AWeber Send Test

aweber-review

ECommerce and Email Marketing go together. In running your own online shop, you’re given the option of marketing the store in the way you wish to.

In writing, this could sound easy, but it isn’t. You engage with customers by using social media, interact with them reviewing blog posts and much more. There’s also the possibility of generating a sale in the wake of the advertisement. One way to advertise is through email marketing.

Today, even a static newsletters aren’t enough to draw attention. If you have a plan to implement, you can say hi to Aweber.

This review will talk about Aweber the way email marketing works, and what you need to do.

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Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Cons of Aweber AWeber Send Test

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • User-interface may be challenging to navigate
  • The creation of a newsletter could result in mistakes when it is published
  • Some templates could be old-fashioned.
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing platform for businesses and individuals. It allows users to create newsletters and campaigns for any service or product based in HTML templates. Since it is an online platform uses automation to create a simple campaign. After the email is sent to the subscribers, you are able to view the information through their stats.

AWeber Send Test

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Responsive Email Templates

In comparison to its rivals, Aweber has over 700 HTML email templates that you can choose from. While some designs are outdated however, they are customizable for an updated style. You can alter the colors, font, or style. When you can, coding your own template which also works as well.

RSS feed to Email Templates

For those running blogs, you can transform the contents of an RSS feed in email newsletters. Aweber calls it “Blog Broadcasts.” It also works on any type of content that has an existing RSS feed. This provides immediate updates to subscribers via email instead of going to the website.

There’s a catch, though. Not all email templates work with RSS feeds.

If you decide to use a template, be certain to select one that is compatible with them. If you don’t, the template could be used without the templates.

Landing Page Builder

Landing Pages are the newer features added in Aweber. They collect data and no distracting elements are hindering the sign-up form. It’s just a way to let subscribers to fill in their information.

You can create the heading, font, style, and color. Photos can be also used here to make the page look professional to potential subscribers.

This feature, however, cannot be tested using automated A/B testing. If you also expect it to work by Google Analytics, it is not possible at the moment. It’s something they’ll need to work on in the future. Plus points for including a landing page for the email marketing system, at a minimum.

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AMP for Email

Aweber is a great alternative to using new technologies like AMP for email. AMP lets users take actions not done before in conventional newsletters, such as making an appointment.

It includes the use of dynamic content within emails themselves. Consider live results from surveys, sports game scores as well as weather updates and more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It checks which part does the best job, and will be utilized as the basis to send out future newsletters.

It’s possible to find data like CTA when you change a particular part in the layout. It is possible to try this by testing three different emails while mixing and mix and match. The majority of email marketing tools use three variants since it’s the industry standard.

There’s no restriction in how the tests could go, giving freedom on the best strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation lets you send a personalized and personal email to your target audience. Aweber creates segments on any topic in your database. This includes emails opened or viewed, pages visited, link clicks, and so on.

To segment the data, you need to go to”Manage Subscribers” or the “Manage Subscribers” section. However, Aweber cannot allow sending emails to different segments simultaneously. One issue that could arise is when users choose the segments and then mix them.

The solution they can use at the very least is to send emails to multiple lists. You can exclude lists from mailings, but you can’t exclude specific segments.

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Reporting and Analytics

Aweber’s reporting feature is an excellent feature that deserves praise. It lets you monitor important statistics such as open rate bounces, click-throughs, as well as bounces.

There’s even the option to look up useful information such as:

  • Email list growth over time
  • Methods to sign-up
  • Information about geography
  • History of an individual’s activity

The information you gather this way can be utilized for future campaigns. Depending on what they do you could make use of Aweber for better outcomes.

Marketing Automation

You can automate the marketing via email process by creating your own sales flowcharts. They are sent based on user actions: email opens and clicks on links, website visits, sales made, and so on. AWeber Send Test

If a subscriber clicks on a link, Aweber assigns tags for the subscriber. Tags can be used to determine which emails are sent to whom and when they are sent. This particular feature is referred to as the “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to create lists of up to 10 contacts using a form. Although you can manually enter the information, it’s easy to transfer them instead. This speeds up the process , so that you don’t experience the tension. They accept these file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of using a pre-generated subject line , or creating your own. Except when making one, you need to wait for verification by the Aweber team. It can take a day or two.

Customer Support and Knowledge Base

The customer service of Aweber is what sets it apart from the other. Whether you’re on the phone or live chat, or email, you can get their input. All subscription plans can use them. Email and live chat are accessible 24/7. Phone support is available from 8am-8pm ET Monday to Friday. AWeber Send Test

If you’re still a novice to the email marketing world, Aweber has a Knowledge Base. Videos, information as well as webinars can be found here. This ensures that the users know what they can incorporate into their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans to choose from: Pro and Free. The main difference between these plans and existing email marketing services is the number of subscribers you’ll cater to. Each plan comes with 24/7 customer support by chat, phone or via email.

Free Plan

If you’re on the Free Plan, you get to use Aweber without cost. However, you’re restricted by 500 users on your account. The company’s watermark will be present every time you send an email. Features such as A/B testing will not be available, however, you can start your marketing efforts here.

Pro Plan

In Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:

  • Contacts between 0 and 500: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25,000 contacts Contact Aweber to request a quote

In this plan, you will have access to A/B testing and other essential features such as marketing automation. You can also see the results of your campaign in action and where they came from. In one way or another the additional features will significantly help in your marketing strategy.

Conclusion

In short, Aweber is a solid platform for marketing via email. It is particularly useful when you manage an online shop and you have access to the most essential features.

The main selling points are its many templates including data segmentation, A/B testing, and reporting system. It can still work well on the free version even when you don’t have the funds to purchase. The greatest part is that service for customers is always available. If you don’t have a experience in marketing Their Knowledge Base can give you enough information to cover the basics.

If you are enrolled in an paid plan It’s affordable too. It’s not too expensive and you will make the most of the campaign you make.

Aweber is a great choice for email marketing platform for beginning businessmen and marketers.

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Most Frequently Asked Questions (FAQs) AWeber Send Test

What is Aweber?

The Aweber platform for email marketing is designed for entrepreneurs as well as digital marketing. No matter if you’re a beginner or veteran, you can increase the visibility of your campaign to all potential customers. The company was established in 1998 and helped businesses of all sizes.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with different ECommerce sites such as Shopify as well as CRM systems such as Salesforce and web builders like Wix and WordPress and many more. Some of them require a dedicated widget or additional code to ensure seamless integration.

Does Aweber offer customer service?

They can. Customer support on Aweber is available during business hours by phone, chat, or email. Aweber also has an in-house Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance schedules for the platform. For new users you can download a toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. It is possible to create at least 10 contacts with an online form. If you are able manually input the information manually.

Can you delete a list on Aweber?

Yes. You have to deactivate the list by visiting the “Manage Lists” section. When it is clicked “Deactivate,” it will be removed from Aweber in 30 days. The list can be reactivated at any time.

What are the campaigns that work within Aweber?

Campaigns in Aweber can work in two ways: on subscribe or tag that is applied. When you subscribe, the campaign begins when someone is added to your mailing list. If it’s through Tag Applied, the campaign will begin with the application of tags to identify the subscriber’s data.

Are Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has recently launched Landing Pages on the platform. Aweber plans to integrate this feature with Google Analytics in due time. They also have plans to work together with Facebook Analytics as well.

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