AWeber WordPress Plugin

aweber-review

ECommerce and Email Marketing go hand-in-hand. In running the online business, you’re given the option of marketing the store the way you want to.

It could seem easy, but it isn’t. It’s about engaging with customers by using social media, interact with them and blog posts, and much more. There is also the possibility of making a sale after the advertisement. One way to advertise is through email marketing.

These days, even the static newsletter is not enough to grab one’s attention. If you have a strategy in mind, say hello to Aweber.

This review will cover Aweber, how email marketing works, and what you can do.

aweber-logo

Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of the article for a more comprehensive review of AWeber.

Pros and Pros and Aweber AWeber WordPress Plugin

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • A newsletter’s creation can result in mistakes when it is published
  • Some templates might appear outdated
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing platform for businesses and individuals. It lets users create campaigns and newsletters for any service or product built on HTML templates. Being a platform uses automation to create a simple campaign. Once the email has been sent to recipients, you can look at the details through their statistics.

AWeber WordPress Plugin

> > Click Here to Sign up AWeber Today < <

Templates for responsive email

Compared to its competitors, Aweber has over 700 HTML email templates to choose from. While some designs are outdated, they can be customized to create a fresh appearance. You can alter the colors and fonts, or even the style. If you are able to code your own template also works.

RSS for Email Templates

For those running a blog, you can transform the contents of the RSS feed to newsletters via email. Aweber refers to it as “Blog Broadcasts.” It can also be used with any content with the existing RSS feed. It provides instant updates to subscribers through email, instead of visiting the site.

There’s a caveat, however. Not all email templates work with RSS feed.

If you decide to use a template, be sure to find one that works with them. If it is not, the template will still be used without them.

Landing Page Builder

Landing Pages are the latest feature added in Aweber. They are designed to collect information, and no distracting elements are taking away from the sign-up form. It’s all it takes is to allow subscribers to give their details.

You can design the heading and font, style and color. Photos can be also used here to make the page appear professional to prospective subscribers.

This feature, however, cannot be tested using automated A/B testing. If you also expect it to work with Google Analytics, it is not possible at the moment. It’s something they’ll need to work on as time goes by. Bonus points for having a landing page for an email marketing platform at least.

girl-typing

> > Click Here to Sign up AWeber Today < <

AMP for Email

Aweber has the advantage of using new technologies like AMP for email. AMP lets users make actions not done before in traditional newsletters such as setting an appointment.

It includes the use of dynamic content within emails themselves. Consider live results from surveys and scores from sports games or weather updates, and more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It checks which part does the best job, and can be utilized as the basis to send out future newsletters.

It is attainable to discover information like CTA when you change one particular aspect or design. It is possible to test this by trying out three emails as you mix and mix and match. The majority of email marketing tools use three variants since it’s the standard for industry.

There’s no limitation regarding how tests will take place, which gives you the freedom to choose the best approach. A large thumbs-up to Aweber!

Data Segmentation

Segmentation enables you to send a personalized and personal email to your targeted audience. Aweber creates segments for any subject that is within your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.

To segment the data, you have go to”Manage Subscribers” or the “Manage Subscribers” section. While Aweber will not allow you to send emails to different segments at the same time. The issue is when users select the segments and then mix them.

The workaround they have at least is sending emails to various lists. You can exclude lists from a mailing, but you can’t exclude specific segments.

iced-coffee-and-laptop

> > Click Here to Sign up AWeber Today < <

Analytics and Reporting

Aweber’s reporting feature is a feature worthy of praise. It lets you monitor important statistics like open rates bounces, click-throughs, as well as bounces.

There’s also the option to view helpful information like:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • History of an individual’s activity

The information you get this way can be utilized in future campaigns. Based on the type of campaign they are, you can use Aweber for more effective results.

