AWeber Send Broadcast To Multiple Lists

aweber-review

ECommerce and Email Marketing go in tandem. In running the online business, you have the ability to promote your store the way you want to.

On paper, it could sound simple, but it’s not. You engage with customers and go through social media and blog posts, and much more. You also have the chance of making a sale after the advertisement. Another method of advertising is via email marketing.

Today, even a static newsletters aren’t enough to attract attention. When you have a strategy in mind, say hello to Aweber.

This review will discuss Aweber and how it works with email marketing, and what you need to do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review.

Pros and Pros and Aweber AWeber Send Broadcast To Multiple Lists

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • Creating a newsletter may form mistakes when it is published
  • Some templates might appear old-fashioned.
  • It is not compatible with Google Analytics

Aweber Features

Aweber is an email marketing solution for both individuals and businesses. It lets users create campaigns and newsletters for any item or service based in HTML templates. Being an online platform, it makes use of automation to make a streamlined campaign. After the email is sent to the recipients, you can look at the information through their stats.

AWeber Send Broadcast To Multiple Lists

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Responsive Email Templates

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some of the templates are outdated but they can be modified to give a modern appearance. You can alter the colors, font, or style. If you’re able, you can code your own template which also works as well.

RSS for Email Templates

For those running blogs, you can change the content from the RSS feed to email newsletters. Aweber calls it “Blog Broadcasts.” This can also work on any type of content that has already an RSS feed. It provides instant updates to subscribers via email instead of going to the site.

There’s a caveat, however. Some email template templates are compatible with an RSS feeds.

So when you choose the template, make sure you choose one that works with them. If it is not, the template will still work without the templates.

Landing Page Builder

Landing Pages are the latest feature added in Aweber. They collect data and there are no distractions taking away from the registration form. It’s all it takes is to allow users to provide their information.

You can design the heading and font, style and the color. Images can be utilized to create a page that will appear professional to prospective subscribers.

But, this feature can’t be tested using automated A/B testing. If you’re also anticipating it could be used in conjunction with Google Analytics, it is not possible at the moment. It’s a feature they must work on in the future. Also, points for incorporating a landing page for the email marketing system at least.

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AMP for Email

Aweber is a great alternative to making use of new technology such as AMP for email. AMP allows users to take actions not done before in traditional newsletters like making an appointment.

This incorporates the use of dynamic content within the email itself. Think live survey results and scores from sports games as well as weather updates and more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It checks which part is most effective, and will be used to determine the best option to send out future emails.

It’s possible to find information such as CTA when you alter one particular aspect of the design. You can try this by testing three emails as you mix and match. Most email marketing tools follow three variants since it’s the standard for industry.

There’s no restriction regarding how tests will be conducted, allowing for freedom to choose the best strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation lets you send a personalized and personal email to your intended audience. Aweber creates segments for any topic within your database. This includes emails opened or viewed, pages visited, link clicks, etc.

To segment the data, you have go to”Manage Subscribers” or the “Manage Subscribers” section. Although Aweber won’t let you send emails to multiple segments at once. One issue that could arise is when users select and mix segments.

The solution they can use at least is sending emails to various lists. You can exclude lists from a mailing, but you cannot exclude individual segments.

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Analytics and Reporting

Aweber’s reporting system is a feature worthy of praise. It provides vital information like open rate bounces, click-throughs, as well as bounces.

There’s even the option to look up useful information such as:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • The history of an individual’s activities

The data you collect will be useful in future campaigns. Based on the type of campaign they are you could utilize Aweber for more effective outcomes.

Marketing Automation

You can automatize the email marketing process by creating the sales funnels of your choice. They are sent based on the actions of the user: emails opened or clicks on links, site visits, purchases made, and so on. AWeber Send Broadcast To Multiple Lists

When a subscriber clicks the link, Aweber will set an email address for the subscriber. The tags can decide the emails that are sent to whom and when they are delivered. This specific feature is known as “Aweber Campaigns.”

Creating a Subscriber List

Aweber lets you create a list of up to 10 contacts using the form. Although you can manually enter the information, it’s easy to transfer them instead. It will speed up the process so that you don’t experience the anxiety. They accept these file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of choosing a pre-generated subject line , or making your own. In the event of creating one, you must wait for verification from your Aweber team. It could take a day or two.

Customer Support and Knowledge Base

Aweber’s customer service stands out from the rest. When you’re on the phone or live chat or via email, you’ll be able to have their help. All subscription plans can use these services. Chat and emails support is accessible 24/7. Phone support is open from 8am to 8pm ET from Monday to Friday. AWeber Send Broadcast To Multiple Lists

If you’re still a novice to the whole marketing via email, Aweber has a Knowledge Base. Videos, information and webinars are all available here. This ensures that the users know what they can do in their campaigns.

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Aweber Pricing Plans

Aweber has two plans to choose from: Free and Pro. The difference here compared to other email marketing services is the amount of customers you’ll be catering to. Each plan comes with 24/7 customer support via phone, chat, or email.

Free Plan

In the Free Plan, you get access to Aweber for free. However, you’re restricted up to 500 people on the list. The watermark of the company will appear every time you’ll make an electronic mail. Features such as A/B testing will not be available, however, you can begin your marketing efforts here.

Pro Plan

For the Pro Plan, there’s a pricing structure for the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 1 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber to request a quote

With this plan, you’ll get access to A/B testing and additional essential features, such as marketing automation. You can also view the results of your campaign as it is being implemented and also where they come from. One way or another the additional features will significantly help in your marketing plan.

Conclusion

In short, Aweber is a solid platform for email marketing. It is particularly useful when you manage an online shop and have access to the most essential features.

The most important selling point is its many templates including data segmentation, A/B testing, and a reporting system. It is still possible to use on the free plan even when you don’t have enough budget to spend on. The best part is that customer service is readily available. For those with no prior experience in marketing, their Knowledge Base can give you enough information to cover the basics.

If you are enrolled in a paid plan It’s affordable too. It’s not too expensive but you’ll get the best out of the campaign you make.

Aweber could be the best choice for email marketing platform for beginning marketing or businessperson alike.

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Commonly Asked Questions (FAQs) AWeber Send Broadcast To Multiple Lists

What is Aweber?

Aweber is an email marketing platform that is suitable for companies and digital marketers. Whether you are a beginner or experienced, you can help your campaign be more visible to anyone who is interested. The company was founded in 1998 and has helped businesses that were of any size.

Can Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into different ECommerce sites like Shopify and CRMs such as Salesforce, web builders like Wix and WordPress and many more. Certain of them may require an additional widget or coding to ensure seamless integration.

Does Aweber provide customer support?

They do. Customer service on Aweber is available during working hours by phone, chat, or email. Aweber also provides the company’s own Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance times for the platform. For users who are brand new it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make at least 10 contacts with an online form. If you are able enter the data manually.

Can you delete a list on Aweber?

Yes. You have to disable the list using the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be removed from Aweber within 30 days. You can reactivate the list at any time.

What are the campaigns that work in Aweber?

Campaigns on Aweber can be executed by a combination of subscribe or tag that is applied. If you subscribe, your campaign will start when someone joins your list. If the subscriber is Tag Applied, the campaign will start with the application of tags to identify the subscriber’s details.

Are Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has just announced Landing Pages on the platform. Aweber plans to integrate this feature with Google Analytics in due time. They are also planning to work in conjunction with Facebook Analytics as well.

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