ECommerce and Email Marketing go together. When you manage your own online shop, you’re given the option of marketing the store however you would like to.
It might seem easy, but it isn’t. Customers interact with you and go through social media, review blog posts, and so on. There’s also the possibility of making a sale following the advertisement. One way to advertise is through email marketing.
Today, even a static newsletters aren’t enough to draw interest. If you have a plan in your mind, send a message to Aweber.
This review will discuss Aweber and how email marketing works, and what you need to do.
Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. After, you’ll want to read the rest of the article for a more comprehensive review of AWeber.
Pros and Cons of Aweber AWeber Sample New Subscriber Email
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- User-interface may be challenging to navigate
- A newsletter’s creation can result in mistakes when it is published
- Some templates could be outdated
- It isn’t able to be integrated with Google Analytics
Aweber is an email marketing service for both individuals and businesses. It lets users create campaigns and newsletters for any product or service that are based in HTML templates. Since it is an online platform that makes use of automation to create a simple campaign. When the email is delivered to subscribers, you are able to view the data through their statistics.
Templates for Responsive Emails
Comparatively to other providers, Aweber has over 700 HTML email templates to select from. While some of the templates are outdated, they can be customized to create a fresh appearance. You can tweak the colors and fonts, or even the style. If you’re able, you can code your own template this is also possible.
RSS to Email Templates
For bloggers who have a blog, you can transform the contents of your RSS feed into email newsletters. Aweber calls it “Blog Broadcasts.” It can also be used with any content with already an RSS feed. This gives instant updates to subscribers through email instead of going to the website.
There’s a caveat, however. Not all email templates are compatible with RSS feed.
When you select a template, be sure to find one that is compatible with them. If it is not, the template will still work without the templates.
Landing Page Builder
Landing Pages are the newer features that were added to Aweber. They collect data and do not have distracting elements blocking the sign-up form. All it does is allow users to provide their information.
You can design the heading, font, style, and color. Images can be utilized to create a page that will appear professional to prospective subscribers.
However, this feature cannot be evaluated using automatic A/B testing. If you’re hoping that it to be integrated by Google Analytics, it is not possible at the moment. It’s a feature they must work on in the future. Plus points for including the landing page of in an email-marketing platform at the very least.
AMP for Email
Aweber offers the benefit of making use of new technology such as AMP to send emails. AMP lets users make actions not done before in conventional newsletters, such as making an appointment.
It includes the use of dynamic content within an email. Consider live results from surveys as well as sports game scores as well as weather updates and more. The news is basically delivered to you. Sounds familiar?
Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It will determine which of your emails performs best, and it can be used as the one for future emails.
It’s possible to find data like CTA in the event that you change a particular part in the layout. You can test this by experimenting with three emails as you mix and match. The majority of email marketing tools use 3 variants as it’s the standard for industry.
There’s no limitation regarding how tests will go, giving freedom on the most effective strategy. A big thumbs up for Aweber!
Segmentation enables you to send a personal and customized email to your targeted audience. Aweber creates segments on any subject that is within your database. This can include emails opened by users, pages visited, clicks on links, clicks, etc.
To divide the data, you’ll need go to”Manage Subscribers” or the “Manage Subscribers” section. Although Aweber cannot allow sending emails to different segments at the same time. One issue that could arise is when users choose and mix segments.
The solution they can use at the very least is to send emails to various lists. Lists can be excluded from your mailing list, however, you cannot exclude individual segments.
Reporting and Analytics
Aweber’s reporting feature is a feature worthy of praise. It lets you monitor important statistics like open rates and bounces. Click-throughs are also tracked.
You can also see useful information, such as:
- Email list growth over time
- Sign-up methods
- Information about geography
- The history of an individual’s activities
The information you gather will be useful in future campaigns. Based on the type of campaign they are you could use Aweber for more effective outcomes.
You can automate the email marketing process by designing your own sales flowcharts. They are sent based on user actions: email opens or clicks on links, site visits, sales made, and so on. AWeber Sample New Subscriber Email
When a subscriber clicks the link, Aweber will set tags for the subscriber. The tags can decide which emails are sent out to whom and when they are delivered. This specific feature is known as the “Aweber Campaigns.”
