates. Since it is an online platform, it makes use of automation to make a streamlined campaign. Once the email has been sent to subscribers, you are able to view the data through their statistics.

AWeber Html Message Editor

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Templates for responsive email

In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. Although some templates are old, they can be customized to give a modern appearance. You can alter the colors, font, or style. If you are able to code your own template which also works as well.

RSS for Email Templates

For those running a blog, you are able to convert the content of the RSS feed to email newsletters. Aweber refers to it as “Blog Broadcasts.” It can also be used with any other content that has the existing RSS feed. This provides immediate updates to subscribers via emails instead of the site.

There’s a caveat, however. There aren’t all templates for email that are compatible with an RSS feeds.

So when you choose the template, make sure you choose one that can also work with them. If it is not, the template will be used without them.

Landing Page Builder

Landing Pages are the newer features introduced in Aweber. They collect data and do not have distracting elements blocking the sign-up form. It’s just a way to let subscribers to fill in their information.

The heading can be designed by you. You can choose the font, font, style, and color. Photos can be also used here to make the page look professional to potential subscribers.

But, this feature can’t be tested through automatic A/B testing. If you also expect it to be integrated by Google Analytics, it is not currently possible. This is a feature that they will have to develop in the future. Also, points for incorporating the landing page of in an email-marketing platform at least.

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AMP for Email

Aweber has the advantage of utilizing new technology like AMP for email. AMP lets users make decisions that are not possible in traditional newsletters such as setting an appointment.

This incorporates the use of dynamic content within the email itself. Imagine live survey results, sports game scores or weather updates, and many more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes newsletters to a specific group of people on your list. It checks which part does the best job, and will be used to determine the best option for any future newsletters.

It’s possible to find data such as CTA when you change an element in the layout. It is possible to test this by experimenting with three different emails while mixing and match. Most email marketing tools follow three variants since it’s the standard for industry.

There’s no limitation on how the tests would go, giving freedom on the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your targeted audience. Aweber creates segments on any subject in your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.

To divide the data, you’ll need to visit”Manage Subscribers” or the “Manage Subscribers” section. Although Aweber cannot allow sending emails to different segments simultaneously. One issue that could arise is when users select and mix segments.

The solution they can use at the very least is to send emails to various lists. You can exclude lists from a mailing, but it is impossible to exclude segments of a list.

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Analytics and Reporting

Aweber’s reporting system is a feature worthy of praise. You monitor vital statistics like open rates and bounces. Click-throughs are also tracked.

There’s also the option to see useful information, such as:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • The history of an individual’s activities

The information you get here can be used for future campaigns. Based on the type of campaign they are it is possible to use Aweber to get better outcomes.

Marketing Automation

You can automatize the email marketing process by creating your own sales flowcharts. They are sent out based on the actions of the user: emails opened and clicks on links, website visits, purchases made, etc. AWeber Html Message Editor

When a subscriber clicks the link, Aweber assigns an email address for the subscriber. The tags will decide the emails that are sent to whom and when they are delivered. This feature is also known as the “Aweber Campaigns.”

Making the Subscriber List

Aweber allows you to create lists of up to 10 contacts via the form. Although you can manually enter the information, it’s possible to import them. This speeds up the process so you don’t have to stress. They accept these file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between choosing a pre-generated subject line , or making your own. In the event of creating one, you must wait for verification by the Aweber team. It can take a full day or two.

Customer Support and Knowledge Base

The customer service of Aweber is what sets it apart from the other. Whether you’re on the phone, live chat, or email, you can receive their advice. Every subscription plan can benefit from these services. Chat and emails support is accessible 24/7. Phone support is open from 8am to 8pm ET Monday to Friday. AWeber Html Message Editor

If you’re still new to the entire marketing via email, Aweber has a Knowledge Base. Tutorials, videos as well as webinars can be found on this page. This makes sure that users know what they can accomplish in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans to choose from: Free and Pro. The distinction between this plan and existing email marketing services is the amount of customers you’ll cater to. Each plan comes with 24/7 customer support via phone, chat or via email.

Free Plan

In the Free Plan, you get to use Aweber without cost. However, you’re only limited to 500 subscribers on your list. The company’s watermark will be present every time you’ll mail an email. Features such as A/B testing will not be available, but you can begin your marketing here.

Pro Plan

In the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. The following are the prices for Pro Plan subscribers:

  • Contacts between 0 and 500: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25,000 contacts: Contact Aweber for a quote

In this plan, you’ll get access to A/B testing as well as additional essential features, such as marketing automation. You will also be able to see the data of your own campaign and see where they came from. In one way or another these features can assist you in your marketing plan.

Conclusion

In short, Aweber is a solid email marketing platform. It is particularly useful when you manage an online shop and you get access to essential vital features.

The major selling points are its numerous templates and data segmentation, as well as the A/B testing, and a reporting system. It is still possible to use on the free plan even when you don’t have enough funds to purchase. The greatest part is that the customer support is available 24/7. If you don’t have a experience in marketing Their Knowledge Base can give you enough information to cover this.

If you’re enrolled in an paid plan It’s affordable too. It’s not too expensive, and you can get the best out of the campaign you will make.

Aweber is a great choice for email marketing tool for all marketer or businessperson.

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Commonly asked questions (FAQs) AWeber Html Message Editor

What exactly is Aweber?

The Aweber platform for email marketing is designed for businesses and digital marketers. If you’re a novice or experienced it is possible to make your campaign more visible to anyone who is interested. The company was established in 1998, and it helped companies that were of any size.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into various ECommerce sites like Shopify, CRM like Salesforce and web builders like Wix and WordPress and many more. Some of them will need the use of a specific widget or coding to facilitate the integration.

Does Aweber provide customer support?

They do. The customer service of Aweber is available during business hours via phone, chat, or email. Aweber also provides the company’s own Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance times of the platform. For new users you can download a toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. You can make at least 10 contacts with a form. If you’re able to manually input the data manually.

Can you delete a list on Aweber?

Yes. You have to disable the list by visiting the “Manage Lists” section. When you click “Deactivate,” it will be deleted on Aweber in 30 days. The list can be reactivated at anytime.

How do campaigns work in Aweber?

Campaigns within Aweber are able to be implemented in two ways: on subscribe or tag applied. On Subscribe, the campaign begins when someone is added to your mailing list. If it’s through Tag Applied, the campaign would begin with the application of an application tag on the subscriber’s information.

Do Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. The company is planning to have this to Google Analytics in due time. They are also planning to collaborate with Facebook Analytics as well.

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