AWeber Mail List

aweber-review

ECommerce and Email Marketing go in tandem. If you own the online business, you’ll have the option of marketing the store in the way you wish to.

In writing, this could sound easy, but it isn’t. Customers interact with you, go through social media, review blog posts, and more. There’s also the possibility of making a sale following the advertisement. Another method of advertising is through email marketing.

Today, even a static newsletter is not enough to draw attention. If you have a strategy in your mind, send a message to Aweber.

This review will cover Aweber the way email marketing works, and what you need to do.

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Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review.

Pros and Pros and Aweber AWeber Mail List

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • The interface for users can be difficult to navigate
  • Creating a newsletter may form mistakes after publication
  • Some templates may look out of date
  • It is not compatible with Google Analytics

Aweber Features

Aweber provides an email-based marketing service for both individuals and businesses. It allows users to create campaigns and newsletters for any product or service that are based on HTML templates. Being an online platform uses automation to create a simple campaign. Once the email has been delivered to recipients, you can look at the data through their statistics.

AWeber Mail List

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Templates for responsive email

Comparatively to other providers, Aweber has over 700 HTML email templates to select from. Although some templates are old but they can be modified to create a fresh look. You can change the color as well as the font or style. If you’re able, you can code your own template this is also possible.

RSS to Email Templates

If you run blogs, you can transform the contents of your RSS feed into email newsletters. Aweber refers to it as “Blog Broadcasts.” It can also be used with any other content that has the existing RSS feed. It provides instant updates to subscribers through email instead of going to the website.

There’s a caveat, however. Not all email templates work with RSS feed.

When you select a template, be sure to find one that works with them. If it is not, the template will still work without them.

Builder of the Landing Page

Landing Pages are the newer features introduced in Aweber. They collect data and do not have distracting elements hindering the registration form. It’s all it takes is to allow subscribers to fill in their information.

You can create the heading and font, style and the color. Photos can also be used to create a page that will appear professional to prospective subscribers.

This feature, however, cannot be tested through automatic A/B testing. If you also expect it to work with Google Analytics, it is not yet possible. It’s a feature they must work on in the future. Also, points for incorporating a landing page for the email marketing system at least.

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AMP for Email

Aweber offers the benefit of utilizing new technology like AMP for email. AMP allows users to take things that were not previously done in conventional newsletters, such as making an appointment.

This incorporates the use of dynamic content within emails themselves. Think live survey results, sports game scores as well as weather updates and many more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes emails to target a certain group of people on your list. It determines which one does the best job, and can be used to determine the best option for future email campaigns.

It is attainable to discover data like CTA in the event that you change an element of the design. You can test this by experimenting with three emails as you mix and match. Most email marketing tools follow 3 variants as it’s the standard for industry.

There’s no limitation regarding how tests will go, giving freedom on the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation allows you to send a personalized and personal email to your intended audience. Aweber creates segments for any topic within your database. This includes emails opened or viewed, pages visited, link clicks, etc.

To segment the data, you need to go to”Manage Subscribers” or the “Manage Subscribers” section. While Aweber won’t let you send emails to different segments at the same time. The issue is when users select to mix and match segments.

The method they use at least is sending emails to several lists. You can exclude lists from mailings, but it is impossible to exclude segments of a list.

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Reporting and Analytics

Aweber’s reporting system is an excellent feature that deserves praise. You monitor vital statistics like open rate and bounces. Click-throughs are also tracked.

There’s even the option to see useful information, such as:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • An individual’s history of activities

The information you get here can be used for future campaigns. Based on the type of campaign they are it is possible to utilize Aweber for better outcomes.

Marketing Automation

You can automate the marketing via email process by designing the sales funnels of your choice. They are sent out based on the actions of the user: emails opened or clicks on links, site visits, purchase made, etc. AWeber Mail List

If a subscriber clicks on the link, Aweber will set a tag to the subscriber. The tags can determine the emails that are sent to who and when they’re sent. This particular feature is referred to as the “Aweber Campaigns.”

The process of creating the Subscriber List

Aweber allows you to create lists of up to 10 contacts via a form. Although you can manually enter the information, it’s easy to transfer them. This speeds the process and you won’t feel the tension. It will accept these types of files when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between using a pre-generated subject line or making your own. If you create one, you have to wait for verification by the Aweber team. It can take a full day or two days.

Customer Support and Knowledge Base

Aweber’s customer support is what is different from other companies. When you’re on the phone or live chat, or by email, you’ll receive their advice. Every subscription plan can benefit from these services. Chat and emails are available 24 hours a day, while phone support is open from 8am to 8pm ET Monday to Friday. AWeber Mail List

If you’re still a novice to the email marketing industry, Aweber has a Knowledge Base. Videos, information and webinars can be found on this page. This will ensure that people are aware of the things they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans to choose from: Pro and Free. The main difference between these plans and other email marketing services is the amount of subscribers you’ll be catering to. All plans offer 24/7 customer support via chat, phone, or via email.

Free Plan

With the Free Plan, you get to use Aweber without cost. However, you’re restricted by 500 users on your account. The watermark of the company will be present every time you send an email. Features like A/B testing won’t be available, however, you can begin your marketing efforts here.

Pro Plan

In Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:

  • 1 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber for a quote

With this plan, you’ll get access to A/B testing and more essential features like marketing automation. You can also see the data from your campaign and see where they came from. One way or another these features can greatly aid your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. This is most helpful when you manage an online shop and have access to vital features.

The major selling points are its numerous templates including data segmentation, A/B testing, as well as a reporting system. It is still possible to use with the free plan in the absence of funds to purchase. The greatest part is that service for customers is always available. For those who have no prior experience in marketing the Knowledge Base can give you enough details to help you understand the basics.

If you are enrolled in a paid subscription, it’s reasonably priced too. Not too much but you’ll benefit from the campaign you will create.

Aweber could be the best choice for email marketing for any beginning businessmen and marketers.

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Commonly Asked Questions (FAQs) AWeber Mail List

What exactly is Aweber?

Aweber is an email marketing platform designed for companies as well as digital marketing. No matter if you’re a beginner or seasoned professional you can help your campaign be more visible to anyone who is interested. The company was established in 1998 and has helped businesses regardless of size.

Does Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into different ECommerce websites like Shopify, CRM like Salesforce, web builders like Wix and WordPress and more. Certain of them may require an additional widget or code to ensure seamless integration.

Does Aweber provide customer service?

They can. Customer service on Aweber is accessible during business hours via phone, chat, or email. Aweber also provides an in-house Knowledge Base where you can access information, video tutorials as well as live webinars. scheduled maintenance times for the platform. For users who are brand new you can download a toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. You can make at least 10 contacts through a form. If you are able, you could also input the data manually.

Can you delete a list on Aweber?

Yes. You can remove the list using the “Manage Lists” section. Once you click “Deactivate,” it will be deleted from Aweber in 30 days. You are able to reactivate the list at any time.

How do campaigns function in Aweber?

Campaigns in Aweber can be executed by a combination of subscribe or tag that is applied. On Subscribe, the campaign will start when someone signs up to the list. If it’s through Tag Applied, the campaign would begin by applying an application tag on the subscriber’s information.

Are Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has recently launched Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They also plan to work together with Facebook Analytics as well.

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