AWeber Make Customers Be Added To Separate Lists

aweber-review

ECommerce and Email Marketing go hand-in-hand. In running an online store, you have the option of marketing the store the way you want to.

On paper, it might seem straightforward, but it’s actually not. Customers interact with you and go through social media reviewing blog posts and so on. You also have the chance of generating a sale in the wake of the advertisement. One method to promote is to use email marketing.

Today, even a static newsletter is not enough to attract interest. When you have a strategy in mind, say hello to Aweber.

This review will cover Aweber the way email marketing works, and what you should do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Cons of Aweber AWeber Make Customers Be Added To Separate Lists

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • A newsletter’s creation can result in mistakes when it is published
  • Some templates could be old-fashioned.
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution that is available to both businesses and individuals. It allows users to create campaigns and newsletters for any item or service that are based on HTML templates. Being an online platform, it makes use of automation to make a streamlined campaign. When the email is sent to recipients, you can look at the details through their statistics.

AWeber Make Customers Be Added To Separate Lists

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Templates for Responsive Emails

Compared to its competitors, Aweber has over 700 HTML email templates to choose from. While some of the templates are outdated however, they are customizable to give a modern style. You can tweak the colors and fonts, or even the style. If you are able to code your own template which also works as well.

RSS to Email Templates

If you run a blog, you can transform the contents of your RSS feed into newsletters via email. Aweber calls it the “Blog Broadcasts.” This can also work with any other content that has an existing RSS feed. It provides instant notifications to subscribers via emails instead of the website.

There’s a caveat, however. There aren’t all templates for email that can be used with RSS feed.

If you decide to use the template, make sure to find one that can also work with them. If you don’t, the template could still be used without them.

Builder of the Landing Page

Landing Pages are the latest feature that were added to Aweber. They collect data and no distracting elements are blocking the registration form. It’s just a way to let subscribers to fill in their information.

The heading can be designed by you. You can choose the font the font, style, and the color. Photos can be also used to create a page that will appear professional to prospective subscribers.

This feature, however, cannot be tested through automatic A/B testing. If you also expect it to be integrated in conjunction with Google Analytics, it is not yet possible. This is a feature that they will must work on as time passes. Plus points for including on a landing page the email marketing system at least.

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AMP for Email

Aweber has the advantage of using new technologies like AMP to send emails. AMP lets users take decisions that are not possible in conventional newsletters, such as making an appointment.

This incorporates the use of dynamic content in an email. Imagine live survey results and scores from sports games, weather updates, and more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It determines which one performs best, and it can be used to determine the best option for any future email campaigns.

It is attainable to discover details like CTA when you change a particular part of the design. You can test this by trying out three emails as you mix and match. The majority of email marketing tools use 3 variants as it’s the standard for industry.

There’s no limitation regarding how tests will take place, which gives you the freedom to choose the best strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation lets you send a personalized and personal email to your intended audience. Aweber creates segments for any subject that is in your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.

To separate the data, you have go to”Manage Subscribers” or the “Manage Subscribers” section. However, Aweber won’t let you send emails to different segments at the same time. One problem that can happen is when users select to mix and match segments.

The method they use at a minimum is to send emails to several lists. You can exclude lists from your mailing list, however, it is impossible to exclude segments of a list.

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Analytics and Reporting

The reporting system of Aweber is a feature worthy of praise. It provides vital information such as open rate, click-throughs, and bounces.

There’s even the option to look up useful information such as:

  • Email list growth over time
  • Sign-up methods
  • Information about geography
  • The history of an individual’s activities

The information you get will be useful in future campaigns. Based on what they accomplish it is possible to make use of Aweber to get better results.

Marketing Automation

You can automate the marketing via email process by creating the sales funnels of your choice. They are sent based on the actions of the user: emails opened or clicks on links, site visits, purchases made, etc. AWeber Make Customers Be Added To Separate Lists

When a subscriber clicks a link, Aweber assigns an email address for the subscriber. Tags can be used to decide the emails that are sent to who and when they’re sent. This specific feature is known as “Aweber Campaigns.”

The process of creating the Subscriber List

Aweber lets you create an unlimited list of 10 contacts via an online form. Although you can manually enter the data, it is also feasible to upload them instead. This speeds up the process so you don’t have to stress. They will accept the following file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between using a pre-generated subject line or making your own. In the event of creating one, you must wait for confirmation from your Aweber team. It can take a full day or two days.

Customer Support and Knowledge Base

Aweber’s customer service stands out from the rest. When you’re on the phone, live chat, or by email, you’ll have their help. Every subscription plan can benefit from them. Live chat and email are accessible 24/7. Phone support is available from 8am-8pm ET Monday to Friday. AWeber Make Customers Be Added To Separate Lists

If you’re new to the entire email marketing world, Aweber has a Knowledge Base. Videos, information as well as webinars are available here. This makes sure that users know what they can do in their campaigns.

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Aweber Pricing Plans

Aweber has two plans you can choose from: Pro and Free. The difference here compared to other email marketing services is the amount of customers you’ll cater to. All plans offer 24/7 customer service via chat, phone or via email.

Free Plan

With the Free Plan, you get to use Aweber for free. However, you’re restricted to 500 subscribers on your list. The company’s watermark will be present every time you’ll make an electronic mail. Features like A/B testing may not be usable, but you can begin your marketing efforts here.

Pro Plan

For the Pro Plan, there’s a pricing structure based on the number of subscribers. These are as follows:

  • 0 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25000 contacts Contact Aweber for a quote

In this plan, you will have access to A/B tests and additional essential features, such as marketing automation. You can also see the data of your own campaign and see where they came from. In some way or other these features can greatly aid your marketing strategy.

Conclusion

In short, Aweber is a solid email marketing platform. It’s especially useful if you run an online store and have access to the most essential features.

The major selling points are the numerous templates including data segmentation, A/B testing, and a reporting system. It can still work well on the free version even in the absence of budget to spend on. The best part, the customer support is available 24/7. For those with no prior experience in marketing Their Knowledge Base can give you sufficient information to answer that.

If you are enrolled in an paid plan it’s priced reasonably. Not too much, and you can get the best out of the campaign you will create.

Aweber is a great choice for email marketing tool for all marketer or businessperson.

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Most Frequently Asked Questions (FAQs) AWeber Make Customers Be Added To Separate Lists

What exactly is Aweber?

Aweber is an email marketing platform designed for companies and digital marketers. If you’re a novice or seasoned professional it is possible to increase the visibility of your campaign to any potential audience. The company was founded in 1998 and has helped businesses that were of any size.

Can Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with different ECommerce sites like Shopify and CRMs like Salesforce, web builders like Wix and WordPress and many more. Some of them will need a dedicated widget or additional programming to facilitate the integration.

Does Aweber have support for customers?

They do. The customer service of Aweber is accessible during business hours by phone, chat or via email. Aweber also has the company’s own Knowledge Base where you can get information, videos tutorials, live webinars, and scheduled maintenance times of the platform. For users who are brand new, there’s a downloadable toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make at least 10 contacts using a form. If you are able manually input the data manually.

Can you delete a list on Aweber?

Yes. You can remove the list by going to the “Manage Lists” section. After it is clicked “Deactivate,” it will be removed from Aweber after 30 days. You can reactivate the list at any time.

What are the campaigns that work within Aweber?

Campaigns within Aweber can work in two ways: subscribe or tag that is applied. On Subscribe, the campaign begins when someone is added to your mailing list. If the subscriber is Tag Applied, the campaign will begin by applying a tag to the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also plan to integrate with Facebook Analytics as well.

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