Best Email Blast Service AWeber

aweber-review

ECommerce and Email Marketing go together. If you own an online store, you’re given the power to market the store in the way you wish to.

In writing, this might appear easy, but it isn’t. It’s about engaging with customers by using social media, interact with them and blog posts, and so on. There’s also the possibility of making a sale after the advertisement. Another method of advertising is via email marketing.

Nowadays, even a static newsletter isn’t enough to attract attention. If you have a plan in mind, say hello to Aweber.

This review will discuss Aweber, how the email marketing process works, as well as what you need to do.

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Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber Best Email Blast Service AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP for email

Cons

  • The interface for users can be difficult to navigate
  • Creating a newsletter may form mistakes when it is published
  • Some templates could be outdated
  • It is not compatible with Google Analytics

Aweber Features

Aweber is an email marketing service for both individuals and businesses. It allows users to create newsletters and campaigns for any service or product built upon HTML templates. Since it is a platform, it makes use of automation to create a simple campaign. When the email is sent to subscribers, you are able to view the information through their stats.

Best Email Blast Service AWeber

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Responsive Email Templates

Compared to its competitors, Aweber has over 700 HTML email templates to choose from. While some of the templates are outdated, they can be customized for an updated appearance. You can alter the colors and fonts, or even the style. When you can, coding your own template which also works as well.

RSS to Email Templates

For bloggers who have a blog, you are able to convert the content of your RSS feed into newsletters via email. Aweber calls it “Blog Broadcasts.” It also works with any other content that has an existing RSS feed. This provides immediate updates to subscribers through emails instead of the website.

There’s a caveat, however. There aren’t all templates for email that are compatible with an RSS feeds.

So when you choose a template, be sure to find one that works with them. If it is not, the template will be used without them.

Landing Page Builder

Landing Pages are among the latest features added in Aweber. They are designed to collect information, and no distracting elements are hindering the registration form. It’s all it takes is to allow subscribers to give their details.

You can design the heading and font, style and color. Photos can be also used here to make the page look professional to potential subscribers.

But, this feature can’t be evaluated using automatic A/B testing. If you also expect it could be used in conjunction with Google Analytics, it is not currently possible. It’s something they’ll need to work on as time passes. Plus points for including on a landing page an email marketing platform, at a minimum.

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AMP for Email

Aweber offers the benefit of using new technologies like AMP for email. AMP lets users make things that were not previously done in conventional newsletters, such as making an appointment.

This incorporates the use of dynamic content in emails themselves. Imagine live survey results as well as sports game scores or weather updates, and many more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes emails to target a certain audience on your list. It checks which part does the best job, and can be used to determine the best option to send out future emails.

It is attainable to discover information like CTA when you change one particular aspect in the layout. You can test this by trying out three emails , mixing and mix and match. The majority of email marketing tools use three variations as the industry standard.

There is no limit in how the tests could go, giving freedom on the best approach. A large thumbs-up to Aweber!

Data Segmentation

Segmentation lets you send a personal and customized email to your intended audience. Aweber creates segments on any subject that is within your database. This can include emails opened, pages visited, link clicks, and so on.

To separate the data, you’ll need go to”Manage Subscribers” or the “Manage Subscribers” section. Although Aweber cannot allow sending emails to multiple segments at once. One issue that could arise is when users choose the segments and then mix them.

The solution they can use at least is sending emails to several lists. Lists can be excluded from your mailing list, however, you cannot exclude individual segments.

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Analytics and Reporting

Aweber’s reporting feature is a feature worthy of praise. It provides vital information like open rates and bounces. Click-throughs are also tracked.

There’s also the option to see useful information, such as:

  • Email list growth over time
  • Methods to sign-up
  • Information about geography
  • An individual’s history of activities

The information you get will be useful for future campaigns. Based on what they accomplish it is possible to utilize Aweber for more effective outcomes.

