AWeber Lightbox Leaving A Grey Mark

aweber-review

ECommerce and Email Marketing go hand-in-hand. In running the online business, you have the power to market the store in the way you wish to.

In writing, this could appear simple, but it’s not. It’s about engaging with customers, go through social media reviewing blog posts and more. You also have the chance of making a sale following the advertisement. Another method of advertising is via email marketing.

Today, even a static newsletter is not enough to attract attention. If you have a strategy in mind, say hello to Aweber.

This review will cover Aweber and how email marketing works, and what you can do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber AWeber Lightbox Leaving A Grey Mark

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • User-interface may be challenging to navigate
  • A newsletter’s creation can result in mistakes after publication
  • Some templates might appear old-fashioned.
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution for both individuals and businesses. It permits users to design newsletters and campaigns for any product or service based in HTML templates. Being an online platform uses automation to create a simple campaign. Once the email has been sent to the subscribers, you can view the information through their stats.

AWeber Lightbox Leaving A Grey Mark

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Templates for Responsive Emails

Compared to its competitors, Aweber has over 700 HTML email templates that you can choose from. While some of the templates are outdated however, they are customizable to create a fresh look. You can change the color, font, or style. If you’re able, you can code your own template this is also possible.

RSS for Email Templates

If you run a blog, you are able to convert the content of the RSS feed to email newsletters. Aweber calls it the “Blog Broadcasts.” It can also be used on any type of content that has already an RSS feed. This provides immediate notifications to subscribers via email, instead of visiting the website.

There’s a caveat, however. There aren’t all templates for email that are compatible with RSS feed.

If you decide to use the template, make certain to select one that is compatible with them. If not, the template can be used without them.

Builder of the Landing Page

Landing Pages are among the latest features that were added to Aweber. They capture data, and no distracting elements are taking away from the registration form. All it does is allow subscribers to give their details.

You can design the heading and font, style and color. Images can be utilized in this section to make the site look professional to potential subscribers.

But, this feature can’t be tested using automated A/B testing. If you’re hoping that it to be integrated by Google Analytics, it is not possible at the moment. It’s a feature they have to develop in the future. Plus points for including on a landing page in an email-marketing platform at least.

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AMP for Email

Aweber has the advantage of utilizing new technology like AMP to send emails. AMP lets users take actions not done before in traditional newsletters such as setting an appointment.

It also combines using dynamic content within the email itself. Consider live results from surveys and scores from sports games or weather updates, and many more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes emails to target a certain audience on your list. It determines which one performs best, and it is used to determine the best option for any future emails.

There is a possibility of locating information such as CTA in the event that you change a particular part of the design. You can try this by testing three emails , mixing and mix and match. The majority of email marketing tools use three variants since it’s the standard for industry.

There is no limit regarding how tests will be conducted, allowing for freedom to choose the most effective strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation lets you send a personalized and personal email to your intended audience. Aweber creates segments for any subject that is in your database. This includes emails opened, pages visited, link clicks, etc.

To segment the data, you have to visit the “Manage Subscribers” section. While Aweber won’t let you send emails to different segments at the same time. The issue is when users select and mix segments.

The method they use at least is sending emails to various lists. You can exclude lists from a mailing, but it is impossible to exclude segments of a list.

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Analytics and Reporting

The reporting system of Aweber is an excellent feature that deserves praise. You monitor vital statistics such as open rate, click-throughs, and bounces.

There’s even the option to look up useful information such as:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • History of an individual’s activity

The information you gather here can be used in future campaigns. Depending on what they do, you can utilize Aweber to get better outcomes.

Marketing Automation

You can automate the email marketing process by designing the sales funnels of your choice. They are sent based on user actions: email opens, link clicks, site visits, purchases made, etc. AWeber Lightbox Leaving A Grey Mark

When a subscriber clicks the link, Aweber assigns a tag to the subscriber. The tags can decide the emails that are sent to who and when they’re sent. This particular feature is referred to as the “Aweber Campaigns.”

Creating a Subscriber List

Aweber lets you create an unlimited list of 10 contacts via an online form. While you can manually input the information, it’s possible to import them instead. This speeds the process and you don’t have to stress. It will accept these types of files when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of using a pre-generated subject line , or making your own. If you create one, you must wait for confirmation by Aweber. Aweber team. It can take a day or two days.

Customer Support & Knowledge Base

Aweber’s customer support is what is different from other companies. When you’re on the phone or live chat or via email, you’ll be able to get their input. Every subscription plan can benefit from them. Email and live chat support is available 24/7, and phone support is available from 8am-8pm ET Monday to Friday. AWeber Lightbox Leaving A Grey Mark

If you’re new to the whole email marketing world, Aweber has a Knowledge Base. Information, video tutorials as well as webinars are available on this page. This will ensure that people have an idea of what they can incorporate into their campaigns.

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Aweber Pricing Plans

Aweber has two plans you can select from: Pro and Free. The distinction between this plan and the existing email marketing options is the amount of subscribers you’ll be catering to. Each plan comes with 24/7 customer support by chat, phone or email.

Free Plan

With the Free Plan, you get access to Aweber without cost. However, you’re restricted to 500 subscribers on your list. The company’s logo will be present every time you mail an email. Features such as A/B testing will not be usable, but you can begin your marketing here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:

  • 0 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25000 contacts: Contact Aweber for a price

In this plan, you get access to A/B testing as well as other essential features such as marketing automation. You can also see the data from your campaign in action and the source of these data. One way or another these features can greatly aid your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. It’s especially useful if you manage an online shop and have access to essential vital features.

The most important selling point is its many templates including data segmentation, A/B testing, and reporting system. It can still work well on the free plan even in the absence of budget to spend on. The greatest part is that customer service is readily available. For those who have no experience in marketing the Knowledge Base can give you sufficient information to answer this.

If you’re enrolled in a paid plan It’s affordable too. Not too much but you’ll make the most of the campaign you will make.

Aweber can be the go-to email marketing tool for all marketing or businessperson alike.

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Commonly asked questions (FAQs) AWeber Lightbox Leaving A Grey Mark

What exactly is Aweber?

An email-based marketing service is a must designed for entrepreneurs as well as digital marketing. If you’re a novice or experienced, you can help your campaign be more visible to all potential customers. The company was established in 1998, and it helped companies of all sizes.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into many ECommerce sites like Shopify as well as CRM systems like Salesforce and web builders like Wix and WordPress and more. Some of them will need the use of a specific widget or programming to make the integration smooth.

Does Aweber provide support for customers?

They do. Customer service on Aweber is available during business hours via chat, phone or email. It also offers the company’s own Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance times of the platform. For those who are new to the platform, there’s a downloadable toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. It is possible to create as many as 10 contacts using an online form. If you’re able to enter the data manually.

Can you delete a list on Aweber?

Yes. You can remove the list using the “Manage Lists” section. After it is clicked “Deactivate,” it will be removed from Aweber in 30 days. You can reactivate the list at anytime.

How do campaigns work in Aweber?

Campaigns in Aweber are able to be implemented by a combination of subscribe or tag applied. On Subscribe, the campaign will begin when a subscriber is added to your mailing list. If the subscriber is Tag Applied, the campaign will begin when the system uses an application tag on the subscriber’s information.

Are Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber just recently introduced Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They are also planning to collaborate in conjunction with Facebook Analytics as well.

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