ECommerce and Email Marketing go in tandem. In running your own online shop, you’ll have the option of marketing the store however you would like to.
It may seem easy, but it isn’t. It’s about engaging with customers, go through social media reviewing blog posts and much more. There’s also the possibility of making a sale after the advertisement. Another method of advertising is through email marketing.
Nowadays, even a static newsletter isn’t enough to grab one’s interest. If you have a plan in your mind, send a message to Aweber.
This review will discuss Aweber the way the email marketing process works, as well as what you can do.
Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review.
Pros and Pros and Aweber Can I Export AWeber Lists And Messages To A Different AWeber Account?
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- User-interface may be challenging to navigate
- Creating a newsletter may form errors when published
- Some templates could be old-fashioned.
- It isn’t able to be integrated with Google Analytics
Aweber is an email marketing service that is available to both businesses and individuals. It lets users create campaigns and newsletters for any item or service that are based on HTML templates. As an online platform, it makes use of automation to make a streamlined campaign. After the email is sent to recipients, you can look at the information through their stats.
Responsive Email Templates
Compared to its competitors, Aweber has over 700 HTML email templates to select from. While some of the templates are outdated, they can be customized to create a fresh look. You can change the color, font, or style. If you’re able, you can code your own template which also works as well.
RSS to Email Templates
For those running a blog, you are able to change the content from an RSS feed in email newsletters. Aweber calls it the “Blog Broadcasts.” It can also be used on any type of content that has an existing RSS feed. This gives instant updates to subscribers through email, instead of visiting the site.
There’s a caveat. Some email template templates work with RSS feed.
When you select a template, be sure to find one that is compatible with them. If you don’t, the template could still be used without the templates.
Builder of the Landing Page
Landing Pages are among the latest features added in Aweber. They are designed to collect information, and do not have distracting elements blocking the registration form. It’s all it takes is to allow subscribers to give their details.
You can create the heading and font, style and the color. Images can be utilized in this section to make the site look professional to potential subscribers.
This feature, however, cannot be tested through automatic A/B testing. If you’re also anticipating it to work in conjunction with Google Analytics, it is not possible at the moment. It’s something they’ll must work on as time passes. Plus points for including on a landing page the email marketing system, at a minimum.
AMP for Email
Aweber is a great alternative to utilizing new technology like AMP to send emails. AMP allows users to take decisions that are not possible in traditional newsletters such as setting an appointment.
It includes the use of dynamic content in an email. Imagine live survey results as well as sports game scores or weather updates, and much more. In essence, the news comes to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes emails to target a certain audience on your list. It determines which one does the best job, and will be utilized as the basis for any future email campaigns.
It is attainable to discover information like CTA in the event that you change one particular aspect in the layout. It is possible to test this by trying out three emails as you mix and match. Most email marketing tools adhere to three variants since it’s the industry standard.
There is no limit regarding how tests will take place, which gives you the freedom to choose the most effective strategy. A huge thumbs up to Aweber!
Segmentation allows you to send a personalized and personal email to your intended audience. Aweber creates segments on any subject in your database. This includes emails that are opened, pages visited, link clicks, and so on.
To segment the data, you have to visit”Manage Subscribers” or the “Manage Subscribers” section. While Aweber will not allow you to send emails to different segments at the same time. One issue that could arise is when users choose the segments and then mix them.
The method they use at the very least is to send emails to multiple lists. You can exclude lists from mailings, but you cannot exclude individual segments.
Analytics and Reporting
Aweber’s reporting feature is a feature worthy of praise. It lets you monitor important statistics like open rates bounces, click-throughs, as well as bounces.
You can also see useful information, such as:
- Email list growth over time
- Methods for signing up
- Geographical information
- History of an individual’s activity
The information you gather here can be used for future campaigns. Based on what they accomplish, you can make use of Aweber for more effective results.
You can automatize the email marketing process by designing your own sales flowcharts. They are sent based on user actions: email opens or clicks on links, site visits, purchase made, etc. Can I Export AWeber Lists And Messages To A Different AWeber Account?
