AWeber Landing Page Builder

aweber-review

ECommerce and Email Marketing go together. In running the online business, you’ll have the power to market the store the way you want to.

In writing, this might appear easy, but it isn’t. You engage with customers and go through social media, review blog posts, and more. There is also the possibility of making a sale after the advertisement. Another method of advertising is via email marketing.

Nowadays, even a static newsletter isn’t enough to attract interest. If you have a strategy in your mind, send a message to Aweber.

This review will talk about Aweber the way it works with email marketing, and what you should do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber AWeber Landing Page Builder

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • The interface for users can be difficult to navigate
  • Creating a newsletter may form mistakes when it is published
  • Some templates might appear outdated
  • It is not compatible with Google Analytics

Aweber Features

Aweber is an email marketing service for businesses and individuals. It allows users to create newsletters and campaigns for any product or service that are based in HTML templates. Being an online platform uses automation to create a more efficient campaign. After the email is sent to subscribers, you are able to view the data through their statistics.

AWeber Landing Page Builder

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Templates for Responsive Emails

In comparison to its rivals, Aweber has over 700 HTML email templates to select from. While some designs are outdated, they can be customized for an updated look. You can alter the colors, font, or style. If you’re able, you can code your own template also works.

RSS for Email Templates

For bloggers who have a blog, you can transform the contents of an RSS feed in email newsletters. Aweber calls it the “Blog Broadcasts.” It can also be used on any type of content that has the existing RSS feed. This provides immediate notifications to subscribers via emails instead of the website.

There’s a caveat, however. Not all email templates work with an RSS feed.

So when you choose a template, be sure you choose one that is compatible with them. If you don’t, the template could be used without the templates.

Landing Page Builder

Landing Pages are among the latest features that were added to Aweber. They collect data and there are no distractions blocking the sign-up form. It’s all it takes is to allow subscribers to fill in their information.

The heading can be designed by you. You can choose the font the font, style, and color. Photos can be also used here to make the page appear professional to prospective subscribers.

But, this feature can’t be tested through automatic A/B testing. If you also expect it to work in conjunction with Google Analytics, it is not currently possible. This is a feature that they will need to work on in the future. Also, points for incorporating a landing page for in an email-marketing platform, at a minimum.

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AMP for Email

Aweber has the advantage of making use of new technology such as AMP for email. AMP lets users take things that were not previously done in conventional newsletters, such as making an appointment.

This incorporates the use of dynamic content in emails themselves. Consider live results from surveys and scores from sports games or weather updates, and much more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes emails to target a certain audience on your list. It will determine which of your emails is most effective, and can be utilized as the basis to send out future newsletters.

It is attainable to discover data like CTA when you change a particular part of the design. It is possible to test this by trying out three emails as you mix and mix and match. The majority of email marketing tools use three variations as the standard for industry.

There is no limit on how the tests would go, giving freedom on the best approach. A big thumbs up for Aweber!

Data Segmentation

Segmentation allows you to send a personalized and personal email to your targeted audience. Aweber creates segments on any topic within your database. This can include emails opened or viewed, pages visited, link clicks, etc.

To divide the data, you need to visit”Manage Subscribers” or the “Manage Subscribers” section. While Aweber will not allow you to send emails to different segments simultaneously. The issue is when users select the segments and then mix them.

The workaround they have at least is sending emails to various lists. It is possible to exclude lists from mailings, but you cannot exclude individual segments.

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Analytics and Reporting

Aweber’s reporting system is a feature worthy of praise. It provides vital information like open rates and bounces. Click-throughs are also tracked.

You can also view helpful information like:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • History of an individual’s activity

The information you gather here can be used in future campaigns. Based on what they accomplish, you can make use of Aweber for more effective results.

Marketing Automation

You can automate the email marketing process by creating the sales funnels of your choice. These are sent in response to user actions: email opens, link clicks, site visits, sales made, etc. AWeber Landing Page Builder

If a subscriber clicks on the link, Aweber assigns a tag to the subscriber. The tags will decide the emails that are sent to who and when they’re delivered. This specific feature is known as “Aweber Campaigns.”

The process of creating a Subscriber List

Aweber allows you to create a list of up to 10 contacts with the form. While you can manually input the information, it’s feasible to upload them instead. It will speed up the process so you don’t have to stress. They accept these file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of choosing an already-generated subject line or making your own. In the event of creating one, you must wait for verification from your Aweber team. It can take a day or two days.

Customer Support & Knowledge Base

The customer service of Aweber is what is different from other companies. When you’re on the phone or live chat, or by email, you’ll get their input. All subscription plans can use them. Email and live chat are available 24/7, and phone support is open from 8am to 8pm ET from Monday to Friday. AWeber Landing Page Builder

If you’re new to the whole email marketing world, Aweber has a Knowledge Base. Information, video tutorials as well as webinars are all available on this page. This will ensure that people are aware of the things they can incorporate into their marketing campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select between: Pro and Free. The main difference between these plans and the existing email marketing options is the amount of subscribers you’ll cater to. All plans offer 24/7 customer service via chat, phone or via email.

Free Plan

In the Free Plan, you get access to Aweber without cost. However, you’re only limited up to 500 people on the list. The company’s logo will be present every time you mail an email. Features like A/B testing may not be available, but you can start your marketing efforts here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure for the amount of subscribers. Here they are as follows:

  • 1 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber for a price

In this plan, you get access to A/B testing as well as other essential features such as marketing automation. You can also see the data from your campaign and see where they came from. In one way or another these features can greatly aid your marketing plan.

Conclusion

In short, Aweber is a solid platform for email marketing. This is most helpful when you run an online store and you have access to vital features.

The main selling points are its numerous templates including data segmentation, A/B testing, and a reporting system. It’s still possible to work on the free plan even in the absence of funds to purchase. The greatest part is that service for customers is always available. For those who have no experience in marketing the Knowledge Base can give you enough details to help you understand this.

If you’re enrolled in a paid plan It’s affordable too. Not too much but you’ll get the best out of the campaign you will create.

Aweber is a great choice for email marketing platform for beginning marketing or businessperson alike.

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Most Frequently asked questions (FAQs) AWeber Landing Page Builder

What exactly is Aweber?

The Aweber platform for email marketing is designed designed for companies as well as digital marketing. If you’re a novice or experienced you can help your campaign be more visible to any potential audience. The company was founded in 1998 and has helped companies regardless of size.

Does Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with various ECommerce sites like Shopify, CRM such as Salesforce as well as web builders like Wix and WordPress and more. Certain of them may require the use of a specific widget or coding to make the integration smooth.

Does Aweber offer customer support?

They can. The customer service of Aweber is available during business hours via phone, chat, or email. Aweber also has the company’s own Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance schedules for the platform. For those who are new to the platform, there’s a downloadable toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. You can make up to 10 contacts with an online form. If you’re able to enter the data manually.

Can you delete a list on Aweber?

Yes. You must disable the list by going to the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be deleted on Aweber within 30 days. The list can be reactivated at anytime.

How do campaigns work in Aweber?

Campaigns in Aweber can be executed by a combination of subscribe or tag applied. When you subscribe, the campaign will begin when a subscriber signs up to the list. If it’s through Tag Applied, the campaign would begin by applying an application tag on the subscriber’s information.

Is Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has recently launched Landing Pages on the platform. The company plans to have this to Google Analytics in due time. They also plan to work in conjunction with Facebook Analytics as well.

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