Buyer Response Through AWeber

aweber-review

ECommerce and Email Marketing go hand-in-hand. When you manage the online business, you’ll have the ability to promote your store in the way you wish to.

In writing, this could seem easy, but it isn’t. Customers interact with you and go through social media reviewing blog posts and much more. You also have the chance of making a sale after the advertisement. Another method of advertising is via email marketing.

Nowadays, even a static newsletters aren’t enough to draw attention. When you have a strategy in your mind, send a message to Aweber.

This review will discuss Aweber the way email marketing works, and what you should do.

aweber-logo

Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review.

Pros and Pros and Aweber Buyer Response Through AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • A newsletter’s creation can result in errors when published
  • Some templates may look out of date
  • It cannot be integrated with Google Analytics

Aweber Features

Aweber is an email marketing solution for businesses and individuals. It permits users to design campaigns and newsletters for any item or service built on HTML templates. Being an online platform, it makes use of automation to create a simple campaign. When the email is sent to the subscribers, you can view the information through their stats.

Buyer Response Through AWeber

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Templates for responsive email

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some designs are outdated, they can be customized to give a modern style. You can change the color, font, or style. If you are able to code your own template also works.

RSS to Email Templates

For those running a blog, you are able to change the content from an RSS feed in newsletters via email. Aweber calls it “Blog Broadcasts.” This can also work on any type of content that has an existing RSS feed. This provides immediate updates to subscribers via email, instead of visiting the site.

There’s a caveat, however. Not all email templates work with an RSS feeds.

If you decide to use a template, be sure you choose one that works with them. If not, the template can still work without the templates.

Builder of the Landing Page

Landing Pages are the newer features introduced in Aweber. They collect data and do not have distracting elements hindering the registration form. It’s all it takes is to allow subscribers to fill in their information.

You can design the heading, font, style, and the color. Photos can also be used here to make the page look professional to potential subscribers.

This feature, however, cannot be tested through automatic A/B testing. If you also expect it to be integrated in conjunction with Google Analytics, it is not currently possible. It’s something they’ll have to develop as time goes by. Also, points for incorporating on a landing page an email marketing platform, at a minimum.

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AMP for Email

Aweber is a great alternative to using new technologies like AMP to send emails. AMP lets users make decisions that are not possible in conventional newsletters, such as making an appointment.

It includes the use of dynamic content in emails themselves. Imagine live survey results, sports game scores or weather updates, and more. The news is basically delivered to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes emails to target a certain group of people on your list. It checks which part performs best, and it is utilized as the basis for future newsletters.

There is a possibility of locating information such as CTA when you change an element or design. It is possible to test this by experimenting with three emails as you mix and mix and match. The majority of email marketing tools use 3 variants as it’s the industry standard.

There is no limit in how the tests could take place, which gives you the freedom to choose the most effective strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation enables you to create a unique and personalized email to your intended audience. Aweber creates segments on any subject that is within your database. This includes emails opened or viewed, pages visited, link clicks, etc.

To segment the data, you’ll need to visit your “Manage Subscribers” section. However, Aweber cannot allow sending emails to multiple segments at once. The issue is when users choose and mix segments.

The solution they can use at least is sending emails to several lists. You can exclude lists from your mailing list, however, you cannot exclude individual segments.

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Analytics and Reporting

The reporting system of Aweber is a feature worthy of praise. You monitor vital statistics like open rates and bounces. Click-throughs are also tracked.

There’s even the option to view helpful information like:

  • Email list growth over time
  • Methods to sign-up
  • Information about geography
  • An individual’s history of activities

The data you collect will be useful in future campaigns. Based on the type of campaign they are, you can make use of Aweber for better results.

Marketing Automation

You can automate the marketing via email process by creating yourself your personal sales flow charts. They are sent out based on user actions: email opens or clicks on links, site visits, purchases made, etc. Buyer Response Through AWeber

When a subscriber clicks the link, Aweber will set tags for the subscriber. The tags will determine which emails are sent to whom and when they are delivered. This feature is also known as the “Aweber Campaigns.”

