ECommerce and Email Marketing go in tandem. When you manage the online business, you have the ability to promote your store however you would like to.
On paper, it may appear easy, but it isn’t. Customers interact with you by using social media, interact with them and blog posts, and much more. There is also the possibility of making a sale after the advertisement. One way to advertise is through email marketing.
Nowadays, even a static newsletters aren’t enough to grab one’s attention. When you have a strategy in mind, say hello to Aweber.
This review will discuss Aweber and how email marketing works, and what you can do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review of AWeber.
Pros and Pros and Aweber Can I Import Email Templates Into AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP for email
- It can be difficult for users to navigate
- Creating a newsletter may form mistakes when it is published
- Some templates could be out of date
- It cannot be integrated with Google Analytics
Aweber provides an email-based marketing solution for both individuals and businesses. It permits users to design newsletters and campaigns for any product or service based in HTML templates. Since it is an online platform uses automation to create a more efficient campaign. Once the email has been sent to the subscribers, you can view the details through their statistics.
Templates for Responsive Emails
In comparison to its rivals, Aweber has over 700 HTML email templates to select from. Although some templates are old however, they are customizable to create a fresh look. You can alter the colors as well as the font or style. When you can, coding your own template which also works as well.
RSS to Email Templates
For bloggers who have a blog, you can change the content from the RSS feed to email newsletters. Aweber calls it the “Blog Broadcasts.” This can also work with any content with the existing RSS feed. It provides instant notifications to subscribers via email, instead of visiting the website.
There’s a catch, though. Not all email templates can be used with RSS feeds.
So when you choose a template, be sure you choose one that is compatible with them. If it is not, the template will still be used without the templates.
Landing Page Builder
Landing Pages are among the latest features introduced in Aweber. They capture data, and no distracting elements are blocking the registration form. It’s just a way to let subscribers to give their details.
You can design the heading and font, style and the color. Photos can also be used to create a page that will appear professional to prospective subscribers.
This feature, however, cannot be tested through automatic A/B testing. If you also expect it could be used with Google Analytics, it is not yet possible. It’s a feature they need to work on as time passes. Bonus points for having a landing page for the email marketing system at least.
AMP for Email
Aweber has the advantage of utilizing new technology like AMP to send emails. AMP allows users to take things that were not previously done in traditional newsletters such as setting an appointment.
This incorporates the use of dynamic content in emails themselves. Consider live results from surveys, sports game scores or weather updates, and many more. In essence, the news comes to you. Sounds familiar?
Also called Split Testing, Aweber optimizes newsletters to a specific audience on your list. It checks which part is most effective, and can be used as the one for future email campaigns.
It is attainable to discover details such as CTA in the event that you change one particular aspect of the design. You can test this by experimenting with three emails , mixing and match. Most email marketing tools follow three variants since it’s the industry standard.
There is no limit on how the tests would go, giving freedom on the most effective strategy. A large thumbs-up to Aweber!
Segmentation allows you to create a unique and personalized email to your targeted audience. Aweber creates segments on any topic in your database. This can include emails opened by users, pages visited, clicks on links, clicks, etc.
To separate the data, you’ll need go to”Manage Subscribers” or the “Manage Subscribers” section. While Aweber won’t let you send emails to different segments at the same time. One issue that could arise is when users choose to mix and match segments.
The method they use at the very least is to send emails to various lists. You can exclude lists from a mailing, but you cannot exclude individual segments.
Analytics and Reporting
Aweber’s reporting feature is an excellent feature that deserves praise. You monitor vital statistics like open rates bounces, click-throughs, as well as bounces.
You can also see useful information, such as:
- Email list growth over time
- Sign-up methods
- Geographical information
- History of an individual’s activity
The data you collect here can be used in future campaigns. Depending on what they do it is possible to make use of Aweber to get better results.
You can automatize the email marketing process by designing the sales funnels of your choice. These are sent in response to the actions of the user: emails opened or clicks on links, site visits, purchases made, etc. Can I Import Email Templates Into AWeber
When a subscriber clicks the link, Aweber will set an email address for the subscriber. The tags can decide which emails are sent out to who and when they’re sent. This feature is also known as the “Aweber Campaigns.”
