ECommerce and Email Marketing go in tandem. In running the online business, you’ll have the power to market the store however you would like to.
It might seem easy, but it isn’t. It’s about engaging with customers and go through social media reviewing blog posts and much more. There is also the possibility of generating a sale in the wake of the advertisement. One way to advertise is via email marketing.
These days, even the static newsletters aren’t enough to attract interest. If you have a plan in your mind, send a message to Aweber.
This review will discuss Aweber the way email marketing works, and what you can do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review of AWeber.
Pros and Pros and Aweber AWeber Sms Integration
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- The interface for users can be difficult to navigate
- A newsletter’s creation can result in mistakes after publication
- Some templates might appear out of date
- It isn’t able to be integrated with Google Analytics
Aweber is an email marketing service that is available to both businesses and individuals. It permits users to design campaigns and newsletters for any item or service built on HTML templates. Being an online platform that makes use of automation to create a simple campaign. When the email is sent to recipients, you can look at the information through their stats.
Responsive Email Templates
Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some designs are outdated, they can be customized for an updated look. You can change the color as well as the font or style. If you are able to code your own template which also works as well.
RSS feed to Email Templates
If you run a blog, you are able to convert the content of the RSS feed to newsletters via email. Aweber refers to it as “Blog Broadcasts.” It can also be used with any content with an existing RSS feed. This gives instant updates to subscribers through emails instead of the website.
There’s a caveat, however. There aren’t all templates for email that are compatible with an RSS feeds.
So when you choose the template, make certain to select one that is compatible with them. If it is not, the template will still work without the templates.
Landing Page Builder
Landing Pages are the newer features added in Aweber. They collect data and no distracting elements are hindering the sign-up form. It’s just a way to let subscribers to give their details.
You can design the heading, font, style, and the color. Photos can also be used to create a page that will look professional to potential subscribers.
However, this feature cannot be evaluated using automatic A/B testing. If you’re hoping that it to be integrated in conjunction with Google Analytics, it is not yet possible. It’s something they’ll need to work on in the future. Bonus points for having a landing page for in an email-marketing platform at the very least.
AMP for Email
Aweber is a great alternative to utilizing new technology like AMP for email. AMP lets users take actions not done before in traditional newsletters like making an appointment.
It also combines using dynamic content in the email itself. Imagine live survey results and scores from sports games, weather updates, and much more. The news is basically delivered to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It checks which part performs best, and it can be utilized as the basis for any future newsletters.
There is a possibility of locating details like CTA in the event that you change one particular aspect of the design. You can test this by experimenting with three emails , mixing and mix and match. Most email marketing tools adhere to 3 variants as it’s the standard for industry.
There’s no restriction on how the tests would be conducted, allowing for freedom to choose the most effective strategy. A big thumbs up for Aweber!
Segmentation allows you to create a unique and personalized email to your intended audience. Aweber creates segments for any subject in your database. This includes emails that are opened, pages visited, link clicks, etc.
To divide the data, you need to visit”Manage Subscribers” or the “Manage Subscribers” section. However, Aweber will not allow you to send emails to different segments simultaneously. One problem that can happen is when users select to mix and match segments.
The method they use at least is sending emails to various lists. Lists can be excluded from a mailing, but you can’t exclude specific segments.
Analytics and Reporting
Aweber’s reporting feature is a feature worthy of praise. It lets you monitor important statistics like open rate bounces, click-throughs, as well as bounces.
You can also look up useful information such as:
- Email list growth over time
- Sign-up methods
- Information about geography
- The history of an individual’s activities
The data you collect here can be used in future campaigns. Depending on what they do, you can make use of Aweber for more effective results.
You can automate the marketing via email process by creating the sales funnels of your choice. They are sent based on users’ actions like email openings and clicks on links, website visits, purchases made, and so on. AWeber Sms Integration
If a subscriber clicks on the link, Aweber assigns tags for the subscriber. The tags will determine which emails are sent to who and when they’re delivered. This specific feature is known as the “Aweber Campaigns.”
