AWeber Pro Plan

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ECommerce and Email Marketing go hand-in-hand. When you manage an online store, you’re given the power to market the store the way you want to.

It could sound easy, but it isn’t. It’s about engaging with customers and go through social media and blog posts, and more. There’s also the possibility of generating a sale in the wake of the advertisement. One method to promote is through email marketing.

These days, even the static newsletters aren’t enough to attract interest. When you have a strategy to implement, you can say hi to Aweber.

This review will talk about Aweber the way it works with email marketing, and what you can do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber AWeber Pro Plan

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • It can be difficult for users to navigate
  • Creating a newsletter may form errors when published
  • Some templates could be outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber is an email marketing platform for both individuals and businesses. It permits users to design newsletters and campaigns for any item or service that are based in HTML templates. As an online platform that makes use of automation to create a simple campaign. Once the email has been delivered to subscribers, you are able to view the information through their stats.

AWeber Pro Plan

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Responsive Email Templates

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some designs are outdated however, they are customizable for an updated style. You can alter the colors and fonts, or even the style. If you are able to code your own template this is also possible.

RSS to Email Templates

For bloggers who have a blog, you can convert the content of your RSS feed into email newsletters. Aweber calls it “Blog Broadcasts.” It can also be used on any type of content that has the existing RSS feed. This gives instant notifications to subscribers via emails instead of the website.

There’s a caveat. There aren’t all templates for email that are compatible with an RSS feed.

So when you choose the template, make sure to find one that is compatible with them. If you don’t, the template could still work without the templates.

Landing Page Builder

Landing Pages are the newer features introduced in Aweber. They capture data, and no distracting elements are blocking the registration form. It’s just a way to let users to provide their information.

You can design the heading and font, style and the color. Images can be utilized in this section to make the site look professional to potential subscribers.

But, this feature can’t be tested using automated A/B testing. If you also expect it to be integrated with Google Analytics, it is not currently possible. It’s a feature they need to work on as time goes by. Plus points for including on a landing page the email marketing system at least.

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AMP for Email

Aweber is a great alternative to utilizing new technology like AMP for email. AMP lets users make decisions that are not possible in traditional newsletters such as setting an appointment.

It also combines using dynamic content in the email itself. Consider live results from surveys, sports game scores or weather updates, and much more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It determines which one does the best job, and will be used as the one to send out future newsletters.

There is a possibility of locating details such as CTA when you alter one particular aspect or design. You can test this by trying out three different emails while mixing and match. The majority of email marketing tools use three variants since it’s the standard for industry.

There is no limit regarding how tests will be conducted, allowing for freedom to choose the best approach. A big thumbs up for Aweber!

Data Segmentation

Segmentation enables you to create a unique and personalized email to your intended audience. Aweber creates segments for any subject within your database. This can include emails opened, pages visited, link clicks, etc.

To separate the data, you have go to the “Manage Subscribers” section. However, Aweber cannot allow sending emails to different segments at the same time. One issue that could arise is when users select and mix segments.

The solution they can use at a minimum is to send emails to multiple lists. It is possible to exclude lists from your mailing list, however, you can’t exclude specific segments.

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Reporting and Analytics

Aweber’s reporting feature is an excellent feature that deserves praise. It provides vital information like open rate bounces, click-throughs, as well as bounces.

There’s even the option to see useful information, such as:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • An individual’s history of activities

The information you gather here can be used for future campaigns. Based on the type of campaign they are, you can make use of Aweber to get better outcomes.

Marketing Automation

You can automate the marketing via email process by designing the sales funnels of your choice. They are sent out based on users’ actions like email openings, link clicks, site visits, purchase made, etc. AWeber Pro Plan

When a subscriber clicks a link, Aweber assigns tags for the subscriber. The tags can decide the emails that are sent to whom and when they are delivered. This particular feature is referred to as the “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to create lists of up to 10 contacts with a form. While you can manually input the information, it’s easy to transfer them instead. It speeds the process and that you don’t experience the anxiety. It will accept these types of files for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of using a pre-generated subject line , or creating your own. If you create one, you must wait for confirmation by your Aweber team. It could take a day or two.

Customer Support & Knowledge Base

Aweber’s customer support is what stands out from the rest. When you’re on the phone, live chat, or via email, you’ll be able to get their input. All subscription plans have the ability to use them. Email and live chat are available 24 hours a day, while phone support is available between 8am and 8pm ET, Monday through Friday. AWeber Pro Plan

If you’re still new to the marketing via email, Aweber has a Knowledge Base. Information, video tutorials, and webinars are all available on this page. This will ensure that people are aware of the things they can incorporate into their campaigns.

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Aweber Pricing Plans

Aweber has two plans you can select between: Pro and Free. The main difference between these plans and existing email marketing services is the number of subscribers you’ll be catering to. All plans have access to 24/7 customer support by chat, phone, or via email.

Free Plan

In the Free Plan, you get access to Aweber without cost. However, you’re restricted up to 500 people on the list. The company’s watermark will appear every time you mail an email. Features such as A/B testing will not be available, but you can begin your marketing from here.

Pro Plan

For those who subscribe to the Pro Plan, there’s a pricing structure for the amount of subscribers. Here they are as follows:

  • 1 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25000 contacts Contact Aweber for a quote

In this plan, you’ll get access to A/B testing and other essential features such as marketing automation. You will also be able to see the data of your own campaign as it is being implemented and also where they came from. In one way or another, these additional features will significantly help in your marketing plan.

Conclusion

In short, Aweber is a solid email marketing platform. This is most helpful when you run an online store and you have access to essential vital features.

The main selling points are its numerous templates, data segmentation, A/B testing, as well as a reporting system. It is still possible to use on the free plan even in the absence of budget to invest in. The best part is that the customer support is available 24/7. For those who have no marketing background the Knowledge Base can give you sufficient information to answer this.

If you are enrolled in a paid subscription, it’s reasonably priced too. The cost is not excessive and you will make the most of the campaign you’ll develop.

Aweber is a great choice for email marketing tool for all marketer or businessperson.

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Commonly Asked Questions (FAQs) AWeber Pro Plan

What exactly is Aweber?

Aweber is an email marketing platform designed for companies as well as digital marketing. Whether you are a beginner or seasoned professional, you can make your campaign more visible to anyone who is interested. The company was founded in 1998 and has helped businesses of all sizes.

Can Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with different ECommerce sites like Shopify, CRM such as Salesforce and web builders like Wix and WordPress and many more. Some of them require an additional widget or coding to make the integration smooth.

Does Aweber offer customer support?

They offer it. The customer service of Aweber is available during working hours via phone, chat, or email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance schedules for the platform. For those who are new to the platform you can download a toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create at least 10 contacts using an online form. If you are able enter the data manually.

Can you delete a list on Aweber?

Yes. You must remove the list using the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be deleted from Aweber within 30 days. You can reactivate the list at anytime.

How do campaigns work in Aweber?

Campaigns within Aweber are able to be implemented in two ways: subscribe or tag that is applied. When you subscribe, the campaign will start when someone joins your list. If through Tag Applied, the campaign will start by applying tags to identify the subscriber’s data.

Is Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber just recently introduced Landing Pages on the platform. The company is planning to integrate this feature with Google Analytics in due time. They also have plans to collaborate with Facebook Analytics as well.

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