AWeber Image Size For Email Header

aweber-review

ECommerce and Email Marketing go in tandem. In running your own online shop, you have the power to market the store in the way you wish to.

On paper, it could appear simple, but it’s not. It’s about engaging with customers by using social media, interact with them, review blog posts, and much more. You also have the chance of generating a sale in the wake of the advertisement. One method to promote is via email marketing.

These days, even the static newsletter is not enough to draw attention. If you have a strategy in your mind, send a message to Aweber.

This review will talk about Aweber and how the email marketing process works, as well as what you need to do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber AWeber Image Size For Email Header

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • User-interface may be challenging to navigate
  • A newsletter’s creation can result in mistakes when it is published
  • Some templates may look outdated
  • It is not compatible with Google Analytics

Aweber Features

Aweber provides an email-based marketing platform for both individuals and businesses. It allows users to create newsletters and campaigns for any service or product based upon HTML templates. Being an online platform uses automation to create a simple campaign. When the email is sent to the recipients, you can look at the information through their stats.

AWeber Image Size For Email Header

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Responsive Email Templates

Comparatively to other providers, Aweber has over 700 HTML email templates to select from. Although some templates are old, they can be customized for an updated appearance. You can tweak the colors as well as the font or style. When you can, coding your own template also works.

RSS feed to Email Templates

If you run a blog, you are able to change the content from your RSS feed into emails that you can send out. Aweber refers to it as “Blog Broadcasts.” It can also be used with any content with an existing RSS feed. This provides immediate updates to subscribers through email, instead of visiting the website.

There’s a catch, though. There aren’t all templates for email that can be used with RSS feeds.

If you decide to use a template, be sure you choose one that can also work with them. If it is not, the template will still work without them.

Builder of the Landing Page

Landing Pages are the latest feature added in Aweber. They collect data and do not have distracting elements hindering the sign-up form. It’s all it takes is to allow subscribers to fill in their information.

The heading can be designed by you. You can choose the font and font, style and color. Images can be utilized to create a page that will appear professional to prospective subscribers.

This feature, however, cannot be evaluated using automatic A/B testing. If you’re also anticipating it could be used with Google Analytics, it is not yet possible. This is a feature that they will must work on as time passes. Also, points for incorporating on a landing page in an email-marketing platform at the very least.

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AMP for Email

Aweber is a great alternative to using new technologies like AMP to send emails. AMP allows users to take things that were not previously done in traditional newsletters such as setting an appointment.

It includes the use of dynamic content within an email. Imagine live survey results as well as sports game scores as well as weather updates and much more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes emails to target a certain group of people on your list. It will determine which of your emails performs best, and it will be used as the one for any future email campaigns.

There is a possibility of locating details such as CTA when you change one particular aspect or design. It is possible to test this by trying out three different emails while mixing and match. Most email marketing tools follow three variants since it’s the industry standard.

There is no limit on how the tests would go, giving freedom on the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation allows you to send a personal and customized email to your targeted audience. Aweber creates segments for any subject that is within your database. This can include emails opened or viewed, pages visited, link clicks, etc.

To separate the data, you have go to the “Manage Subscribers” section. However, Aweber won’t let you send emails to multiple segments at once. The issue is when users select and mix segments.

The solution they can use at a minimum is to send emails to various lists. You can exclude lists from a mailing, but it is impossible to exclude segments of a list.

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Reporting and Analytics

Aweber’s reporting system is an excellent feature that deserves praise. It lets you monitor important statistics such as open rate, click-throughs, and bounces.

There’s also the option to view helpful information like:

  • Email list growth over time
  • Methods for signing up
  • Information about geography
  • An individual’s history of activities

The information you get this way can be utilized for future campaigns. Depending on what they do it is possible to utilize Aweber to get better results.

Marketing Automation

You can automate the marketing via email process by creating your own sales flowcharts. They are sent out based on user actions: email opens, link clicks, site visits, purchase made, etc. AWeber Image Size For Email Header

When a subscriber clicks the link, Aweber will set tags for the subscriber. The tags can decide the emails that are sent to who and when they’re sent. This feature is also known as “Aweber Campaigns.”

Making a Subscriber List

Aweber allows you to build a list of up to 10 contacts using an online form. Although you can manually enter the data, it is also possible to import them instead. This speeds the process and that you don’t experience the tension. They accept these file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of using an already-generated subject line or creating your own. Except when making one, you have to wait for verification from your Aweber team. It can take a day or two days.

Customer Support & Knowledge Base

Aweber’s customer support is what stands out from the rest. If you’re calling, live chat, or email, you can get their input. Every subscription plan can benefit from them. Chat and emails support is available 24 hours a day, while phone support is available between 8am and 8pm ET, Monday through Friday. AWeber Image Size For Email Header

If you’re still new to the whole marketing via email, Aweber has a Knowledge Base. Videos, information and webinars can be found here. This will ensure that people have an idea of what they can incorporate into their marketing campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select from: Pro and Free. The difference here compared to the existing email marketing options is the amount of customers that you can cater to. All plans have access to 24/7 customer support via phone, chat, or via email.

Free Plan

With the Free Plan, you get to use Aweber at no cost. But, you’re limited to 500 subscribers on your list. The watermark of the company will be present every time you make an electronic mail. Features like A/B testing won’t be usable, but you can begin your marketing efforts here.

Pro Plan

To purchase those who subscribe to the Pro Plan, there’s a pricing structure for the amount of subscribers. The following are the prices for Pro Plan subscribers:

  • 1 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts Contact Aweber for a price

In this plan, you get access to A/B testing as well as additional essential features, such as marketing automation. You can also see the results of your campaign as it is being implemented and also where they come from. In one way or another these features can significantly help in your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. It is particularly useful when you run an online store and have access to the most essential features.

The most important selling point is its numerous templates including data segmentation, A/B testing, and a reporting system. It can still work well with the free plan when you don’t have the budget to invest in. The best part, customer service is readily available. For those with no experience in marketing, their Knowledge Base can give you sufficient information to answer the basics.

If you’re enrolled in a paid plan, it’s reasonably priced too. It’s not too expensive, and you can benefit from the campaign you will develop.

Aweber is a great choice for email marketing for any beginning marketer or businessperson.

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Commonly asked questions (FAQs) AWeber Image Size For Email Header

What is Aweber?

The Aweber platform for email marketing is designed that is suitable for businesses or digital marketers. No matter if you’re a beginner or veteran, you can increase the visibility of your campaign to any potential audience. The company was established in 1998 and helped companies regardless of size.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with various ECommerce sites such as Shopify as well as CRM systems such as Salesforce as well as web builders like Wix and WordPress, etc. Certain of them may require an additional widget or coding to facilitate the integration.

Does Aweber have support for customers?

They can. Customer support on Aweber is available during business hours via chat, phone, or email. Aweber also has its own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance times for the platform. For users who are brand new you can download a toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types for import. You can make as many as 10 contacts using the form. If you can enter the data manually.

Can you delete a list on Aweber?

Yes. You have to remove the list by going to the “Manage Lists” section. When it is clicked “Deactivate,” it will be deleted on Aweber within 30 days. You can reactivate the list at anytime.

What are the campaigns that work within Aweber?

Campaigns on Aweber are able to be implemented in two ways: subscribe or tag that is applied. When you subscribe, the campaign will begin when a subscriber signs up to the list. If through Tag Applied, the campaign will begin by applying a tag to the subscriber’s information.

Are Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber has just announced Landing Pages on the platform. Aweber plans to integrate this feature with Google Analytics in due time. They are also planning to collaborate with Facebook Analytics as well.

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