ECommerce and Email Marketing go in tandem. In running your own online shop, you have the ability to promote your store the way you want to.
On paper, it could appear easy, but it isn’t. You engage with customers by using social media, interact with them and blog posts, and so on. There is also the possibility of making a sale after the advertisement. One method to promote is through email marketing.
Today, even a static newsletter is not enough to draw attention. When you have a strategy to implement, you can say hi to Aweber.
This review will cover Aweber and how it works with email marketing, and what you need to do.
Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review of AWeber.
Pros and Pros and Aweber AWeber Sent Message How To I Send To Another List
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- The interface for users can be difficult to navigate
- Creating a newsletter may form mistakes when it is published
- Some templates may look out of date
- It is not compatible with Google Analytics
Aweber is an email marketing solution that is available to both businesses and individuals. It permits users to design newsletters and campaigns for any product or service built on HTML templates. As an online platform that makes use of automation to create a more efficient campaign. When the email is sent to the subscribers, you are able to view the data through their statistics.
Templates for Responsive Emails
Compared to its competitors, Aweber has over 700 HTML email templates to select from. Although some templates are old, they can be customized to create a fresh appearance. You can alter the colors, font, or style. When you can, coding your own template this is also possible.
RSS to Email Templates
If you run blogs, you can transform the contents of your RSS feed into email newsletters. Aweber calls it “Blog Broadcasts.” This can also work on any type of content that has the existing RSS feed. It provides instant updates to subscribers through email instead of going to the site.
There’s a caveat, however. Some email template templates can be used with an RSS feeds.
So when you choose a template, be certain to select one that works with them. If not, the template can be used without them.
Landing Page Builder
Landing Pages are the newer features that were added to Aweber. They capture data, and there are no distractions blocking the sign-up form. All it does is allow subscribers to fill in their information.
The heading can be designed by you. You can choose the font and font, style and the color. Photos can also be used in this section to make the site appear professional to prospective subscribers.
This feature, however, cannot be evaluated using automatic A/B testing. If you also expect it could be used in conjunction with Google Analytics, it is not possible at the moment. It’s a feature they need to work on in the future. Plus points for including on a landing page the email marketing system at the very least.
AMP for Email
Aweber has the advantage of utilizing new technology like AMP for email. AMP lets users take things that were not previously done in traditional newsletters like making an appointment.
It includes the use of dynamic content within the email itself. Think live survey results and scores from sports games or weather updates, and much more. The news is basically delivered to you. Sounds familiar?
Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It checks which part performs best, and it will be utilized as the basis for any future newsletters.
It’s possible to find information like CTA when you alter a particular part of the design. It is possible to test this by trying out three emails , mixing and match. The majority of email marketing tools use three variations as the industry standard.
There’s no limitation regarding how tests will go, giving freedom on the best strategy. A huge thumbs up to Aweber!
Segmentation allows you to send a personalized and personal email to your target audience. Aweber creates segments for any subject in your database. This includes emails opened by users, pages visited, clicks on links, clicks, etc.
To divide the data, you’ll need go to”Manage Subscribers” or the “Manage Subscribers” section. While Aweber will not allow you to send emails to multiple segments at once. One issue that could arise is when users choose and mix segments.
The method they use at the very least is to send emails to several lists. Lists can be excluded from your mailing list, however, you can’t exclude specific segments.
Reporting and Analytics
Aweber’s reporting system is a feature worthy of praise. It provides vital information such as open rate and bounces. Click-throughs are also tracked.
There’s even the option to look up useful information such as:
- Email list growth over time
- Methods to sign-up
- Geographical information
- The history of an individual’s activities
The information you gather will be useful in future campaigns. Based on the type of campaign they are you could make use of Aweber to get better outcomes.