Marketing Automation

You can automate the email marketing process by designing the sales funnels of your choice. They are sent out based on user actions: email opens, link clicks, site visits, sales made, etc. Best Email Blast Service AWeber

If a subscriber clicks on a link, Aweber assigns a tag to the subscriber. Tags can be used to determine which emails are sent out to who and when they’re sent. This feature is also known as the “Aweber Campaigns.”

Making an Subscriber List

Aweber allows you to build lists of up to 10 contacts using the form. While you can manually input the information, it’s possible to import them instead. It will speed the process and that you don’t experience the tension. They will accept the following file types when they import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of using a pre-generated subject line , or making your own. Except when making one, you must wait for verification by your Aweber team. It could take a day or two days.

Customer Support & Knowledge Base

Aweber’s customer support is what sets it apart from the other. If you’re calling or live chat or via email, you’ll be able to receive their advice. Every subscription plan can benefit from them. Live chat and email support is available 24 hours a day, while phone support is open from 8am to 8pm ET Monday to Friday. Best Email Blast Service AWeber

If you’re still new to the marketing via email, Aweber has a Knowledge Base. Tutorials, videos and webinars can be found on this page. This ensures that the users are aware of the things they can do in their campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select from: Pro and Free. The distinction between this plan and existing email marketing services is the number of subscribers that you can cater to. All plans have access to 24/7 customer support by chat, phone, or email.

Free Plan

If you’re on the Free Plan, you get access to Aweber without cost. But, you’re limited by 500 users on your account. The watermark of the company will be present every time you make an electronic mail. Features like A/B testing may not be usable, but you can begin your marketing here.

Pro Plan

To purchase the Pro Plan, there’s a pricing structure based on the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 1 – 500 contacts: $19.99/month
  • 501 – 2,500 contacts: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25,000 contacts: Contact Aweber for a quote

With this plan, you’ll get access to A/B testing and additional essential features, such as marketing automation. You can also see the data from your campaign as it is being implemented and also where they come from. In one way or another these features can significantly help in your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid platform for email marketing. This is most helpful when you manage an online shop and you have access to the most essential features.

The major selling points are its numerous templates including data segmentation, A/B testing, and a reporting system. It can still work well on the free plan even when you don’t have enough budget to spend on. The greatest part is that customer service is readily available. For those with no experience in marketing Their Knowledge Base can give you enough details to help you understand the basics.

If you’re enrolled in a paid subscription, it’s reasonably priced too. It’s not too expensive, and you can make the most of the campaign you will create.

Aweber is a great choice for email marketing tool for all marketing or businessperson alike.

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Commonly asked questions (FAQs) Best Email Blast Service AWeber

What exactly is Aweber?

An email-based marketing service is a must for companies as well as digital marketing. No matter if you’re a beginner or experienced, you can increase the visibility of your campaign to any potential audience. The company was founded in 1998 and has helped businesses regardless of size.

Does Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into various ECommerce sites like Shopify as well as CRM systems like Salesforce and web builders such as Wix and WordPress and many more. Certain of them may require an additional widget or programming to make the integration smooth.

Does Aweber have customer support?

They offer it. The customer service of Aweber is available during working hours via phone, chat or email. Aweber also has an in-house Knowledge Base where you can learn more about the platform, videos webcasts live, as well as scheduled maintenance times for the platform. For users who are brand new, there’s a downloadable toolkit containing strategies and documents in running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when importing. You can create as many as 10 contacts through the form. If you can manually input the information manually.

Can you delete a list on Aweber?

Yes. You can deactivate the list by visiting the “Manage Lists” section. Once it is clicked “Deactivate,” it will be deleted from Aweber in 30 days. You are able to reactivate the list at any time.

What are the campaigns that work within Aweber?

Campaigns within Aweber can work by a combination of subscribe or tag applied. When you subscribe, the campaign begins when someone is added to your mailing list. If it’s through Tag Applied, the campaign will begin when the system uses tags to identify the subscriber’s details.

Is Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber has recently launched Landing Pages on the platform. The company plans to add this feature to Google Analytics in due time. They also plan to collaborate in conjunction with Facebook Analytics as well.

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