The process of creating an Subscriber List

Aweber lets you create an unlimited list of 10 contacts using a form. Although you can manually enter the data, it is also easy to transfer them. It will speed up the process , so that you don’t experience the tension. They accept these file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the decision of making use of a pre-generated subject line , or making your own. If you create one, you need to wait for verification by your Aweber team. It can take a full day or two.

Customer Support & Knowledge Base

Aweber’s customer service stands out from the rest. Whether you’re on the phone, live chat, or by email, you’ll have their help. All subscription plans can use these services. Email and live chat are available 24/7, and phone support is open from 8am to 8pm ET, Monday through Friday. Buyer Response Through AWeber

If you’re new to the entire email marketing world, Aweber has a Knowledge Base. Tutorials, videos as well as webinars can be found here. This will ensure that people know what they can accomplish in their campaigns.

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Aweber Pricing Plans

Aweber has two plans to select between: Pro and Free. The distinction between this plan and the existing email marketing options is the number of subscribers that you can cater to. All plans offer 24/7 customer support by chat, phone or via email.

Free Plan

If you’re on the Free Plan, you get access to Aweber at no cost. However, you’re restricted up to 500 people on the list. The company’s logo will appear each time you’ll mail an email. Features such as A/B testing will not be available, however, you can start your marketing here.

Pro Plan

To purchase Pro Plan subscribers Pro Plan, there’s a pricing structure for the number of subscribers. These are as follows:

  • 1 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 to 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 25000 contacts Contact Aweber for a price

With this plan, you will have access to A/B testing as well as additional essential features, such as marketing automation. You will also be able to see the data of your own campaign and see where they came from. One way or another these features can greatly aid your marketing strategy.

Conclusion

In the simplest terms, Aweber is a solid platform for email marketing. It is particularly useful when you own an online store and you have access to the most essential features.

The major selling points are its numerous templates including data segmentation, A/B testing, and reporting system. It is still possible to use on the free version even when you don’t have the budget to invest in. The best part, service for customers is always available. For those with no marketing background Their Knowledge Base can give you sufficient information to answer the basics.

If you’re enrolled in a paid subscription, it’s reasonably priced too. Not too much but you’ll benefit from the campaign you’ll create.

Aweber can be the go-to email marketing platform for beginning businessmen and marketers.

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Frequently Asked Questions (FAQs) Buyer Response Through AWeber

What is Aweber?

An email-based marketing service is a must that is suitable for entrepreneurs or digital marketers. No matter if you’re a beginner or seasoned professional you can make your campaign more visible to all potential customers. The company was founded in 1998, and it helped companies that were of any size.

Is it possible to integrate Aweber be integrated with third-party applications?

Yes. Aweber is able to be integrated with different ECommerce sites such as Shopify as well as CRM systems like Salesforce and web builders like Wix and WordPress and many more. Certain of them may require an additional widget or code to facilitate the integration.

Does Aweber have support for customers?

They do. The customer service of Aweber is available during business hours by phone, chat, or email. Aweber also has the company’s own Knowledge Base where you can learn more about the platform, videos, live webinars, and scheduled maintenance times for the platform. For users who are brand new, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. You can create as many as 10 contacts with the form. If you are able manually input the data manually.

Can you delete a list on Aweber?

Yes. You have to deactivate the list by visiting the “Manage Lists” section. Once you click “Deactivate,” it will be deleted on Aweber within 30 days. You can reactivate the list at any time.

How do campaigns work in Aweber?

Campaigns within Aweber can be executed in two ways: subscribe or tag applied. On Subscribe, the campaign will begin when a subscriber signs up to the list. If through Tag Applied, the campaign would begin by applying an application tag on the subscriber’s data.

Is Landing Pages in Aweber integrated with Google Analytics?

No. Aweber has just announced Landing Pages on the platform. The company plans to have this to Google Analytics in due time. They are also planning to collaborate with Facebook Analytics as well.

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