ECommerce and Email Marketing go in tandem. If you own your own online shop, you have the power to market the store in the way you wish to.
It might seem straightforward, but it’s actually not. Customers interact with you by using social media, interact with them, review blog posts, and so on. There’s also the possibility of generating a sale in the wake of the advertisement. One method to promote is through email marketing.
These days, even the static newsletter is not enough to attract attention. When you have a strategy in your mind, send a message to Aweber.
This review will talk about Aweber the way the email marketing process works, as well as what you can do.
Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of AWeber.
Pros and Pros and Aweber Can I Become AWeber Affilicate If Im Dont Have AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- User-interface may be challenging to navigate
- A newsletter’s creation can result in mistakes after publication
- Some templates could be out of date
- It isn’t able to be integrated with Google Analytics
Aweber provides an email-based marketing service for businesses and individuals. It lets users create newsletters and campaigns for any service or product that are based on HTML templates. Since it is an online platform that makes use of automation to create a simple campaign. When the email is sent to subscribers, you are able to view the information through their stats.
Templates for responsive email
Compared to its competitors, Aweber has over 700 HTML email templates that you can choose from. While some designs are outdated but they can be modified for an updated style. You can tweak the colors and fonts, or even the style. When you can, coding your own template this is also possible.
RSS to Email Templates
If you run a blog, you are able to convert the content of an RSS feed in email newsletters. Aweber calls it “Blog Broadcasts.” This can also work on any type of content that has the existing RSS feed. It provides instant notifications to subscribers via email, instead of visiting the site.
There’s a caveat. There aren’t all templates for email that work with RSS feeds.
If you decide to use the template, make certain to select one that works with them. If not, the template can still be used without the templates.
Builder of the Landing Page
Landing Pages are the newer features added in Aweber. They collect data and do not have distracting elements taking away from the sign-up form. It’s all it takes is to allow subscribers to fill in their information.
You can create the heading, font, style, and color. Images can be utilized here to make the page look professional to potential subscribers.
This feature, however, cannot be evaluated using automatic A/B testing. If you also expect it could be used with Google Analytics, it is not possible at the moment. This is a feature that they will need to work on as time passes. Also, points for incorporating on a landing page an email marketing platform, at a minimum.
AMP for Email
Aweber has the advantage of using new technologies like AMP for email. AMP lets users take actions not done before in traditional newsletters such as setting an appointment.
It includes the use of dynamic content within emails themselves. Imagine live survey results and scores from sports games or weather updates, and much more. In essence, the news comes to you. Sounds familiar?
Also known as Split Testing, Aweber optimizes emails to target a certain segment of your subscribers. It determines which one is most effective, and is used to determine the best option for future newsletters.
It is attainable to discover information such as CTA when you change an element in the layout. It is possible to try this by testing three emails , mixing and match. Most email marketing tools adhere to three variations as the standard for industry.
There’s no restriction on how the tests would go, giving freedom on the most effective strategy. A big thumbs up for Aweber!
Segmentation lets you send a personal and customized email to your intended audience. Aweber creates segments for any topic in your database. This can include emails opened or viewed, pages visited, link clicks, etc.
To separate the data, you have to visit the “Manage Subscribers” section. While Aweber cannot allow sending emails to multiple segments at once. The issue is when users select to mix and match segments.
The method they use at least is sending emails to multiple lists. Lists can be excluded from your mailing list, however, you can’t exclude specific segments.
Reporting and Analytics
Aweber’s reporting system is an excellent feature that deserves praise. It lets you monitor important statistics such as open rate bounces, click-throughs, as well as bounces.
There’s even the option to see useful information, such as:
- Email list growth over time
- Sign-up methods
- Geographical information
- History of an individual’s activity
The information you get this way can be utilized for future campaigns. Depending on what they do it is possible to utilize Aweber for better outcomes.
You can automate the email marketing process by designing yourself your personal sales flow charts. These are sent in response to users’ actions like email openings or clicks on links, site visits, sales made, etc. Can I Become AWeber Affilicate If Im Dont Have AWeber
If a subscriber clicks on the link, Aweber assigns tags for the subscriber. The tags can decide the emails that are sent to who and when they’re sent. This particular feature is referred to as the “Aweber Campaigns.”
