ECommerce and Email Marketing go in tandem. In running an online store, you have the option of marketing the store in the way you wish to.
It might seem simple, but it’s not. Customers interact with you and go through social media reviewing blog posts and much more. There is also the possibility of making a sale following the advertisement. One way to advertise is to use email marketing.
Today, even a static newsletters aren’t enough to draw interest. When you have a strategy in mind, say hello to Aweber.
This review will discuss Aweber, how it works with email marketing, and what you should do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review.
Pros and Pros and Aweber AWeber Mx For Godaddy
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- User-interface may be challenging to navigate
- The creation of a newsletter could result in mistakes after publication
- Some templates could be out of date
- It isn’t able to be integrated with Google Analytics
Aweber is an email marketing solution for businesses and individuals. It permits users to design campaigns and newsletters for any service or product based upon HTML templates. As an online platform that makes use of automation to make a streamlined campaign. When the email is delivered to subscribers, you can view the data through their statistics.
Templates for responsive email
In comparison to its rivals, Aweber has over 700 HTML email templates to select from. Although some templates are old but they can be modified to give a modern look. You can tweak the colors, font, or style. If you are able to code your own template also works.
RSS to Email Templates
For bloggers who have a blog, you can convert the content of an RSS feed in newsletters via email. Aweber calls it “Blog Broadcasts.” It can also be used on any type of content that has already an RSS feed. This gives instant notifications to subscribers via email instead of going to the site.
There’s a catch, though. Some email template templates are compatible with an RSS feed.
If you decide to use a template, be certain to select one that can also work with them. If you don’t, the template could still work without them.
Landing Page Builder
Landing Pages are the latest feature added in Aweber. They are designed to collect information, and do not have distracting elements hindering the registration form. All it does is allow users to provide their information.
You can create the heading and font, style and the color. Photos can be also used to create a page that will look professional to potential subscribers.
However, this feature cannot be evaluated using automatic A/B testing. If you’re also anticipating it could be used with Google Analytics, it is not yet possible. It’s something they’ll have to develop as time goes by. Bonus points for having a landing page for in an email-marketing platform at the very least.
AMP for Email
Aweber is a great alternative to utilizing new technology like AMP to send emails. AMP lets users take things that were not previously done in conventional newsletters, such as making an appointment.
This incorporates the use of dynamic content within emails themselves. Consider live results from surveys and scores from sports games as well as weather updates and many more. The news is basically delivered to you. Sounds familiar?
Also known as Split Testing, Aweber optimizes emails to target a certain segment of your subscribers. It checks which part is most effective, and will be used as the one to send out future newsletters.
It’s possible to find information such as CTA when you change an element of the design. It is possible to try this by testing three emails as you mix and match. Most email marketing tools follow three variants since it’s the industry standard.
There’s no limitation regarding how tests will be conducted, allowing for freedom to choose the best strategy. A large thumbs-up to Aweber!
Segmentation enables you to send a personal and customized email to your intended audience. Aweber creates segments for any subject within your database. This includes emails opened by users, pages visited, clicks on links, clicks, and so on.
To separate the data, you need go to”Manage Subscribers” or the “Manage Subscribers” section. However, Aweber won’t let you send emails to multiple segments at once. One problem that can happen is when users choose to mix and match segments.
The method they use at a minimum is to send emails to multiple lists. You can exclude lists from mailings, but it is impossible to exclude segments of a list.
Analytics and Reporting
Aweber’s reporting system is a feature worthy of praise. It lets you monitor important statistics such as open rate, click-throughs, and bounces.
You can also look up useful information such as:
- Email list growth over time
- Sign-up methods
- Information about geography
- History of an individual’s activity
The data you collect here can be used in future campaigns. Based on the type of campaign they are, you can make use of Aweber for more effective results.
You can automate the marketing via email process by designing the sales funnels of your choice. They are sent based on the actions of the user: emails opened or clicks on links, site visits, sales made, etc. AWeber Mx For Godaddy
If a subscriber clicks on a link, Aweber will set an email address for the subscriber. Tags can be used to decide the emails that are sent to whom and when they are delivered. This specific feature is known as “Aweber Campaigns.”
