ECommerce and Email Marketing go hand-in-hand. If you own the online business, you have the option of marketing the store however you would like to.
On paper, it could seem simple, but it’s not. It’s about engaging with customers and go through social media, review blog posts, and more. There’s also the possibility of generating a sale in the wake of the advertisement. One method to promote is through email marketing.
Today, even a static newsletters aren’t enough to draw attention. When you have a strategy in your mind, send a message to Aweber.
This review will cover Aweber the way email marketing works, and what you need to do.
Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review.
Pros and Pros and Aweber AWeber Mailing List Not Active
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- User-interface may be challenging to navigate
- Creating a newsletter may form mistakes after publication
- Some templates might appear out of date
- It is not compatible with Google Analytics
Aweber can be described as an email marketing solution for both individuals and businesses. It permits users to design newsletters and campaigns for any service or product built on HTML templates. Since it is a platform uses automation to make a streamlined campaign. When the email is delivered to subscribers, you are able to view the details through their statistics.
Templates for responsive email
In comparison to its rivals, Aweber has over 700 HTML email templates to choose from. Although some templates are old however, they are customizable for an updated style. You can change the color as well as the font or style. When you can, coding your own template this is also possible.
RSS to Email Templates
For bloggers who have blogs, you can transform the contents of an RSS feed in newsletters via email. Aweber calls it the “Blog Broadcasts.” It also works with any other content that has the existing RSS feed. It provides instant updates to subscribers through emails instead of the website.
There’s a caveat, however. Some email template templates are compatible with RSS feed.
So when you choose a template, be sure you choose one that works with them. If you don’t, the template could still be used without the templates.
Landing Page Builder
Landing Pages are among the latest features introduced in Aweber. They collect data and do not have distracting elements taking away from the registration form. It’s all it takes is to allow subscribers to give their details.
You can create the heading, font, style, and color. Photos can be also used in this section to make the site appear professional to prospective subscribers.
However, this feature cannot be evaluated using automatic A/B testing. If you’re hoping that it could be used with Google Analytics, it is not yet possible. It’s something they’ll need to work on as time goes by. Plus points for including the landing page of in an email-marketing platform at the very least.
AMP for Email
Aweber offers the benefit of making use of new technology such as AMP for email. AMP lets users make decisions that are not possible in conventional newsletters, such as making an appointment.
It also combines using dynamic content in an email. Consider live results from surveys, sports game scores, weather updates, and more. In essence, the news comes to you. Sounds familiar?
Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular audience on your list. It will determine which of your emails is most effective, and can be utilized as the basis for future emails.
There is a possibility of locating data like CTA in the event that you change one particular aspect in the layout. You can try this by testing three different emails while mixing and match. The majority of email marketing tools use three variants since it’s the industry standard.
There is no limit on how the tests would be conducted, allowing for freedom to choose the most effective strategy. A huge thumbs up to Aweber!
Segmentation allows you to send a personalized and personal email to your intended audience. Aweber creates segments for any topic in your database. This includes emails that are opened, pages visited, link clicks, and so on.
To divide the data, you have to visit”Manage Subscribers” or the “Manage Subscribers” section. While Aweber will not allow you to send emails to different segments at the same time. The issue is when users select to mix and match segments.
The solution they can use at least is sending emails to multiple lists. Lists can be excluded from mailings, but you cannot exclude individual segments.
Reporting and Analytics
Aweber’s reporting feature is an excellent feature that deserves praise. You monitor vital statistics such as open rate, click-throughs, and bounces.
There’s even the option to view helpful information like:
- Email list growth over time
- Methods to sign-up
- Information about geography
- The history of an individual’s activities
The information you get will be useful for future campaigns. Based on what they accomplish you could utilize Aweber to get better results.