Creating an Subscriber List
Aweber allows you to build an unlimited list of 10 contacts with the form. While you can manually input the details, it’s also feasible to upload them. It speeds the process and that you don’t experience the anxiety. They accept these file types when they import:
You can choose between using a pre-generated subject line , or making your own. In the event of creating one, you need to wait for verification by the Aweber team. It could take a day or two days.
Customer Support and Knowledge Base
The customer service of Aweber is what is different from other companies. When you’re on the phone or live chat or email, you can have their help. All subscription plans can use these services. Live chat and email are available 24 hours a day, while phone support is available from 8am-8pm ET from Monday to Friday. Can I Import Email Templates Into AWeber
If you’re still new to the entire email marketing industry, Aweber has a Knowledge Base. Information, video tutorials and webinars can be found on this page. This will ensure that people are aware of the things they can do in their campaigns.
Aweber Pricing Plans
Aweber has two plans to choose between: Pro and Free. The main difference between these plans and other email marketing services is the amount of subscribers you’ll be catering to. Each plan comes with 24/7 customer service via phone, chat or via email.
In the Free Plan, you get to use Aweber at no cost. However, you’re only limited to 500 subscribers on your list. The watermark of the company will appear every time you’ll make an electronic mail. Features like A/B testing won’t be available, but you can start your marketing efforts here.
In Pro Plan subscribers Pro Plan, there’s a pricing structure based on the number of subscribers. These are as follows:
- Contacts between 0 and 500: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25,000 contacts Contact Aweber for a quote
With this plan, you will have access to A/B testing and additional essential features, such as marketing automation. You can also see the data from your campaign as it is being implemented and also the source of these data. One way or another, these additional features will significantly help in your marketing strategy.
In the simplest terms, Aweber is a solid platform for email marketing. It is particularly useful when you run an online store and you get access to the most essential features.
The most important selling point is its many templates and data segmentation, as well as the A/B testing, and a reporting system. It can still work well on the free plan even when you don’t have enough budget to spend on. The greatest part is that service for customers is always available. For those with no marketing background Their Knowledge Base can give you enough information to cover the basics.
If you’re enrolled in an paid plan, it’s reasonably priced too. The cost is not excessive but you’ll get the best out of the campaign you will develop.
Aweber could be the best choice for email marketing for any beginning marketer or businessperson.
Most Frequently Asked Questions (FAQs) Can I Import Email Templates Into AWeber
What is Aweber?
Aweber is an email marketing platform for companies and digital marketers. Whether you are a beginner or veteran it is possible to increase the visibility of your campaign to all potential customers. The company was founded in 1998, and it helped companies of all sizes.
Can Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into different ECommerce sites such as Shopify as well as CRM systems such as Salesforce and web builders like Wix and WordPress and more. Certain of them may require a dedicated widget or additional coding to ensure seamless integration.
Does Aweber provide support for customers?
They offer it. Customer support on Aweber is available during business hours by phone, chat or via email. It also offers an in-house Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance schedules for the platform. For users who are brand new you can download a toolkit with strategies and other documents for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. You can create at least 10 contacts through a form. If you can, you could also input the information manually.
Can you delete a list on Aweber?
Yes. You can deactivate the list by visiting the “Manage Lists” section. Once you click “Deactivate,” it will be removed from Aweber in 30 days. You are able to reactivate the list at anytime.
What are the campaigns that work in Aweber?
Campaigns in Aweber are able to be implemented in two ways: subscribe or tag that is applied. If you subscribe, your campaign will begin when a subscriber joins your list. If through Tag Applied, the campaign would begin when the system uses tags to identify the subscriber’s details.
Do Landing Pages in Aweber integrated with Google Analytics?
It’s not true. Aweber has recently launched Landing Pages on the platform. The company plans to integrate this feature with Google Analytics in due time. They are also planning to collaborate with Facebook Analytics as well.