Making the Subscriber List
Aweber lets you create a list of up to 10 contacts via a form. While you can manually input the data, it is also possible to import them. This speeds up the process so you won’t feel the stress. They accept these file types for import:
You have the option of choosing an already-generated subject line or making your own. If you create one, you need to wait for verification from Aweber. Aweber team. It can take a day or two days.
Customer Support & Knowledge Base
The customer service of Aweber is what sets it apart from the other. When you’re on the phone or live chat or via email, you’ll be able to receive their advice. All subscription plans have the ability to use these services. Chat and emails support is accessible 24/7. Phone support is open from 8am to 8pm ET, Monday through Friday. AWeber Sample New Subscriber Email
If you’re still new to the email marketing industry, Aweber has a Knowledge Base. Videos, information as well as webinars are all available here. This makes sure that users know what they can incorporate into their campaigns.
Aweber Pricing Plans
Aweber has two plans you can choose between: Pro and Free. The main difference between these plans and other email marketing services is the number of subscribers that you can cater to. All plans offer 24/7 customer service via phone, chat or via email.
In the Free Plan, you get to use Aweber at no cost. However, you’re restricted up to 500 people on the list. The company’s logo will appear each time you’ll mail an email. Features like A/B testing won’t be available, but you can start your marketing efforts here.
In Pro Plan subscribers Pro Plan, there’s a pricing structure for the number of subscribers. The following are the prices for Pro Plan subscribers:
- Contacts between 0 and 500: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 – 25,000 contacts: $149.99/month
- More than 25,000 contacts Contact Aweber for a price
In this plan, you get access to A/B tests and more essential features like marketing automation. You will also be able to see the results of your campaign and see where they come from. In some way or other, these additional features will assist you in your marketing plan.
In short, Aweber is a solid email marketing platform. It’s especially useful if you run an online store and you get access to essential vital features.
The most important selling point is its numerous templates and data segmentation, as well as the A/B testing, as well as a reporting system. It can still work well on the free version even in the absence of budget to invest in. The best part, the customer support is available 24/7. If you don’t have a experience in marketing Their Knowledge Base can give you sufficient information to answer that.
If you’re enrolled in an paid plan it’s priced reasonably. It’s not too expensive, and you can make the most of the campaign you will create.
Aweber is a great choice for email marketing platform for beginning businessmen and marketers.
Most Frequently Asked Questions (FAQs) AWeber Sample New Subscriber Email
What exactly is Aweber?
The Aweber platform for email marketing is designed that is suitable for companies or digital marketers. No matter if you’re a beginner or veteran it is possible to increase the visibility of your campaign to anyone who is interested. The company was founded in 1998 and has helped companies of all sizes.
Is it possible to integrate Aweber be integrated with third-party applications?
Yes. Aweber can be integrated into various ECommerce sites such as Shopify as well as CRM systems such as Salesforce, web builders such as Wix and WordPress, etc. Certain of them may require the use of a specific widget or coding to make the integration smooth.
Does Aweber offer customer support?
They can. The customer service of Aweber is available during working hours via phone, chat, or email. Aweber also provides its own Knowledge Base where you can learn more about the platform, videos as well as live webinars. scheduled maintenance times for the platform. For users who are brand new, there’s a downloadable toolkit containing strategies and documents in running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types for import. You can make at least 10 contacts with the form. If you’re able to, you could also input the data manually.
Can you delete a list on Aweber?
Yes. You can disable the list by visiting the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be deleted from Aweber in 30 days. You can reactivate the list at anytime.
What are the campaigns that work in Aweber?
Campaigns in Aweber can work in two ways: on subscribe or tag that is applied. When you subscribe, the campaign will start when someone is added to your mailing list. If the subscriber is Tag Applied, the campaign would begin when the system uses a tag to the subscriber’s data.
Is Landing Pages in Aweber integrated with Google Analytics?
No. Aweber has recently launched Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also have plans to integrate together with Facebook Analytics as well.