You can automate the marketing via email process by creating the sales funnels of your choice. They are sent based on user actions: email opens and clicks on links, website visits, purchases made, etc. AWeber Mailing List Not Active
If a subscriber clicks on a link, Aweber assigns a tag to the subscriber. Tags can be used to determine the emails that are sent to whom and when they are delivered. This specific feature is known as “Aweber Campaigns.”
Making an Subscriber List
Aweber allows you to build lists of up to 10 contacts via an online form. While you can manually input the information, it’s feasible to upload them instead. It speeds up the process so that you don’t experience the stress. They accept these file types when importing:
You have the option of using an already-generated subject line or creating your own. Except when making one, you need to wait for verification from your Aweber team. It can take a day or two.
Customer Support & Knowledge Base
Aweber’s customer support is what sets it apart from the other. If you’re calling, live chat, or via email, you’ll be able to get their input. All subscription plans can use them. Chat and emails support is available 24 hours a day, while phone support is available from 8am-8pm ET from Monday to Friday. AWeber Mailing List Not Active
If you’re new to the whole email marketing industry, Aweber has a Knowledge Base. Videos, information as well as webinars are all available on this page. This will ensure that people know what they can do in their marketing campaigns.
Aweber Pricing Plans
Aweber offers two plans to choose from: Free and Pro. The main difference between these plans and the existing email marketing options is the amount of subscribers you’ll cater to. All plans offer 24/7 customer support by chat, phone or email.
In the Free Plan, you get access to Aweber at no cost. But, you’re limited by 500 users on your account. The company’s watermark will appear every time you send an email. Features such as A/B testing will not be usable, but you can begin your marketing from here.
In Pro Plan subscribers Pro Plan, there’s a pricing structure for the amount of subscribers. Here they are as follows:
- 1 – 500 contacts: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 – 25,000 contacts: $149.99/month
- More than 250,000 contacts Contact Aweber for a price
With this plan, you will have access to A/B testing as well as more essential features like marketing automation. You can also view the data from your campaign and see the source of these data. In one way or another the additional features will greatly aid your marketing strategy.
In the simplest terms, Aweber is a solid email marketing platform. This is most helpful when you own an online store and you get access to vital features.
The major selling points are its many templates including data segmentation, A/B testing, as well as a reporting system. It’s still possible to work on the free plan even when you don’t have enough funds to purchase. The best part, service for customers is always available. For those with no marketing background, their Knowledge Base can give you enough information to cover the basics.
If you are enrolled in a paid plan, it’s reasonably priced too. The cost is not excessive but you’ll make the most of the campaign you will make.
Aweber could be the best choice for email marketing tool for all marketing or businessperson alike.
Most Frequently Asked Questions (FAQs) AWeber Mailing List Not Active
What is Aweber?
The Aweber platform for email marketing is designed designed for entrepreneurs as well as digital marketing. Whether you are a beginner or experienced you can make your campaign more visible to any potential audience. The company was founded in 1998, and it helped businesses that were of any size.
Can Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into many ECommerce sites like Shopify, CRM such as Salesforce as well as web builders like Wix and WordPress and many more. Some of them require an additional widget or code to ensure seamless integration.
Does Aweber provide support for customers?
They offer it. Customer service on Aweber is available during business hours via phone, chat or email. Aweber also provides an in-house Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance times for the platform. For users who are brand new it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types for import. You can create up to 10 contacts using an online form. If you’re able to, you could also input the information manually.
Can you delete a list on Aweber?
Yes. You have to deactivate the list by going to the “Manage Lists” section. Once it is clicked “Deactivate,” it will be deleted from Aweber after 30 days. You can reactivate the list at any time.
What are the campaigns that work in Aweber?
Campaigns in Aweber are able to be implemented by a combination of subscribe or tag that is applied. If you subscribe, your campaign begins when someone signs up to the list. If through Tag Applied, the campaign will begin when the system uses a tag to the subscriber’s details.
Do Landing Pages in Aweber integrated with Google Analytics?
No. Aweber has just announced Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They are also planning to work together with Facebook Analytics as well.