AWeber Web Forms

aweber-review

ECommerce and Email Marketing go together. If you own an online store, you have the power to market the store in the way you wish to.

It could appear easy, but it isn’t. You engage with customers, go through social media reviewing blog posts and more. There’s also the possibility of making a sale following the advertisement. One method to promote is to use email marketing.

Today, even a static newsletter isn’t enough to attract attention. When you have a strategy in mind, say hello to Aweber.

This review will talk about Aweber the way the email marketing process works, as well as what you need to do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber AWeber Web Forms

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • The creation of a newsletter could result in mistakes after publication
  • Some templates could be old-fashioned.
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing service for businesses and individuals. It permits users to design newsletters and campaigns for any service or product based on HTML templates. Since it is a platform that makes use of automation to create a more efficient campaign. Once the email has been sent to subscribers, you are able to view the details through their statistics.

AWeber Web Forms

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Templates for Responsive Emails

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some of the templates are outdated but they can be modified to create a fresh style. You can tweak the colors as well as the font or style. If you’re able, you can code your own template also works.

RSS for Email Templates

For bloggers who have a blog, you can change the content from the RSS feed to emails that you can send out. Aweber calls it the “Blog Broadcasts.” This can also work with any content with already an RSS feed. It provides instant notifications to subscribers via email, instead of visiting the website.

There’s a caveat, however. Some email template templates can be used with an RSS feed.

If you decide to use a template, be certain to select one that is compatible with them. If it is not, the template will still work without them.

Landing Page Builder

Landing Pages are among the latest features added in Aweber. They collect data and there are no distractions hindering the registration form. All it does is allow users to provide their information.

The heading can be designed by you. You can choose the font and font, style and the color. Images can be utilized in this section to make the site look professional to potential subscribers.

However, this feature cannot be tested through automatic A/B testing. If you also expect it could be used by Google Analytics, it is not possible at the moment. It’s something they’ll have to develop in the future. Also, points for incorporating the landing page of in an email-marketing platform at the very least.

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AMP for Email

Aweber is a great alternative to utilizing new technology like AMP for email. AMP lets users take decisions that are not possible in traditional newsletters like making an appointment.

This incorporates the use of dynamic content in the email itself. Imagine live survey results, sports game scores or weather updates, and many more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular segment of your subscribers. It will determine which of your emails is most effective, and can be used as the one for any future newsletters.

It is attainable to discover information such as CTA when you alter an element in the layout. You can test this by experimenting with three different emails while mixing and match. The majority of email marketing tools use three variants since it’s the industry standard.

There is no limit on how the tests would take place, which gives you the freedom to choose the most effective strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation enables you to send a personal and customized email to your target audience. Aweber creates segments on any subject within your database. This includes emails opened, pages visited, link clicks, etc.

To segment the data, you’ll need go to”Manage Subscribers” or the “Manage Subscribers” section. While Aweber will not allow you to send emails to different segments at the same time. One issue that could arise is when users choose and mix segments.

The workaround they have at least is sending emails to several lists. It is possible to exclude lists from mailings, but you can’t exclude specific segments.

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Reporting and Analytics

The reporting system of Aweber is a feature worthy of praise. It provides vital information such as open rate and bounces. Click-throughs are also tracked.

You can also see useful information, such as:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • History of an individual’s activity

The data you collect this way can be utilized for future campaigns. Based on what they accomplish you could utilize Aweber for more effective results.

Marketing Automation

You can automate the email marketing process by creating yourself your personal sales flow charts. They are sent out based on users’ actions like email openings or clicks on links, site visits, purchases made, etc. AWeber Web Forms

When a subscriber clicks a link, Aweber assigns an email address for the subscriber. Tags can be used to decide which emails are sent out to who and when they’re delivered. This feature is also known as the “Aweber Campaigns.”

Making a Subscriber List

Aweber allows you to build a list of up to 10 contacts using a form. Although you can manually enter the information, it’s feasible to upload them instead. It speeds the process and you don’t have to anxiety. It will accept these types of files when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of choosing a pre-generated subject line or making your own. Except when making one, you have to wait for confirmation by the Aweber team. It can take a day or two.

Customer Support & Knowledge Base

Aweber’s customer support is what is different from other companies. If you’re calling, live chat, or via email, you’ll be able to receive their advice. All subscription plans can use these services. Live chat and email support is accessible 24/7. Phone support is open from 8am to 8pm ET, Monday through Friday. AWeber Web Forms

If you’re new to the marketing via email, Aweber has a Knowledge Base. Information, video tutorials, and webinars are available here. This ensures that the users have an idea of what they can do in their campaigns.

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Aweber Pricing Plans

Aweber has two plans to select from: Pro and Free. The difference here compared to existing email marketing services is the number of subscribers you’ll cater to. All plans have access to 24/7 customer service via chat, phone, or email.

Free Plan

In the Free Plan, you get to use Aweber at no cost. However, you’re restricted up to 500 people on the list. The watermark of the company will appear each time you mail an email. Features like A/B testing may not be usable, but you can start your marketing here.

Pro Plan

To purchase Pro Plan subscribers Pro Plan, there’s a pricing structure for the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 1 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts Contact Aweber for a quote

In this plan, you get access to A/B testing as well as more essential features like marketing automation. You will also be able to see the data of your own campaign as it is being implemented and also the source of these data. One way or another these features can significantly help in your marketing strategy.

Conclusion

In short, Aweber is a solid platform for marketing via email. It is particularly useful when you run an online store and have access to essential vital features.

The main selling points are the numerous templates including data segmentation, A/B testing, as well as a reporting system. It can still work well with the free plan when you don’t have enough budget to invest in. The best part, customer service is readily available. For those who have no marketing background, their Knowledge Base can give you enough details to help you understand that.

If you’re enrolled in an paid plan It’s affordable too. Not too much, and you can get the best out of the campaign you’ll develop.

Aweber can be the go-to email marketing platform for beginning marketing or businessperson alike.

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Commonly asked questions (FAQs) AWeber Web Forms

What is Aweber?

Aweber is an email marketing platform for entrepreneurs and digital marketers. If you’re a novice or seasoned professional you can increase the visibility of your campaign to anyone who is interested. The company was established in 1998, and it helped businesses of all sizes.

Does Aweber be integrated into third-party apps?

Yes. Aweber is able to be integrated with different ECommerce sites such as Shopify and CRMs such as Salesforce and web builders such as Wix and WordPress and more. Some of them will need an additional widget or coding to facilitate the integration.

Does Aweber provide support for customers?

They offer it. Customer support on Aweber is available during business hours by phone, chat or via email. Aweber also has the company’s own Knowledge Base where you can access information, video tutorials, live webinars, and scheduled maintenance schedules for the platform. For users who are brand new it offers a toolkit that can be downloaded containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. It is possible to create at least 10 contacts through the form. If you can manually input the data manually.

Can you delete a list on Aweber?

Yes. You can deactivate the list using the “Manage Lists” section. Once the list is deactivated, click “Deactivate,” it will be deleted from Aweber within 30 days. You can reactivate the list at anytime.

How do campaigns function in Aweber?

Campaigns in Aweber are able to be implemented in two ways: subscribe or tag that is applied. When you subscribe, the campaign will begin when a subscriber signs up to the list. If through Tag Applied, the campaign will start by applying a tag to the subscriber’s information.

Are Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has just announced Landing Pages on the platform. The company plans to integrate this feature with Google Analytics in due time. They are also planning to work in conjunction with Facebook Analytics as well.

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