Can You Code Responsive Templates In AWeber

aweber-review

ECommerce and Email Marketing go hand-in-hand. If you own your own online shop, you’re given the ability to promote your store the way you want to.

It could appear simple, but it’s not. It’s about engaging with customers, go through social media reviewing blog posts and so on. There is also the possibility of making a sale after the advertisement. One way to advertise is to use email marketing.

Nowadays, even a static newsletters aren’t enough to draw attention. If you have a strategy in mind, say hello to Aweber.

This review will cover Aweber and how email marketing works, and what you can do.

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Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review.

Pros and Cons of Aweber Can You Code Responsive Templates In AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • The interface for users can be difficult to navigate
  • Creating a newsletter may form mistakes when it is published
  • Some templates may look old-fashioned.
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber provides an email-based marketing platform that is available to both businesses and individuals. It lets users create campaigns and newsletters for any product or service that are based on HTML templates. As an online platform that makes use of automation to create a simple campaign. Once the email has been sent to the subscribers, you are able to view the data through their statistics.

Can You Code Responsive Templates In AWeber

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Templates for responsive email

Compared to its competitors, Aweber has over 700 HTML email templates to select from. While some designs are outdated but they can be modified for an updated style. You can tweak the colors, font, or style. When you can, coding your own template which also works as well.

RSS to Email Templates

For those running a blog, you are able to change the content from your RSS feed into emails that you can send out. Aweber calls it the “Blog Broadcasts.” It also works with any content with an existing RSS feed. It provides instant updates to subscribers through email, instead of visiting the website.

There’s a catch, though. Some email template templates work with an RSS feeds.

So when you choose a template, be sure to find one that is compatible with them. If not, the template can still work without the templates.

Builder of the Landing Page

Landing Pages are the newer features added in Aweber. They collect data and there are no distractions hindering the sign-up form. It’s just a way to let subscribers to give their details.

You can design the heading, font, style, and the color. Photos can be also used in this section to make the site look professional for potential subscribers.

This feature, however, cannot be tested using automated A/B testing. If you’re also anticipating it could be used in conjunction with Google Analytics, it is not currently possible. It’s a feature they must work on in the future. Also, points for incorporating on a landing page in an email-marketing platform, at a minimum.

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AMP for Email

Aweber offers the benefit of using new technologies like AMP for email. AMP lets users make actions not done before in conventional newsletters, such as making an appointment.

It includes the use of dynamic content in an email. Think live survey results and scores from sports games as well as weather updates and more. Basically, the news goes to you. Sounds familiar?

A/B Testing

Also referred to as Split Testing, Aweber optimizes the content of your newsletter to reach a particular audience on your list. It will determine which of your emails does the best job, and can be used as the one for future newsletters.

It’s possible to find details like CTA when you change one particular aspect of the design. You can try this by testing three emails , mixing and match. Most email marketing tools follow three variations as the industry standard.

There is no limit on how the tests would take place, which gives you the freedom to choose the best strategy. A large thumbs-up to Aweber!

Data Segmentation

Segmentation enables you to send a personal and customized email to your targeted audience. Aweber creates segments for any subject that is within your database. This includes emails opened by users, pages visited, clicks on links, clicks, etc.

To segment the data, you’ll need to visit your “Manage Subscribers” section. Although Aweber won’t let you send emails to different segments at the same time. The issue is when users select to mix and match segments.

The workaround they have at least is sending emails to several lists. You can exclude lists from mailings, but it is impossible to exclude segments of a list.

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Analytics and Reporting

The reporting system of Aweber is a feature worthy of praise. It provides vital information like open rates, click-throughs, and bounces.

There’s also the option to see useful information, such as:

  • Email list growth over time
  • Methods for signing up
  • Geographical information
  • History of an individual’s activity

The information you gather this way can be utilized in future campaigns. Based on what they accomplish it is possible to make use of Aweber to get better outcomes.