Marketing Automation

You can automate the marketing via email process by designing the sales funnels of your choice. These are sent in response to users’ actions like email openings or clicks on links, site visits, sales made, etc. AWeber WordPress Plugin

When a subscriber clicks a link, Aweber assigns a tag to the subscriber. Tags can be used to decide which emails are sent out to who and when they’re sent. This specific feature is known as the “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber allows you to build an unlimited list of 10 contacts via the form. While you can manually input the data, it is also possible to import them instead. It will speed the process and that you don’t experience the tension. They will accept the following file types when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between making use of a pre-generated subject line or creating your own. In the event of creating one, you must wait for verification from Aweber. Aweber team. It could take a day or two.

Customer Support and Knowledge Base

Aweber’s customer service sets it apart from the other. Whether you’re on the phone or live chat, or email, you can have their help. Every subscription plan can benefit from them. Live chat and email are accessible 24/7. Phone support is open from 8am to 8pm ET, Monday through Friday. AWeber WordPress Plugin

If you’re still a novice to the email marketing world, Aweber has a Knowledge Base. Information, video tutorials as well as webinars can be found on this page. This makes sure that users have an idea of what they can do in their marketing campaigns.

person-using-laptop

> > Click Here to Sign up AWeber Today < <

Aweber Pricing Plans

Aweber offers two plans to choose from: Free and Pro. The difference here compared to other email marketing services is the number of subscribers that you can cater to. All plans offer 24/7 customer service via phone, chat or email.

Free Plan

With the Free Plan, you get access to Aweber without cost. But, you’re limited to 500 subscribers on your list. The watermark of the company will be present every time you’ll send an email. Features like A/B testing won’t be usable, but you can start your marketing from here.

Pro Plan

In those who subscribe to the Pro Plan, there’s a pricing structure for the amount of subscribers. Here they are as follows:

  • 0 – 500 contacts: $19.99/month
  • Contacts ranging from 501 to 2,500: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts Contact Aweber to request a quote

With this plan, you get access to A/B testing as well as more essential features like marketing automation. You can also see the data from your campaign in action and where they come from. In some way or other these features can significantly help in your marketing plan.

Conclusion

In short, Aweber is a solid email marketing platform. It’s especially useful if you run an online store and you have access to vital features.

The most important selling point is its numerous templates including data segmentation, A/B testing, and a reporting system. It can still work well on the free plan even in the absence of budget to spend on. The best part, customer service is readily available. For those with no experience in marketing the Knowledge Base can give you enough information to cover the basics.

If you are enrolled in an paid plan it’s priced reasonably. Not too much, and you can benefit from the campaign you’ll make.

Aweber could be the best choice for email marketing platform for beginning businessmen and marketers.

man-typing

> > Click Here to Sign up AWeber Today < <

Commonly asked questions (FAQs) AWeber WordPress Plugin

What exactly is Aweber?

An email-based marketing service is a must for companies and digital marketers. Whether you are a beginner or experienced, you can increase the visibility of your campaign to any potential audience. The company was founded in 1998, and it helped businesses of all sizes.

Can Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with many ECommerce sites such as Shopify, CRM like Salesforce and web builders such as Wix and WordPress and more. Certain of them may require a dedicated widget or additional programming to ensure seamless integration.

Does Aweber provide customer support?

They offer it. Customer support on Aweber is accessible during business hours by phone, chat or via email. Aweber also has its own Knowledge Base where you can access information, video tutorials, live webinars, and scheduled maintenance times of the platform. For those who are new to the platform you can download a toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when it imports. You can create up to 10 contacts through a form. If you can manually input the information manually.

Can you delete a list on Aweber?

Yes. You can disable the list using the “Manage Lists” section. After you click “Deactivate,” it will be deleted on Aweber after 30 days. You can reactivate the list at any time.

How do campaigns work in Aweber?

Campaigns in Aweber are able to be implemented by a combination of subscribe or tag applied. If you subscribe, your campaign will begin when a subscriber is added to your mailing list. If the subscriber is Tag Applied, the campaign would begin by applying a tag to the subscriber’s details.

Is Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has recently launched Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also have plans to work together with Facebook Analytics as well.

error: Content is protected !!