Making a Subscriber List
Aweber lets you create lists of up to 10 contacts via the form. Although you can manually enter the details, it’s also possible to import them instead. It speeds up the process so that you don’t experience the anxiety. They will accept the following file types for import:
You can choose between making use of a pre-generated subject line or creating your own. Except when making one, you have to wait for verification by Aweber. Aweber team. It could take a day or two days.
Customer Support & Knowledge Base
Aweber’s customer support is what stands out from the rest. If you’re calling or live chat, or email, you can receive their advice. Every subscription plan can benefit from them. Live chat and email support is available 24 hours a day, while phone support is open from 8am to 8pm ET, Monday through Friday. AWeber Mx For Godaddy
If you’re new to the email marketing world, Aweber has a Knowledge Base. Tutorials, videos and webinars are all available on this page. This ensures that the users know what they can incorporate into their marketing campaigns.
Aweber Pricing Plans
Aweber has two plans you can choose between: Pro and Free. The distinction between this plan and existing email marketing services is the amount of customers that you can cater to. All plans have access to 24/7 customer support by phone, chat or email.
With the Free Plan, you get access to Aweber without cost. However, you’re restricted to 500 subscribers on your list. The company’s logo will appear each time you’ll mail an email. Features like A/B testing won’t be available, but you can start your marketing here.
To purchase those who subscribe to the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. These are as follows:
- 1 – 500 contacts: $19.99/month
- Contacts between 501 and 2,500: $29.99/month
- 2,501 – 5,000 contacts: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25,000 contacts Contact Aweber to request a quote
With this plan, you will have access to A/B testing and more essential features like marketing automation. You can also see the data from your campaign and see the source of these data. One way or another the additional features will assist you in your marketing strategy.
In short, Aweber is a solid email marketing platform. It is particularly useful when you run an online store and have access to the most essential features.
The main selling points are its numerous templates, data segmentation, A/B testing, as well as a reporting system. It’s still possible to work on the free version even in the absence of budget to spend on. The best part is that customer service is readily available. For those with no experience in marketing, their Knowledge Base can give you enough information to cover this.
When subscribed to an paid plan it’s priced reasonably. It’s not too expensive and you will get the best out of the campaign you will develop.
Aweber could be the best choice for email marketing tool for all marketing or businessperson alike.
Most Frequently asked questions (FAQs) AWeber Mx For Godaddy
What is Aweber?
Aweber is an email marketing platform that is suitable for companies and digital marketers. Whether you are a beginner or veteran you can help your campaign be more visible to any potential audience. The company was established in 1998 and has helped companies that were of any size.
Can Aweber be integrated with third-party applications?
Yes. Aweber is able to be integrated with different ECommerce sites like Shopify as well as CRM systems like Salesforce as well as web builders such as Wix and WordPress and more. Some of them require the use of a specific widget or code to make the integration smooth.
Does Aweber offer customer service?
They offer it. Customer service on Aweber is available during business hours via chat, phone, or email. It also offers an in-house Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance schedules for the platform. For those who are new to the platform it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. You can create at least 10 contacts with an online form. If you can, you could also input the data manually.
Can you delete a list on Aweber?
Yes. You can disable the list by visiting the “Manage Lists” section. After you click “Deactivate,” it will be deleted from Aweber within 30 days. The list can be reactivated at any time.
How do campaigns function in Aweber?
Campaigns within Aweber can be executed in two ways: on subscribe or tag that is applied. When you subscribe, the campaign will start when someone is added to your mailing list. If through Tag Applied, the campaign will begin when the system uses an application tag on the subscriber’s details.
Is Landing Pages in Aweber integrated with Google Analytics?
No. Aweber has recently launched Landing Pages on the platform. Aweber plans to integrate this feature with Google Analytics in due time. They also plan to collaborate in conjunction with Facebook Analytics as well.