AWeber Set Up Follow Up

aweber-review

ECommerce and Email Marketing go in tandem. When you manage an online store, you’ll have the option of marketing the store in the way you wish to.

On paper, it might sound straightforward, but it’s actually not. It’s about engaging with customers and go through social media reviewing blog posts and much more. There’s also the possibility of making a sale following the advertisement. Another method of advertising is via email marketing.

Today, even a static newsletter isn’t enough to attract attention. If you have a plan in mind, say hello to Aweber.

This review will talk about Aweber, how the email marketing process works, as well as what you can do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber AWeber Set Up Follow Up

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in mistakes when it is published
  • Some templates could be outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing service for businesses and individuals. It allows users to create campaigns and newsletters for any service or product built upon HTML templates. As a platform, it makes use of automation to create a more efficient campaign. When the email is sent to the subscribers, you can view the information through their stats.

AWeber Set Up Follow Up

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Responsive Email Templates

Comparatively to other providers, Aweber has over 700 HTML email templates to select from. While some of the templates are outdated, they can be customized for an updated appearance. You can tweak the colors, font, or style. If you’re able, you can code your own template which also works as well.

RSS to Email Templates

For bloggers who have blogs, you can change the content from an RSS feed in email newsletters. Aweber calls it “Blog Broadcasts.” It also works on any type of content that has the existing RSS feed. It provides instant notifications to subscribers via email instead of going to the website.

There’s a catch, though. Some email template templates work with RSS feeds.

If you decide to use a template, be sure you choose one that can also work with them. If it is not, the template will still work without them.

Landing Page Builder

Landing Pages are among the latest features that were added to Aweber. They collect data and no distracting elements are taking away from the sign-up form. All it does is allow subscribers to give their details.

You can design the heading the font, style, and the color. Photos can be also used to create a page that will look professional to potential subscribers.

However, this feature cannot be tested using automated A/B testing. If you’re also anticipating it to work by Google Analytics, it is not yet possible. It’s something they’ll need to work on as time passes. Plus points for including on a landing page in an email-marketing platform at least.

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AMP for Email

Aweber has the advantage of using new technologies like AMP to send emails. AMP allows users to take things that were not previously done in conventional newsletters, such as making an appointment.

It also combines using dynamic content within emails themselves. Imagine live survey results and scores from sports games as well as weather updates and much more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It determines which one performs best, and it will be used as the one for future newsletters.

There is a possibility of locating details such as CTA when you alter one particular aspect of the design. You can test this by trying out three emails as you mix and match. The majority of email marketing tools use three variations as the standard for industry.

There is no limit in how the tests could take place, which gives you the freedom to choose the most effective strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your target audience. Aweber creates segments for any subject in your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.

To segment the data, you need go to your “Manage Subscribers” section. While Aweber won’t let you send emails to different segments simultaneously. The issue is when users choose to mix and match segments.

The workaround they have at the very least is to send emails to various lists. You can exclude lists from your mailing list, however, you can’t exclude specific segments.

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Reporting and Analytics

Aweber’s reporting system is a feature worthy of praise. You monitor vital statistics like open rates and bounces. Click-throughs are also tracked.

There’s also the option to view helpful information like:

  • Email list growth over time
  • Sign-up methods
  • Geographical information
  • An individual’s history of activities

The information you get will be useful for future campaigns. Based on what they accomplish, you can use Aweber for more effective outcomes.

Marketing Automation

You can automate the marketing via email process by designing your own sales flowcharts. They are sent based on users’ actions like email openings or clicks on links, site visits, purchases made, and so on. AWeber Set Up Follow Up

If a subscriber clicks on a link, Aweber will set tags for the subscriber. Tags can be used to determine which emails are sent to who and when they’re sent. This particular feature is referred to as the “Aweber Campaigns.”

Creating a Subscriber List

Aweber allows you to build lists of up to 10 contacts with the form. Although you can manually enter the information, it’s possible to import them instead. It will speed the process and that you don’t experience the anxiety. They accept these file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between choosing a pre-generated subject line or making your own. In the event of creating one, you must wait for confirmation by Aweber. Aweber team. It can take a day or two days.

Customer Support and Knowledge Base

Aweber’s customer support is what sets it apart from the other. Whether you’re on the phone or live chat, or via email, you’ll be able to receive their advice. All subscription plans have the ability to use them. Email and live chat are available 24/7, and phone support is available from 8am-8pm ET from Monday to Friday. AWeber Set Up Follow Up

If you’re still a novice to the whole email marketing world, Aweber has a Knowledge Base. Videos, information, and webinars are all available on this page. This ensures that the users have an idea of what they can do in their marketing campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select from: Free and Pro. The distinction between this plan and other email marketing services is the amount of customers you’ll be catering to. All plans have access to 24/7 customer support by phone, chat or via email.

Free Plan

If you’re on the Free Plan, you get access to Aweber without cost. However, you’re only limited by 500 users on your account. The company’s watermark will appear each time you’ll mail an email. Features like A/B testing may not be usable, but you can start your marketing efforts here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure based on the amount of subscribers. These are as follows:

  • Contacts between 0 and 500: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber for a quote

In this plan, you get access to A/B tests and additional essential features, such as marketing automation. You can also view the data of your own campaign in action and where they come from. One way or another, these additional features will greatly aid your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid platform for email marketing. This is most helpful when you run an online store and you have access to vital features.

The most important selling point is its many templates including data segmentation, A/B testing, as well as a reporting system. It can still work well on the free plan even when you don’t have enough budget to spend on. The greatest part is that the customer support is available 24/7. If you don’t have a prior experience in marketing Their Knowledge Base can give you enough information to cover that.

If you are enrolled in an paid plan it’s priced reasonably. Not too much, and you can benefit from the campaign you create.

Aweber can be the go-to email marketing tool for all businessmen and marketers.

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Commonly Asked Questions (FAQs) AWeber Set Up Follow Up

What is Aweber?

An email-based marketing service is a must for businesses as well as digital marketing. If you’re a novice or veteran you can increase the visibility of your campaign to any potential audience. The company was founded in 1998 and has helped businesses of all sizes.

Does Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into different ECommerce sites such as Shopify and CRMs such as Salesforce and web builders such as Wix and WordPress and more. Certain of them may require an additional widget or coding to ensure seamless integration.

Does Aweber have support for customers?

They offer it. Customer support on Aweber is accessible during business hours by phone, chat or email. It also offers its own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance times of the platform. For new users, there’s a downloadable toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. You can create as many as 10 contacts with an online form. If you’re able to manually input the information manually.

Can you delete a list on Aweber?

Yes. You can deactivate the list by going to the “Manage Lists” section. When you click “Deactivate,” it will be deleted on Aweber in 30 days. The list can be reactivated at any time.

How do campaigns function within Aweber?

Campaigns on Aweber can be executed in two ways: subscribe or tag applied. If you subscribe, your campaign will start when someone is added to your mailing list. If it’s through Tag Applied, the campaign would begin by applying an application tag on the subscriber’s information.

Is Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has recently launched Landing Pages on the platform. The company is planning to have this to Google Analytics in due time. They also have plans to integrate with Facebook Analytics as well.

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