Creating a Subscriber List
Aweber lets you create lists of up to 10 contacts via a form. Although you can manually enter the information, it’s feasible to upload them. This speeds up the process so you won’t feel the tension. They accept these file types when importing:
You can choose between using an already-generated subject line or making your own. If you create one, you need to wait for verification from the Aweber team. It can take a full day or two.
Customer Support and Knowledge Base
Aweber’s customer support is what stands out from the rest. Whether you’re on the phone or live chat, or via email, you’ll be able to get their input. All subscription plans have the ability to use them. Chat and emails support is available 24 hours a day, while phone support is available from 8am-8pm ET Monday to Friday. AWeber Sms Integration
If you’re still a novice to the entire email marketing world, Aweber has a Knowledge Base. Information, video tutorials as well as webinars are all available here. This ensures that the users have an idea of what they can do in their marketing campaigns.
Aweber Pricing Plans
Aweber offers two plans to choose from: Free and Pro. The main difference between these plans and other email marketing services is the amount of customers you’ll be catering to. All plans offer 24/7 customer service via phone, chat, or email.
With the Free Plan, you get to use Aweber at no cost. But, you’re limited up to 500 people on the list. The watermark of the company will appear every time you send an email. Features like A/B testing may not be available, however, you can start your marketing here.
For Pro Plan subscribers Pro Plan, there’s a pricing structure based on the amount of subscribers. Here they are as follows:
- Contacts between 0 and 500: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 – 25,000 contacts: $149.99/month
- More than 25,000 contacts: Contact Aweber for a quote
In this plan, you will have access to A/B tests and more essential features like marketing automation. You can also see the results of your campaign in action and the source of these data. In some way or other these features can significantly help in your marketing strategy.
In short, Aweber is a solid platform for email marketing. This is most helpful when you manage an online shop and have access to the most essential features.
The major selling points are its many templates, data segmentation, A/B testing, and a reporting system. It can still work well with the free plan in the absence of budget to invest in. The best part, customer service is readily available. If you don’t have a prior experience in marketing Their Knowledge Base can give you sufficient information to answer this.
When subscribed to an paid plan, it’s reasonably priced too. It’s not too expensive but you’ll get the best out of the campaign you develop.
Aweber could be the best choice for email marketing tool for all marketing or businessperson alike.
Most Frequently Asked Questions (FAQs) AWeber Sms Integration
What is Aweber?
Aweber is an email marketing platform for entrepreneurs and digital marketers. If you’re a novice or veteran, you can increase the visibility of your campaign to any potential audience. The company was founded in 1998 and helped businesses that were of any size.
Can Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into many ECommerce sites like Shopify and CRMs like Salesforce and web builders such as Wix and WordPress and more. Some of them require an additional widget or programming to ensure seamless integration.
Does Aweber offer support for customers?
They offer it. Customer support on Aweber is available during working hours by phone, chat or email. Aweber also provides the company’s own Knowledge Base where you can access information, video tutorials as well as live webinars. scheduled maintenance times for the platform. For users who are brand new, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. You can create up to 10 contacts with the form. If you are able manually input the information manually.
Can you delete a list on Aweber?
Yes. You can disable the list by going to the “Manage Lists” section. Once the list is deactivated, click “Deactivate,” it will be removed from Aweber in 30 days. The list can be reactivated at any time.
What are the campaigns that work within Aweber?
Campaigns in Aweber can be executed in two ways: on subscribe or tag that is applied. If you subscribe, your campaign will start when someone signs up to the list. If it’s through Tag Applied, the campaign will start with the application of tags to identify the subscriber’s details.
Are Landing Pages in Aweber integrated with Google Analytics?
It’s not true. Aweber has just announced Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They also plan to collaborate with Facebook Analytics as well.