You can automatize the email marketing process by designing yourself your personal sales flow charts. They are sent based on the actions of the user: emails opened or clicks on links, site visits, purchase made, etc. AWeber Sent Message How To I Send To Another List
If a subscriber clicks on an email link, Aweber assigns an email address for the subscriber. The tags can decide the emails that are sent to whom and when they are delivered. This feature is also known as the “Aweber Campaigns.”
The process of creating a Subscriber List
Aweber allows you to create an unlimited list of 10 contacts with an online form. While you can manually input the information, it’s possible to import them. It speeds up the process , so you don’t have to tension. It will accept these types of files for import:
You can choose between using an already-generated subject line or making your own. If you create one, you need to wait for confirmation from the Aweber team. It can take a day or two days.
Customer Support and Knowledge Base
Aweber’s customer service stands out from the rest. Whether you’re on the phone, live chat, or email, you can receive their advice. All subscription plans can use them. Chat and emails are available 24 hours a day, while phone support is available from 8am-8pm ET Monday to Friday. AWeber Sent Message How To I Send To Another List
If you’re still new to the entire email marketing world, Aweber has a Knowledge Base. Videos, information and webinars are all available on this page. This ensures that the users know what they can incorporate into their campaigns.
Aweber Pricing Plans
Aweber has two plans to choose from: Pro and Free. The main difference between these plans and the existing email marketing options is the amount of customers that you can cater to. All plans have access to 24/7 customer support via phone, chat or email.
If you’re on the Free Plan, you get to use Aweber at no cost. However, you’re only limited by 500 users on your account. The watermark of the company will be present every time you’ll send an email. Features such as A/B testing will not be usable, but you can begin your marketing efforts here.
In the Pro Plan, there’s a pricing structure for the number of subscribers. The following are the prices for Pro Plan subscribers:
- Contacts between 0 and 500: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 250,000 contacts Contact Aweber for a price
With this plan, you get access to A/B tests and more essential features like marketing automation. You can also view the data from your campaign as it is being implemented and also the source of these data. One way or another these features can greatly aid your marketing plan.
In the simplest terms, Aweber is a solid platform for email marketing. It’s especially useful if you own an online store and you get access to the most essential features.
The major selling points are its many templates, data segmentation, A/B testing, as well as a reporting system. It’s still possible to work on the free version even in the absence of budget to invest in. The greatest part is that service for customers is always available. For those who have no marketing background Their Knowledge Base can give you enough details to help you understand that.
If you’re enrolled in a paid plan It’s affordable too. The cost is not excessive but you’ll get the best out of the campaign you will develop.
Aweber is a great choice for email marketing for any beginning marketing or businessperson alike.
Frequently Asked Questions (FAQs) AWeber Sent Message How To I Send To Another List
What is Aweber?
The Aweber platform for email marketing is designed that is suitable for companies and digital marketers. No matter if you’re a beginner or seasoned professional, you can help your campaign be more visible to any potential audience. The company was founded in 1998 and has helped businesses regardless of size.
Does Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into different ECommerce sites like Shopify as well as CRM systems such as Salesforce, web builders such as Wix and WordPress and many more. Some of them require an additional widget or coding to ensure seamless integration.
Does Aweber have support for customers?
They offer it. Customer support on Aweber is accessible during business hours via chat, phone, or email. It also offers an in-house Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance schedules for the platform. For users who are brand new, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. It is possible to create up to 10 contacts through a form. If you can manually input the information manually.
Can you delete a list on Aweber?
Yes. You must deactivate the list by going to the “Manage Lists” section. Once it is clicked “Deactivate,” it will be deleted from Aweber after 30 days. You are able to reactivate the list at any time.
How do campaigns work in Aweber?
Campaigns on Aweber are able to be implemented in two ways: subscribe or tag that is applied. On Subscribe, the campaign will start when someone is added to your mailing list. If it’s through Tag Applied, the campaign will begin when the system uses an application tag on the subscriber’s details.
Are Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber has just announced Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They also have plans to collaborate with Facebook Analytics as well.