AWeber Subject Line Example

aweber-review

ECommerce and Email Marketing go in tandem. In running an online store, you have the power to market the store however you would like to.

On paper, it may appear easy, but it isn’t. Customers interact with you, go through social media reviewing blog posts and more. You also have the chance of generating a sale in the wake of the advertisement. One way to advertise is via email marketing.

These days, even the static newsletter is not enough to grab one’s interest. If you have a strategy in your mind, send a message to Aweber.

This review will talk about Aweber the way email marketing works, and what you need to do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Pros and Aweber AWeber Subject Line Example

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in errors when published
  • Some templates may look old-fashioned.
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber provides an email-based marketing service for businesses and individuals. It lets users create campaigns and newsletters for any service or product that are based in HTML templates. Being an online platform uses automation to create a more efficient campaign. After the email is delivered to recipients, you can look at the details through their statistics.

AWeber Subject Line Example

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Responsive Email Templates

In comparison to its rivals, Aweber has over 700 HTML email templates to select from. While some designs are outdated but they can be modified to create a fresh style. You can tweak the colors, font, or style. When you can, coding your own template also works.

RSS feed to Email Templates

For those running a blog, you can transform the contents of the RSS feed to newsletters via email. Aweber calls it “Blog Broadcasts.” It also works with any other content that has the existing RSS feed. This provides immediate updates to subscribers through emails instead of the website.

There’s a caveat. Some email template templates are compatible with an RSS feed.

If you decide to use the template, make sure you choose one that is compatible with them. If not, the template can still work without them.

Builder of the Landing Page

Landing Pages are among the latest features introduced in Aweber. They collect data and do not have distracting elements taking away from the registration form. It’s all it takes is to allow subscribers to give their details.

The heading can be designed by you. You can choose the font, font, style, and color. Images can be utilized to create a page that will look professional for potential subscribers.

However, this feature cannot be tested using automated A/B testing. If you’re hoping that it could be used with Google Analytics, it is not currently possible. It’s a feature they must work on as time goes by. Bonus points for having the landing page of in an email-marketing platform, at a minimum.

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AMP for Email

Aweber is a great alternative to utilizing new technology like AMP to send emails. AMP allows users to take actions not done before in conventional newsletters, such as making an appointment.

It also combines using dynamic content within the email itself. Consider live results from surveys and scores from sports games or weather updates, and much more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular audience on your list. It will determine which of your emails performs best, and it can be utilized as the basis for any future email campaigns.

It is attainable to discover information like CTA in the event that you change a particular part of the design. It is possible to test this by trying out three emails as you mix and match. Most email marketing tools adhere to three variations as the industry standard.

There’s no limitation regarding how tests will be conducted, allowing for freedom to choose the most effective strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation allows you to create a unique and personalized email to your intended audience. Aweber creates segments for any subject that is within your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.

To segment the data, you’ll need to visit your “Manage Subscribers” section. However, Aweber won’t let you send emails to multiple segments at once. The issue is when users choose to mix and match segments.

The workaround they have at a minimum is to send emails to multiple lists. It is possible to exclude lists from a mailing, but it is impossible to exclude segments of a list.

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Reporting and Analytics

Aweber’s reporting system is a feature worthy of praise. It lets you monitor important statistics like open rates and bounces. Click-throughs are also tracked.

You can also look up useful information such as:

  • Email list growth over time
  • Methods for signing up
  • Information about geography
  • History of an individual’s activity

The information you get this way can be utilized in future campaigns. Based on what they accomplish you could utilize Aweber to get better results.

Marketing Automation

You can automatize the email marketing process by creating yourself your personal sales flow charts. They are sent out based on user actions: email opens or clicks on links, site visits, purchase made, etc. AWeber Subject Line Example

If a subscriber clicks on the link, Aweber will set an email address for the subscriber. The tags will determine the emails that are sent to who and when they’re delivered. This particular feature is referred to as the “Aweber Campaigns.”

The process of creating a Subscriber List

Aweber allows you to build an unlimited list of 10 contacts using a form. Although you can manually enter the information, it’s possible to import them instead. It will speed the process and you don’t have to stress. They accept these file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of using a pre-generated subject line or creating your own. Except when making one, you need to wait for confirmation by the Aweber team. It can take a full day or two.

Customer Support and Knowledge Base

Aweber’s customer support is what is different from other companies. If you’re calling or live chat, or via email, you’ll be able to get their input. Every subscription plan can benefit from these services. Live chat and email are accessible 24/7. Phone support is available from 8am-8pm ET Monday to Friday. AWeber Subject Line Example

If you’re still new to the marketing via email, Aweber has a Knowledge Base. Information, video tutorials, and webinars are available on this page. This makes sure that users are aware of the things they can incorporate into their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans you can choose between: Pro and Free. The difference here compared to existing email marketing services is the amount of subscribers that you can cater to. Each plan comes with 24/7 customer service via phone, chat, or via email.

Free Plan

If you’re on the Free Plan, you get access to Aweber for free. However, you’re only limited by 500 users on your account. The watermark of the company will appear each time you send an email. Features like A/B testing won’t be available, but you can start your marketing efforts here.

Pro Plan

For those who subscribe to the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. These are as follows:

  • 1 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 to 25,000 contacts: $149.99/month
  • More than 25000 contacts: Contact Aweber for a price

In this plan, you’ll get access to A/B tests and additional essential features, such as marketing automation. You can also see the results of your campaign and see the source of these data. In one way or another the additional features will greatly aid your marketing plan.

Conclusion

In short, Aweber is a solid platform for email marketing. This is most helpful when you run an online store and have access to the most essential features.

The major selling points are its many templates including data segmentation, A/B testing, and a reporting system. It can still work well with the free plan when you don’t have enough budget to spend on. The greatest part is that the customer support is available 24/7. For those with no marketing background, their Knowledge Base can give you sufficient information to answer this.

If you are enrolled in a paid subscription, it’s reasonably priced too. Not too much, and you can benefit from the campaign you create.

Aweber is a great choice for email marketing for any beginning businessmen and marketers.

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Commonly Asked Questions (FAQs) AWeber Subject Line Example

What exactly is Aweber?

Aweber is an email marketing platform that is suitable for companies as well as digital marketing. If you’re a novice or veteran it is possible to help your campaign be more visible to anyone who is interested. The company was established in 1998 and helped companies of all sizes.

Does Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into various ECommerce sites such as Shopify and CRMs like Salesforce as well as web builders such as Wix and WordPress and many more. Some of them will need an additional widget or coding to make the integration smooth.

Does Aweber provide support for customers?

They do. The customer service of Aweber is available during business hours via phone, chat or email. Aweber also provides the company’s own Knowledge Base where you can access information, video tutorials, live webinars, and scheduled maintenance times for the platform. For users who are brand new it offers a toolkit that can be downloaded with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create up to 10 contacts with an online form. If you can enter the information manually.

Can you delete a list on Aweber?

Yes. You must deactivate the list by visiting the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be removed from Aweber in 30 days. You can reactivate the list at any time.

How do campaigns work within Aweber?

Campaigns in Aweber are able to be implemented in two ways: on subscribe or tag applied. When you subscribe, the campaign begins when someone is added to your mailing list. If it’s through Tag Applied, the campaign will start by applying tags to identify the subscriber’s data.

Do Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber has recently launched Landing Pages on the platform. Aweber plans to have this to Google Analytics in due time. They also plan to integrate in conjunction with Facebook Analytics as well.

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