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aweber-review

ECommerce and Email Marketing go in tandem. When you manage your own online shop, you have the option of marketing the store in the way you wish to.

It could seem straightforward, but it’s actually not. It’s about engaging with customers, go through social media reviewing blog posts and more. There is also the possibility of making a sale following the advertisement. One method to promote is via email marketing.

Nowadays, even a static newsletter isn’t enough to attract attention. When you have a strategy to implement, you can say hi to Aweber.

This review will talk about Aweber the way it works with email marketing, and what you need to do.

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Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review of AWeber.

Pros and Cons of Aweber AWeber View Signup Form Dates

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • Creating a newsletter may form errors when published
  • Some templates might appear outdated
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing platform for both individuals and businesses. It permits users to design newsletters and campaigns for any product or service built in HTML templates. As a platform that makes use of automation to create a more efficient campaign. After the email is sent to recipients, you can look at the details through their statistics.

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Templates for responsive email

Compared to its competitors, Aweber has over 700 HTML email templates that you can choose from. While some of the templates are outdated, they can be customized to give a modern style. You can tweak the colors, font, or style. If you’re able, you can code your own template also works.

RSS for Email Templates

If you run a blog, you are able to change the content from the RSS feed to emails that you can send out. Aweber calls it “Blog Broadcasts.” It can also be used on any type of content that has already an RSS feed. It provides instant notifications to subscribers via email instead of going to the site.

There’s a caveat. Not all email templates are compatible with RSS feeds.

When you select the template, make sure you choose one that is compatible with them. If not, the template can still work without the templates.

Builder of the Landing Page

Landing Pages are the newer features introduced in Aweber. They capture data, and do not have distracting elements taking away from the registration form. It’s just a way to let users to provide their information.

You can design the heading, font, style, and the color. Images can be utilized to create a page that will appear professional to prospective subscribers.

But, this feature can’t be tested using automated A/B testing. If you’re hoping that it could be used by Google Analytics, it is not yet possible. It’s something they’ll need to work on in the future. Bonus points for having on a landing page the email marketing system at the very least.

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AMP for Email

Aweber offers the benefit of using new technologies like AMP for email. AMP lets users take decisions that are not possible in conventional newsletters, such as making an appointment.

It includes the use of dynamic content within emails themselves. Imagine live survey results as well as sports game scores as well as weather updates and many more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes newsletters to a specific segment of your subscribers. It checks which part does the best job, and is utilized as the basis for future email campaigns.

It is attainable to discover data such as CTA when you change an element of the design. You can test this by trying out three different emails while mixing and mix and match. Most email marketing tools follow three variations as the standard for industry.

There is no limit in how the tests could take place, which gives you the freedom to choose the best approach. A big thumbs up for Aweber!

Data Segmentation

Segmentation lets you create a unique and personalized email to your target audience. Aweber creates segments for any subject that is within your database. This can include emails opened by users, pages visited, clicks on links, clicks, etc.

To segment the data, you’ll need to visit the “Manage Subscribers” section. While Aweber won’t let you send emails to different segments simultaneously. One problem that can happen is when users choose to mix and match segments.

The workaround they have at a minimum is to send emails to several lists. You can exclude lists from your mailing list, however, you can’t exclude specific segments.

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Analytics and Reporting

Aweber’s reporting feature is an excellent feature that deserves praise. You monitor vital statistics like open rate and bounces. Click-throughs are also tracked.

There’s also the option to see useful information, such as:

  • Email list growth over time
  • Methods to sign-up
  • Geographical information
  • An individual’s history of activities

The information you get this way can be utilized in future campaigns. Based on the type of campaign they are you could make use of Aweber to get better outcomes.

Marketing Automation

You can automate the marketing via email process by designing yourself your personal sales flow charts. These are sent in response to users’ actions like email openings and clicks on links, website visits, purchase made, etc. AWeber View Signup Form Dates

When a subscriber clicks the link, Aweber assigns an email address for the subscriber. The tags can determine which emails are sent out to whom and when they are delivered. This feature is also known as “Aweber Campaigns.”

Creating the Subscriber List

Aweber lets you create lists of up to 10 contacts via an online form. Although you can manually enter the information, it’s feasible to upload them instead. It speeds up the process so you don’t have to anxiety. It will accept these types of files for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of making use of a pre-generated subject line or creating your own. Except when making one, you need to wait for confirmation from your Aweber team. It could take a day or two.

Customer Support and Knowledge Base

Aweber’s customer service stands out from the rest. If you’re calling, live chat, or by email, you’ll have their help. Every subscription plan can benefit from these services. Live chat and email are accessible 24/7. Phone support is open from 8am to 8pm ET, Monday through Friday. AWeber View Signup Form Dates

If you’re still new to the entire email marketing industry, Aweber has a Knowledge Base. Videos, information and webinars can be found on this page. This will ensure that people are aware of the things they can incorporate into their marketing campaigns.

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Aweber Pricing Plans

Aweber has two plans you can select between: Pro and Free. The difference here compared to other email marketing services is the number of subscribers you’ll be catering to. All plans offer 24/7 customer service via phone, chat or via email.

Free Plan

With the Free Plan, you get access to Aweber at no cost. But, you’re limited by 500 users on your account. The company’s watermark will appear every time you mail an email. Features like A/B testing may not be available, but you can start your marketing here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure based on the amount of subscribers. Here they are as follows:

  • Contacts between 0 and 500: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25,000 contacts: Contact Aweber for a price

In this plan, you’ll get access to A/B tests and other essential features such as marketing automation. You can also see the data of your own campaign as it is being implemented and also where they come from. In one way or another these features can greatly aid your marketing plan.

Conclusion

In short, Aweber is a solid email marketing platform. It’s especially useful if you run an online store and have access to essential vital features.

The major selling points are its numerous templates and data segmentation, as well as the A/B testing, and reporting system. It’s still possible to work on the free plan even in the absence of budget to spend on. The greatest part is that the customer support is available 24/7. For those with no marketing background Their Knowledge Base can give you enough details to help you understand this.

If you’re enrolled in a paid plan it’s priced reasonably. The cost is not excessive and you will benefit from the campaign you will develop.

Aweber could be the best choice for email marketing tool for all marketer or businessperson.

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Commonly asked questions (FAQs) AWeber View Signup Form Dates

What exactly is Aweber?

An email-based marketing service is a must designed for businesses and digital marketers. Whether you are a beginner or veteran, you can make your campaign more visible to anyone who is interested. The company was founded in 1998, and it helped companies regardless of size.

Does Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with many ECommerce sites such as Shopify, CRM such as Salesforce, web builders like Wix and WordPress and more. Certain of them may require an additional widget or programming to make the integration smooth.

Does Aweber have support for customers?

They offer it. Customer service on Aweber is available during business hours by phone, chat or email. It also offers the company’s own Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance times of the platform. For those who are new to the platform, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. It is possible to create up to 10 contacts through a form. If you’re able to, you could also input the data manually.

Can you delete a list on Aweber?

Yes. You must disable the list by going to the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be deleted on Aweber after 30 days. The list can be reactivated at anytime.

How do campaigns work in Aweber?

Campaigns in Aweber can work in two ways: on subscribe or tag that is applied. On Subscribe, the campaign will begin when a subscriber signs up to the list. If it’s through Tag Applied, the campaign will start with the application of an application tag on the subscriber’s information.

Is Landing Pages in Aweber integrated with Google Analytics?

No. Aweber just recently introduced Landing Pages on the platform. Aweber plans to integrate this feature with Google Analytics in due time. They also plan to work with Facebook Analytics as well.

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