Marketing Automation

You can automatize the email marketing process by designing yourself your personal sales flow charts. They are sent based on the actions of the user: emails opened and clicks on links, website visits, sales made, etc. Can You Code Responsive Templates In AWeber

If a subscriber clicks on an email link, Aweber assigns tags for the subscriber. The tags will decide which emails are sent out to who and when they’re delivered. This specific feature is known as the “Aweber Campaigns.”

Creating the Subscriber List

Aweber lets you create an unlimited list of 10 contacts with an online form. Although you can manually enter the details, it’s also possible to import them. It will speed up the process , so you won’t feel the anxiety. It will accept these types of files when importing:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of choosing an already-generated subject line or creating your own. Except when making one, you have to wait for confirmation from the Aweber team. It could take a day or two days.

Customer Support & Knowledge Base

The customer service of Aweber is what stands out from the rest. If you’re calling or live chat or email, you can get their input. All subscription plans have the ability to use these services. Chat and emails are available 24/7, and phone support is available between 8am and 8pm ET Monday to Friday. Can You Code Responsive Templates In AWeber

If you’re still a novice to the marketing via email, Aweber has a Knowledge Base. Videos, information as well as webinars can be found here. This will ensure that people are aware of the things they can accomplish in their campaigns.

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Aweber Pricing Plans

Aweber offers two plans to select from: Pro and Free. The difference here compared to the existing email marketing options is the number of subscribers you’ll be catering to. Each plan comes with 24/7 customer support by phone, chat or email.

Free Plan

With the Free Plan, you get access to Aweber at no cost. But, you’re limited up to 500 people on the list. The watermark of the company will appear every time you’ll make an electronic mail. Features such as A/B testing will not be available, however, you can start your marketing efforts here.

Pro Plan

For Pro Plan subscribers Pro Plan, there’s a pricing structure based on the number of subscribers. Here they are as follows:

  • Contacts between 0 and 500: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 – 5,000 contacts: $49.99/month
  • 5,001 – 10,000 contacts: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 250,000 contacts: Contact Aweber for a quote

In this plan, you get access to A/B testing as well as more essential features like marketing automation. You can also view the data of your own campaign as it is being implemented and also where they came from. In one way or another the additional features will greatly aid your marketing plan.

Conclusion

In the simplest terms, Aweber is a solid email marketing platform. It is particularly useful when you own an online store and you get access to vital features.

The major selling points are its many templates and data segmentation, as well as the A/B testing, as well as a reporting system. It can still work well on the free plan even when you don’t have the budget to spend on. The greatest part is that service for customers is always available. For those with no marketing background, their Knowledge Base can give you enough details to help you understand this.

When subscribed to an paid plan it’s priced reasonably. Not too much and you will make the most of the campaign you’ll make.

Aweber is a great choice for email marketing platform for beginning marketer or businessperson.

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Commonly asked questions (FAQs) Can You Code Responsive Templates In AWeber

What is Aweber?

The Aweber platform for email marketing is designed that is suitable for entrepreneurs as well as digital marketing. No matter if you’re a beginner or veteran, you can help your campaign be more visible to anyone who is interested. The company was founded in 1998, and it helped businesses of all sizes.

Can Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into different ECommerce sites such as Shopify and CRMs like Salesforce, web builders such as Wix and WordPress and more. Some of them will need an additional widget or code to ensure seamless integration.

Does Aweber have customer service?

They do. Customer support on Aweber is accessible during business hours via phone, chat, or email. Aweber also has an in-house Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance times of the platform. For users who are brand new, there’s a downloadable toolkit with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types when importing. You can create up to 10 contacts through the form. If you’re able to enter the data manually.

Can you delete a list on Aweber?

Yes. You can remove the list by going to the “Manage Lists” section. When it is clicked “Deactivate,” it will be deleted from Aweber within 30 days. You are able to reactivate the list at anytime.

How do campaigns work in Aweber?

Campaigns within Aweber can work by a combination of subscribe or tag applied. On Subscribe, the campaign will begin when a subscriber joins your list. If it’s through Tag Applied, the campaign would begin by applying an application tag on the subscriber’s information.

Is Landing Pages in Aweber integrated with Google Analytics?

No. Aweber just recently introduced Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They also plan to integrate together with Facebook Analytics as well.

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