If a subscriber clicks on a link, Aweber will set tags for the subscriber. The tags will determine the emails that are sent to who and when they’re delivered. This specific feature is known as “Aweber Campaigns.”
Creating a Subscriber List
Aweber allows you to build a list of up to 10 contacts using a form. While you can manually input the information, it’s easy to transfer them. It speeds up the process , so that you don’t experience the anxiety. They accept these file types for import:
You have the option of making use of a pre-generated subject line , or making your own. In the event of creating one, you have to wait for verification by Aweber. Aweber team. It could take a day or two.
Customer Support and Knowledge Base
Aweber’s customer support is what sets it apart from the other. Whether you’re on the phone or live chat or by email, you’ll receive their advice. All subscription plans have the ability to use these services. Chat and emails are accessible 24/7. Phone support is available from 8am-8pm ET from Monday to Friday. Can I Export AWeber Lists And Messages To A Different AWeber Account?
If you’re still new to the marketing via email, Aweber has a Knowledge Base. Videos, information as well as webinars are all available here. This ensures that the users are aware of the things they can do in their marketing campaigns.
Aweber Pricing Plans
Aweber has two plans to select from: Free and Pro. The main difference between these plans and the existing email marketing options is the amount of customers you’ll cater to. All plans offer 24/7 customer support via chat, phone or email.
In the Free Plan, you get to use Aweber for free. However, you’re restricted by 500 users on your account. The watermark of the company will appear each time you mail an email. Features like A/B testing may not be usable, but you can begin your marketing from here.
In Pro Plan subscribers Pro Plan, there’s a pricing structure based on the number of subscribers. The following are the prices for Pro Plan subscribers:
- 1 – 500 contacts: $19.99/month
- Contacts between 501 and 2,500: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 – 25,000 contacts: $149.99/month
- More than 250,000 contacts: Contact Aweber for a price
In this plan, you will have access to A/B tests and additional essential features, such as marketing automation. You can also see the data from your campaign as it is being implemented and also where they come from. In one way or another, these additional features will significantly help in your marketing strategy.
In short, Aweber is a solid platform for marketing via email. It’s especially useful if you run an online store and you get access to vital features.
The main selling points are its numerous templates and data segmentation, as well as the A/B testing, as well as a reporting system. It’s still possible to work on the free version even when you don’t have enough budget to spend on. The greatest part is that service for customers is always available. For those with no marketing background the Knowledge Base can give you sufficient information to answer this.
When subscribed to a paid plan, it’s reasonably priced too. Not too much and you will get the best out of the campaign you’ll make.
Aweber could be the best choice for email marketing tool for all marketing or businessperson alike.
Commonly Asked Questions (FAQs) Can I Export AWeber Lists And Messages To A Different AWeber Account?
What exactly is Aweber?
Aweber is an email marketing platform designed for companies or digital marketers. No matter if you’re a beginner or experienced, you can increase the visibility of your campaign to any potential audience. The company was established in 1998 and has helped companies regardless of size.
Can Aweber be integrated with third-party applications?
Yes. Aweber can be integrated into many ECommerce sites such as Shopify and CRMs like Salesforce as well as web builders like Wix and WordPress and many more. Some of them require the use of a specific widget or coding to make the integration smooth.
Does Aweber offer support for customers?
They do. Customer support on Aweber is accessible during business hours by phone, chat, or email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance schedules for the platform. For those who are new to the platform, there’s a downloadable toolkit with strategies and other documents for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. You can make as many as 10 contacts through an online form. If you’re able to enter the information manually.
Can you delete a list on Aweber?
Yes. You have to disable the list by going to the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be removed from Aweber within 30 days. The list can be reactivated at any time.
What are the campaigns that work within Aweber?
Campaigns on Aweber are able to be implemented by a combination of subscribe or tag that is applied. If you subscribe, your campaign will start when someone joins your list. If it’s through Tag Applied, the campaign will start with the application of a tag to the subscriber’s information.
Do Landing Pages in Aweber integrated with Google Analytics?
It’s not true. Aweber has just announced Landing Pages on the platform. The company is planning to integrate this feature with Google Analytics in due time. They also have plans to integrate in conjunction with Facebook Analytics as well.