Creating a Subscriber List
Aweber lets you create an unlimited list of 10 contacts using the form. Although you can manually enter the details, it’s also possible to import them instead. It will speed up the process , so that you don’t experience the stress. It will accept these types of files when importing:
You can choose between choosing a pre-generated subject line or making your own. If you create one, you must wait for confirmation by Aweber. Aweber team. It could take a day or two days.
Customer Support and Knowledge Base
Aweber’s customer support is what sets it apart from the other. Whether you’re on the phone or live chat or via email, you’ll be able to receive their advice. All subscription plans have the ability to use these services. Live chat and email support is accessible 24/7. Phone support is available between 8am and 8pm ET from Monday to Friday. Can I Become AWeber Affilicate If Im Dont Have AWeber
If you’re still a novice to the whole email marketing world, Aweber has a Knowledge Base. Tutorials, videos and webinars are all available here. This will ensure that people know what they can incorporate into their marketing campaigns.
Aweber Pricing Plans
Aweber has two plans you can select between: Pro and Free. The distinction between this plan and the existing email marketing options is the amount of customers that you can cater to. All plans offer 24/7 customer service via phone, chat, or via email.
In the Free Plan, you get access to Aweber for free. However, you’re restricted to 500 subscribers on your list. The company’s watermark will be present every time you’ll make an electronic mail. Features such as A/B testing will not be usable, but you can start your marketing here.
For those who subscribe to the Pro Plan, there’s a pricing structure for the amount of subscribers. Here they are as follows:
- 0 – 500 contacts: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25,000 contacts: Contact Aweber to request a quote
With this plan, you get access to A/B testing and other essential features such as marketing automation. You can also see the data of your own campaign in action and where they come from. One way or another the additional features will assist you in your marketing strategy.
In short, Aweber is a solid platform for email marketing. It’s especially useful if you own an online store and you get access to the most essential features.
The major selling points are its numerous templates including data segmentation, A/B testing, and a reporting system. It’s still possible to work on the free plan even when you don’t have enough budget to spend on. The best part, the customer support is available 24/7. For those with no prior experience in marketing Their Knowledge Base can give you sufficient information to answer that.
If you are enrolled in an paid plan it’s priced reasonably. The cost is not excessive and you will make the most of the campaign you will create.
Aweber could be the best choice for email marketing platform for beginning businessmen and marketers.
Commonly asked questions (FAQs) Can I Become AWeber Affilicate If Im Dont Have AWeber
What exactly is Aweber?
An email-based marketing service is a must that is suitable for businesses as well as digital marketing. Whether you are a beginner or experienced it is possible to help your campaign be more visible to anyone who is interested. The company was established in 1998 and has helped companies of all sizes.
Can Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into many ECommerce sites like Shopify as well as CRM systems such as Salesforce and web builders like Wix and WordPress, etc. Certain of them may require an additional widget or coding to ensure seamless integration.
Does Aweber provide customer support?
They can. The customer service of Aweber is available during business hours by phone, chat or via email. Aweber also has its own Knowledge Base where you can learn more about the platform, videos as well as live webinars. scheduled maintenance times of the platform. For those who are new to the platform, there’s a downloadable toolkit with strategies and other documents for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create at least 10 contacts with an online form. If you can, you could also input the data manually.
Can you delete a list on Aweber?
Yes. You can remove the list by visiting the “Manage Lists” section. After you click “Deactivate,” it will be deleted from Aweber after 30 days. The list can be reactivated at anytime.
How do campaigns work within Aweber?
Campaigns within Aweber can work in two ways: on subscribe or tag that is applied. If you subscribe, your campaign will start when someone joins your list. If through Tag Applied, the campaign will begin when the system uses tags to identify the subscriber’s information.
Do Landing Pages in Aweber integrated with Google Analytics?
It’s not true. Aweber has recently launched Landing Pages on the platform. Aweber plans to integrate this feature with Google Analytics in due time. They are also planning to integrate with Facebook Analytics as well.